{"id":152404,"date":"2021-01-12T08:22:33","date_gmt":"2021-01-12T05:22:33","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/who-needs-humans-lg-had-a-virtual-influencer-unveil-devices-at-its-ces-keynote\/"},"modified":"2021-01-12T08:22:33","modified_gmt":"2021-01-12T05:22:33","slug":"who-needs-humans-lg-had-a-virtual-influencer-unveil-devices-at-its-ces-keynote","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/who-needs-humans-lg-had-a-virtual-influencer-unveil-devices-at-its-ces-keynote\/","title":{"rendered":"#Who needs humans? LG had a &#8216;virtual influencer&#8217; unveil devices at its CES keynote"},"content":{"rendered":"<p>&#8220;<strong>#Who needs humans? LG had a &#8216;virtual influencer&#8217; unveil devices at its CES keynote<\/strong>&#8221;<br \/>\n<img decoding=\"async\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2021\/01\/Screenshot-2021-01-12-at-10.04.11-AM-796x348.png\" \/><\/p>\n<div>\n                                Due to the coronavirus pandemic, all companies are hosting their events virtually. So, why not use a virtual human to announce the product too? LG did just that in its CES keynote last night.<\/p>\n<p>The Korean tech company used a virtual influencer called\u00a0<span>Reah Keem, a DJ and a <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/trip-and-travel\/\" data-internallinksmanager029f6b8e52c=\"10\" title=\"Trip &amp; Travel\" target=\"_blank\" rel=\"noopener\">travel<\/a> junkie, to announce LG\u2018s new CLOi robot for disinfecting surfaces. She also announced the 2021 line of the company\u2019s lightweight Gram laptop and Ultrafind OLED Pro 4K monitor for creative folks.<\/span><\/p>\n<p>While she talked about these products, Keem also said that just like us, she missed traveling for gigs. The presentation<span>\u00a0was smooth and glitch-free, but you could tell that it\u2019s a virtual avatar speaking to us, and not a human<\/span>. Check out this video below to see LG\u2019s virtual avatar present its products.<br \/>\n<iframe loading=\"lazy\" title=\"[LG at CES2021] LG Press Conference (full ver.)\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/j1-MOE_oSXs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\nTo make her influencer persona more plausible, Keem has <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.instagram.com\/reahkeem\/?hl=en\">an Instagram account<\/a> and <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/go.redirectingat.com\/?id=66960X1514734&amp;xs=1&amp;url=https:\/\/soundcloud.com\/reahkeem\/comino-drive&amp;referrer=theverge.com&amp;sref=https:\/\/www.theverge.com\/2021\/1\/11\/22224601\/lg-ces-virtual-influencer-dj-reah-keem-uvc-robot&amp;xcust=___vg__e_21988642__t_w__d_D\">a SoundCloud page<\/a> as well. What we don\u2019t know at the moment is that if LG created this AI or used a third-party service.<\/p>\n<p><span style=\"background-color: rgba(46, 146, 255, 0.4);\">AI-powered<\/span> avatars are being more common at events lately. China uses these virtual humans in their <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a> broadcasts and TV festivals. Korea and Japan also have a thriving culture of <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.ft.com\/content\/8ca2f72a-1b4d-11ea-9186-7348c2f183af\">artificially created celebrities<\/a>. However, this is the first time we\u2019ve seen a major tech company use one of them for keynote presentations, and it could suggest we might see more of these.<\/p>\n<p class=\"c-post-pubDate\">\n                                    Published January 12, 2021 \u2014 05:22 UTC\n                                <\/p>\n<\/p><\/div>\n<p><script data-src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&amp;appId=378011798897423&amp;version=v2.6\" id=\"socialSrcFacebook\" type=\"text\/template\"><\/script><script async defer src=\"https:\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/neural\/2021\/01\/12\/who-needs-humans-lg-had-a-virtual-influencer-unveil-devices-at-its-ces-keynote\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#Who needs humans? LG had a &#8216;virtual influencer&#8217; unveil devices at its CES keynote&#8221; Due to the coronavirus pandemic, all companies are hosting their events virtually. So, why not use a virtual human to announce the product too? LG did just that in its CES keynote last night. The Korean tech company used a virtual&#8230;<\/p>\n","protected":false},"author":1,"featured_media":152405,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/neural?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2021\/01\/Screenshot-2021-01-12-at-10.04.11-AM-e1610426988458.png&signature=297a9b53f86bd20fbd1594d8182424b0","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-152404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/152404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=152404"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/152404\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/152405"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=152404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=152404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=152404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}