{"id":11561,"date":"2020-06-19T21:27:00","date_gmt":"2020-06-19T18:27:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/jony-ive-ex-apple-design-chief-clashed-with-vr-headset-team\/"},"modified":"2020-06-19T21:27:00","modified_gmt":"2020-06-19T18:27:00","slug":"jony-ive-ex-apple-design-chief-clashed-with-vr-headset-team","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/jony-ive-ex-apple-design-chief-clashed-with-vr-headset-team\/","title":{"rendered":"#Jony Ive, ex-Apple design chief, clashed with VR headset team"},"content":{"rendered":"

“#Jony Ive, ex-App<\/a>le design chief, clashed with VR headset team<\/strong>”<\/p>\n

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June 19, 2020 |<\/span> 2:27pm |<\/span> Updated June 19, 2020 | 2:27pm<\/span><\/p>\n

\n Before leaving the company, Apple design chief Jony Ive reportedly clashed with the team developing its upcoming virtual reality headset.<\/p>\n

While the team \u2014 which had grown under executive Mike Rockwell to to number more than 1,000 employees \u2014 had high technical ambitions for its dual virtual reality and augmented reality wearable, Ive demanded that the team scale back its goal in order to deliver a more streamlined design, according to Bloomberg.<\/p>\n

Ive particularly took issue with the fact that the headset \u2014 which was \u201cinitially designed to be an ultra-powerful system\u201d that would deliver the \u201cbest of both VR and AR\u201d \u2014 would have required additional processing capabilities to be housed in a separate hub that connected via wireless signal. Ive urged the team to focus on a less powerful device that could all fit in one piece.<\/p>\n

The monthslong standoff eventually landed on the desk of Apple CEO Tim Cook, who sided with Ive \u2014 famous for developing the designs of products like the iPhone, iPad and Apple Watch.<\/p>\n

Apple\u2019s new device \u2014 which could be announced as soon as 2021 for a 2022 release \u2014 will feature \u201cultra-high-resolution screens that will make it almost impossible for a user to differentiate the virtual world from the real one,\u201d sources at Apple told Bloomberg.<\/p>\n

The report did not detail how the device would mix AR and VR, but other devices like Facebook<\/a>\u2019s Oculus feature a front-facing camera which allows the user to see what is going on around them when they are not playing a game<\/a> or watching a video.<\/p>\n

Cook has in the past been critical of exclusively-VR devices, saying that he thinks AR will be the more dominant of the two technologies.<\/p>\n

\u201cI think it\u2019s something that doesn\u2019t isolate people,\u201d he said of AR earlier this year. \u201cWe can use it to enhance our discussion, not substitute it for human connection, which I\u2019ve always deeply worried about in some of the other technologies.\u201d<\/p>\n

Apple has been steadily increasing the AR capabilities of its iPad and iPhone devices, dedicating significant chunks of its annual keynote presentations to showing off the latest breakthroughs in the technology<\/a>.<\/p>\n

The headset would mark Apple\u2019s first foray into a new product category since the release of the Apple Watch in 2014. The wearable will reportedly have its own App store and have a focus on gaming, and will also be able to stream video \u201cwhile also serving as a sort of super-high-tech communications device for virtual meetings.\u201d<\/p>\n

Apple is also aiming to announce a pair of AR glasses in 2023, which would project messages and map information onto the wearer\u2019s field of vision without obscuring their ability to see their surroundings.\n <\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n

Source<\/a><\/span><\/p>\n

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“#Jony Ive, ex-Apple design chief, clashed with VR headset team” June 19, 2020 | 2:27pm | Updated June 19, 2020 | 2:27pm Before leaving the company, Apple design chief Jony Ive reportedly clashed with the team developing its upcoming virtual reality headset. While the team \u2014 which had grown under executive Mike Rockwell to to…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[1],"tags":[24654,24653,24652,24651,24650,24655,24649],"class_list":["post-11561","post","type-post","status-publish","format-standard","hentry","category-general","tag-000-employees-had-high-technical-ambitions-for-its-dual-virtual-reality-and-augmented-reality-wearable","tag-apple-design-chief-jony-ive-reportedly-clashed-with-the-team-developing-its-upcoming-virtual-reality-headset-while-the-team-which-had-grown-under-executive-mike-rockwell-to-to-number-more-t","tag-before-leaving-the-company","tag-clashed-with-vr-headset-team","tag-ex-apple-design-chief","tag-ive-demanded-that","tag-jony-ive"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/11561","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=11561"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/11561\/revisions"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=11561"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=11561"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=11561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}