{"id":108967,"date":"2020-11-09T21:49:30","date_gmt":"2020-11-09T18:49:30","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/mcdonalds-to-launch-mcplant-burgers-next-year\/"},"modified":"2020-11-09T21:49:30","modified_gmt":"2020-11-09T18:49:30","slug":"mcdonalds-to-launch-mcplant-burgers-next-year","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/mcdonalds-to-launch-mcplant-burgers-next-year\/","title":{"rendered":"#McDonald\u2019s to launch \u2018McPlant\u2019 burgers next year"},"content":{"rendered":"

“#McDonald\u2019s to launch \u2018McPlant\u2019 burgers next year<\/strong>”
\n<\/p>\n

\n McDonald\u2019s said Monday it will begin testing a new veggie burger next year called the \u201cMcPlant.\u201d<\/span><\/p>\n

The world\u2019s biggest restaurant chain has \u201ccreated a delicious burger that will be the first menu option in a plant-based platform,\u201d said Ian Borden, president of McDonald\u2019s International. The McPlant line also may eventually include plant-based chicken and breakfast sandwiches, he added.<\/p>\n

McDonald\u2019s said the McPlant is part of a new growth strategy. It also expects to<\/span>\u00a0launch a new Crispy Chicken Sandwich early next year, in part because sales of its Chicken McNuggets and McChicken Sandwich are exceeding sales of hamburgers.\u00a0<\/span><\/p>\n

But\u00a0McDonald\u2019s is playing catch-up with key rivals when it comes to plant-based meat. Last year, Burger King launched an Impossible Whopper from Impossible Foods, and White Castle launched an Impossible Slider in 2018. KFC, meanwhile, has been serving \u201cBeyond Fried Chicken\u201d in a partnership with Beyond Meat since last year.<\/p>\n

\u201cThere are other plant-based burgers out there, but the McPlant delivers our iconic taste in a sink-your-teeth-in (and wipe-your-mouth) kind of sandwich,\u201d the company said in a blog post<\/a> according to USA Today. \u201cIt\u2019s made with a juicy, plant-based patty and served on a warm sesame seed bun with all the classic toppings.\u201d<\/p>\n

The announcement took shares of Beyond Meat \u2014 which\u00a0 had tested burgers with McDonald\u2019s last year \u2014 on a roller-coaster ride. Borden said during a Monday investor call that the McPlant will be created by \u201cMcDonald\u2019s for McDonald\u2019s,\u201d sending Beyond Meat shares tumbling 8 percent.<\/p>\n

Later in the afternoon, a Beyond Meat\u2019s stock recovered after a spokesman said the company \u201cco-created\u201d the McPlant patty with McDonald\u2019s, but it tanked again after-hours trades after Beyond Meat delivered disapp<\/a>ointing earnings and a McDonald\u2019s spokesman declined to confirm the partnership with Beyond Meat.<\/p>\n

McDonald\u2019s recent marketing programs with such celebrities as rapper, Travis Scott and Latin singer J Balvin have helped to boost sales in recent weeks as the restaurant giant ran out of some ingredients, including lettuce and beef, after the Travis Scott meal launched.<\/span><\/p>\n

The new growth strategy comes as McDonald\u2019s has been posting surprisingly strong financial results during the pandemic. Same store sales in the US in the most recent quarter rose by 4.6 percent and its profit was $1.8 billion up from $1.6 billion a year ago.<\/span><\/p>\n

McDonald\u2019s global revenues fell 2 percent to $5.4 billion as international markets, including Europe experience a second wave of Covid-19 shutdowns.<\/span>\n <\/div>\n

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Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

“#McDonald\u2019s to launch \u2018McPlant\u2019 burgers next year” McDonald\u2019s said Monday it will begin testing a new veggie burger next year called the \u201cMcPlant.\u201d The world\u2019s biggest restaurant chain has \u201ccreated a delicious burger that will be the first menu option in a plant-based platform,\u201d said Ian Borden, president of McDonald\u2019s International. The McPlant line also…<\/p>\n","protected":false},"author":1,"featured_media":108968,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2020\/11\/mcdonalds-plant-burger.jpg?quality=90&strip=all&w=1200","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[79276,71904,71112,70978,70384],"class_list":["post-108967","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-11-9-20","tag-beyond-meat","tag-burgers","tag-fast-food","tag-mcdonalds"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/108967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=108967"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/108967\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/108968"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=108967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=108967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=108967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}