{"id":104979,"date":"2020-11-04T21:06:25","date_gmt":"2020-11-04T18:06:25","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/the-gaps-hilariously-bad-unity-sweatshirt-accidentally-unites-people-who-hate-it\/"},"modified":"2020-11-04T21:06:25","modified_gmt":"2020-11-04T18:06:25","slug":"the-gaps-hilariously-bad-unity-sweatshirt-accidentally-unites-people-who-hate-it","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/the-gaps-hilariously-bad-unity-sweatshirt-accidentally-unites-people-who-hate-it\/","title":{"rendered":"#The Gap’s hilariously bad unity sweatshirt accidentally unites people who hate it"},"content":{"rendered":"

“#The Gap’s hilariously bad unity sweatshirt accidentally unites people who hate it<\/strong>”<\/p>\n

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Not now, The Gap.\u00a0<\/p>\n

For the love of God, just not now.\u00a0<\/p>\n

Look at this (now-deleted) tweet calling for unity, and for moving forward together. The hoodie is half red and half blue to unite the political parties, get it, get it, ahh how clever, how smart. \u00a0<\/em><\/p>\n

\"Not<\/source><\/source><\/picture>
Not a great idea.\n<\/p>\n<\/figcaption>
Image: Screenshot \/ twitter<\/a> \/ @gap<\/a>\n<\/p>\n<\/div>\n<\/figure>\n

Meanwhile, we’re all waiting around, during a pandemic, nervous as hell for what happ<\/a>ens next. The president of the United States is frantically making false claims in an effort to undermine the legitimacy of election results he doesn’t like. Pardon my French, The Gap, but that’s some bonkers shit and I really don’t need a hokey call for unity or a thinly veiled plea to buy your hoodies. I wasn’t alone in my feelings. Lots of on Twitter weren’t pleased with The Gap’s tweet. \u00a0<\/p>\n

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thanks @gap<\/a> i\u2019m gonna wear this on the battlefield in the civil war to symbolize how we should all be getting along better pic.twitter.com\/vWUbo8aSzb<\/a><\/p>\n

\u2014 joshua rush (@JoshuaRush) November 4, 2020<\/a>\n<\/p><\/blockquote>\n<\/div>\n<\/div>\n

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This tweet needs to fall back into the gap.<\/p>\n

\u2014 Peter Nygaard (@RetepAdam) November 4, 2020<\/a>\n<\/p><\/blockquote>\n<\/div>\n<\/div>\n

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pic.twitter.com\/lh3RdmCXYa<\/a><\/p>\n

\u2014 Mitch Gerads (@MitchGerads) November 4, 2020<\/a>\n<\/p><\/blockquote>\n<\/div>\n<\/div>\n

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I thought Gap went bankrupt?<\/p>\n

\u2014 Sean Newell (@dontforgetmac) November 4, 2020<\/a>\n<\/p><\/blockquote>\n<\/div>\n<\/div>\n

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I will take my anxiety out on The GAP<\/p>\n

\u2014 JP (@jpbrammer) November 4, 2020<\/a>\n<\/p><\/blockquote>\n<\/div>\n<\/div>\n

People also pointed out that even the design of the hoodie was kind of dumb.\u00a0<\/p>\n

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would it kill you to make the a\u2019s line up<\/p>\n

\u2014 Katie Nolan (@katienolan) November 4, 2020<\/a>\n<\/p><\/blockquote>\n<\/div>\n<\/div>\n

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Bro y\u2019all couldn\u2019t even get the A aligned properly. Bozos<\/p>\n

\u2014 Unprofessional Dead Person (@owenpffer) November 4, 2020<\/a>\n<\/p><\/blockquote>\n<\/div>\n<\/div>\n

During the writing of this article, The Gap seemingly wizened up to the fact that people really didn’t like their post. The tweet was deleted. Gap told the New York Times<\/em><\/a> that the sweatshirt was not actually for sale. \u00a0<\/p>\n

It told the paper: “The intention of our social media post, that featured a red and blue hoodie, was to show the power of unity. It was just too soon for this message. We remain optimistic that our country will come together to drive positive change for all.\u201d<\/p>\n

But the whole thing gets at a bigger truth: Brands \u2014 our dear stupid brands \u2014 you don’t have to post right now. There’s no law requiring you to make some mealy mouthed, bland, aggressively nonpartisan statement. Just shut up and let us fret.\u00a0
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