{"id":119231,"date":"2020-08-05T23:47:39","date_gmt":"2020-08-05T20:47:39","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/how-has-covid-19-impacted-the-fashion-industry\/"},"modified":"2020-08-05T23:47:39","modified_gmt":"2020-08-05T20:47:39","slug":"how-has-covid-19-impacted-the-fashion-industry","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/how-has-covid-19-impacted-the-fashion-industry\/","title":{"rendered":"#How Has Covid-19 Impacted the Fashion Industry?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a24d4f881e92\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a24d4f881e92\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/how-has-covid-19-impacted-the-fashion-industry\/#No_More_Fashion_Seasons\" >No More Fashion Seasons<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/how-has-covid-19-impacted-the-fashion-industry\/#Digital_Storefronts_Getting_Even_Bigger\" >Digital Storefronts Getting Even Bigger<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/how-has-covid-19-impacted-the-fashion-industry\/#Sustainable_Fashion_Steps_Forward\" >Sustainable Fashion Steps Forward<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/how-has-covid-19-impacted-the-fashion-industry\/#Increased_Community_Engagement\" >Increased Community Engagement<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/how-has-covid-19-impacted-the-fashion-industry\/#The_Rise_of_Greenwashing\" >The Rise of Greenwashing<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#How Has Covid-19 Impacted the Fashion Industry?<\/strong>&#8221;<\/p>\n<div class=\"content-inner \">\n<p><span style=\"font-weight: 400;\">With so many industries and individuals being impacted by Covid-19, it would be downright strange if the fashion world didn\u2019t find itself among them. What are some of the ways the fashion industry has been hit by the Coronavirus pandemic, and how has it adapted and moved forward?<\/span><\/p>\n<p><span id=\"more-48407\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019ll look at some of the ways it\u2019s struggled, and other ways in which it has thrived.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"No_More_Fashion_Seasons\"><\/span><b>No More Fashion Seasons<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Alessandro Michelle,<\/span><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.cnn.com\/style\/article\/gucci-fashion-calendar\/index.html\"> <span style=\"font-weight: 400;\">creative director of the venerable Gucci brand<\/span><\/a><span style=\"font-weight: 400;\">, has desegregated men and womenswear and done away with midseason fashion collections, reducing the number of shows per year from five to two. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It makes sense: the traditional fashion calendar requires a lot of people in order to function as normal, from journalists to seamstresses, and having a massive number of individuals in a given space many times a year just isn\u2019t feasible for the time being. By ditching this traditional ritual, Gucci will no doubt cause a big ripple throughout the industry that may be felt for years.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Digital_Storefronts_Getting_Even_Bigger\"><\/span><b>Digital Storefronts Getting Even Bigger<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Outlets like the Bollman Hat Company already conduct a majority of their business<\/span><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.hats.com\/\"> <span style=\"font-weight: 400;\">on digital storefronts<\/span><\/a><span style=\"font-weight: 400;\">, and it almost goes without saying that online shopping is how people are going to get the bulk of their new clothes and accessories for the time being. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">With lockdowns in place all over the globe and many potential customers fearful to enter large retail spaces even in such countries where it\u2019s allowed, many brands are going to have to pivot to digital sales if they want to remain profitable. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The days of picking through the racks with your own two hands may be over for now, but digital shopping offers the next best thing.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Sustainable_Fashion_Steps_Forward\"><\/span><b>Sustainable Fashion Steps Forward<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This trend is likely going to become bigger than ever as manpower and resources become more scarce due to Covid-19. Wastefulness and opulence are no longer going to serve the fashion world well if it wants to turn a profit, and young forward-thinking designers like<\/span><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wtvox.com\/sustainable-fashion\/olivia-oblanc-inclusive-gender-fluid-sustainable-fashion-takes-over-new-york\/\"> <span style=\"font-weight: 400;\">Olivia Oblanc<\/span><\/a><span style=\"font-weight: 400;\"> are going to be key players in making sure fashion can stay ethical and economically feasible over the coming years. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">No one is sure what the future might bring, which is exactly why it makes more sense to invest in sustainable fashion than in styles that will waste needed materials and human capital.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Increased_Community_Engagement\"><\/span><b>Increased Community Engagement<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The fashion industry has garnered a reputation of being aloof and disconnected from the stylistic needs of ordinary people, but with the advent of Covid-19, all of that might be about to change. Designers like Ralph Lauren, Kenneth Cole,<\/span> <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.elle.com\/fashion\/a31958030\/fashion-companies-covid-19-relief\/\"><span style=\"font-weight: 400;\">and more<\/span><\/a><span style=\"font-weight: 400;\"> are pitching in to help with relief efforts and encourage the recovery of other impacted members of the community. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s not out of bounds to think that this new level of connection to people in a time of crisis will lead to a more <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>roachable, proletarian fashion aesthetic long after the pandemic has subsided.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_Rise_of_Greenwashing\"><\/span><b>The Rise of Greenwashing<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">But like all instances of mass change, not all of it is going to be good: as the demand for sustainable clothing increases, more companies are going to try and ride the wave without doing their due diligence in making sure their clothes actually help the environment. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Look no further than Billie Eilish\u2019s<\/span><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wtvox.com\/sustainable-fashion\/greenwashing-alert-hm-and-billie-eilish-collection\/\"> <span style=\"font-weight: 400;\">questionably sustainable fashion brand<\/span><\/a><span style=\"font-weight: 400;\"> she launched with H&amp;M. Doing a bit of your own research will go a long way in making sure unscrupulous brands don\u2019t pull the sustainable wool over your eyes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What are some fashion trends that <\/span><i><span style=\"font-weight: 400;\">you <\/span><\/i><span style=\"font-weight: 400;\">think might crop up in the wake of Covid-19? Drop us a comment down below to share your voice with the community, or send us a message directly if you think there\u2019s anything we might have missed.<\/span><\/p>\n<div class=\"ap-custom-wrapper\"><\/div>\n<p><!--ap-custom-wrapper-->                                <\/p><\/div>\n<p><span class=\"meta_text\">by<\/span><br \/>CHIEF Original<\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">News<\/a> articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/game\/\" target=\"_blank\" rel=\"noopener noreferrer\">Game <\/a><\/span>category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/chiefhealth.us\/how-has-covid-19-impacted-the-fashion-industry\/\" target=\"_blank\" rel=\"noopener noreferrer\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#How Has Covid-19 Impacted the Fashion Industry?&#8221; With so many industries and individuals being impacted by Covid-19, it would be downright strange if the fashion world didn\u2019t find itself among them. What are some of the ways the fashion industry has been hit by the Coronavirus pandemic, and how has it adapted and moved forward?&#8230;<\/p>\n","protected":false},"author":1,"featured_media":119232,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/i1.wp.com\/chiefhealth.us\/wp-content\/uploads\/2020\/08\/299.jpg?fit=5000,3333&ssl=1","fifu_image_alt":"","footnotes":""},"categories":[15],"tags":[1545,1356,70501,70502,74668],"class_list":["post-119231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-game","tag-coronavirus","tag-covid-19","tag-fashion","tag-style","tag-trends"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/119231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=119231"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/119231\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/119232"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=119231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=119231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=119231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}