{"id":104961,"date":"2020-11-04T22:13:48","date_gmt":"2020-11-04T19:13:48","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/election-uncertainty-taking-toll-on-online-shopping\/"},"modified":"2020-11-04T22:13:48","modified_gmt":"2020-11-04T19:13:48","slug":"election-uncertainty-taking-toll-on-online-shopping","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/election-uncertainty-taking-toll-on-online-shopping\/","title":{"rendered":"#Election uncertainty taking toll on online shopping"},"content":{"rendered":"

“#Election uncertainty taking toll on online shopping<\/strong>”
\n<\/p>\n

\n Uncertainty around Election Day has put a crimp into online shopping.<\/span><\/p>\n

Consumers have spent less money on the web this week than experts had anticipated, according to a study, raising concerns that prolonged confusion and anxiety around the US presidential election could hit retailers as the holiday season cranks up.<\/span><\/p>\n

Online sales during the three-day period from Sunday to Tuesday increased by 31 percent from a year ago to $6.5 billion \u2014 more than 4 percentage points less than anticipated, according to Adobe Analytics, which tracks online spending.<\/span><\/p>\n

Spending on Election Day typically dips compared to the rest of the holiday shopping season. <\/span>Online sales were down 14 percent the day after the 2016 election, and they dropped 6 percent the day after the 2018 mid-term election.<\/p>\n

But this year, prolonged uncertainty about the presidential voting tally could prolong the decline, Adobe said, estimating that online retail sales could drop by $300 million on Thursday alone. According to an Adobe poll, 26 percent of consumers said the outcome of the election will affect their holiday spending.<\/span><\/p>\n

\u201cPrevious election cycles have shown that online growth tends to drop most notably on the day after the election,\u201d said Taylor Schreiner, director of Adobe Digital Insights. \u201cOnce a clearer picture emerges in the coming days, we expect to see holiday shopping pick back up shortly after.\u201d<\/span><\/p>\n

Adobe predicts that online holiday sales will total $189 billion, up 33 percent from a year ago \u2014 a jump that would be equal to two year\u2019s growth \u2014 as so much shopping has shifted to online during the pandemic.<\/span><\/p>\n

If another stimulus package is passed consumers could spend an additional $11 billion, Adobe said.<\/span>\n <\/div>\n

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Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

“#Election uncertainty taking toll on online shopping” Uncertainty around Election Day has put a crimp into online shopping. Consumers have spent less money on the web this week than experts had anticipated, according to a study, raising concerns that prolonged confusion and anxiety around the US presidential election could hit retailers as the holiday season…<\/p>\n","protected":false},"author":1,"featured_media":104962,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2020\/11\/election-impacts-online-shopping.jpg?quality=90&strip=all&w=1200","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[78435,70327,72446,5015],"class_list":["post-104961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-11-4-20","tag-2020-presidential-election","tag-online-shopping","tag-retailers"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/104961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=104961"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/104961\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/104962"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=104961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=104961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=104961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}