{"id":14187,"date":"2020-06-24T15:51:00","date_gmt":"2020-06-24T12:51:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/ben-jerrys-eddie-bauer-join-facebook-ad-boycott\/"},"modified":"2020-06-24T15:51:00","modified_gmt":"2020-06-24T12:51:00","slug":"ben-jerrys-eddie-bauer-join-facebook-ad-boycott","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/ben-jerrys-eddie-bauer-join-facebook-ad-boycott\/","title":{"rendered":"#Ben & Jerry\u2019s, Eddie Bauer join Facebook ad boycott"},"content":{"rendered":"

“#Ben & Jerry\u2019s, Eddie Bauer join Facebook<\/a> ad boycott<\/strong>”<\/p>\n

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June 24, 2020 |<\/span> 8:51am <\/p>\n

\n Ben & Jerry\u2019s and Eddie Bauer have joined a Facebook advertising boycott over concerns about how the social-media giant handles hate speech.<\/p>\n

The ice-cream brand and the sportswear retailer pledged Tuesday to pause Facebook and Instagram ad spending for July in support of the \u201c#StopHateForProfit\u201d campaign launched by a coalition of civil-rights groups.<\/p>\n

In a statement, Ben & Jerry\u2019s said it backs calls \u201cfor Facebook to take stronger action to stop its platforms from being used to divide our nation, suppress voters, foment and fan the flames of racism and violence, and undermine our democracy.\u201d<\/p>\n

The Vermont-based creamery said it would halt paid Facebook ads as of July 1, while Washington-based Eddie Bauer said it would stop spending \u201ceffective immediately\u201d.<\/p>\n

The companies were among the latest additions to a growing list of brands supporting advocates\u2019 demands for Facebook to more aggressively tackle hate speech and misinformation. The North Face, Patagonia, outdoor retailer REI, film distributor Magnolia Pictures and freelancing platform Upwork have all joined the boycott campaign since its launch last week.<\/p>\n

The NAACP, the Anti-Defamation League and other groups want big corporations to halt Facebook ad spending for a month over the company\u2019s \u201clong history of allowing racist, violent and verifiably false content.\u201d The groups want Facebook to stop generating ad revenue from harmful content and offer more support to people targeted by racism, anti-Semitism and other forms of hatred.<\/p>\n

Ben & Jerry\u2019s CEO Matthew McCarthy indicated Monday that the politically engaged brand would join the boycott but said further action would be necessary to combat systemic racism. Unilever, the brand\u2019s parent company, has not committed to a company-wide boycott of Facebook ads, according to The Wall Street Journal.<\/p>\n

Facebook is having discussions with marketers and civil-rights groups about \u201chow, together, we can be a force for good,\u201d according to Carolyn Everson, vice president of the company\u2019s Global Business Group.<\/p>\n

\u201cWe respect any brand\u2019s decision, and remain focused on the important work of removing hate speech and providing critical voting information,\u201d Everson said in a statement.\n <\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n

Source<\/a><\/span><\/p>\n

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“#Ben & Jerry\u2019s, Eddie Bauer join Facebook ad boycott” June 24, 2020 | 8:51am Ben & Jerry\u2019s and Eddie Bauer have joined a Facebook advertising boycott over concerns about how the social-media giant handles hate speech. The ice-cream brand and the sportswear retailer pledged Tuesday to pause Facebook and Instagram ad spending for July in…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[1],"tags":[26805,26806],"class_list":["post-14187","post","type-post","status-publish","format-standard","hentry","category-general","tag-ben-jerrys","tag-eddie-bauer-join-facebook-ad-boycott"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/14187","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=14187"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/14187\/revisions"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=14187"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=14187"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=14187"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}