{"id":152428,"date":"2021-01-12T10:00:16","date_gmt":"2021-01-12T07:00:16","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/why-no-code-tools-in-startups-should-remain-niche\/"},"modified":"2021-01-12T10:00:16","modified_gmt":"2021-01-12T07:00:16","slug":"why-no-code-tools-in-startups-should-remain-niche","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/why-no-code-tools-in-startups-should-remain-niche\/","title":{"rendered":"#Why no-code tools in startups should remain niche"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a276b4ba2bd2\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a276b4ba2bd2\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/why-no-code-tools-in-startups-should-remain-niche\/#No-code_is_not_particularly_new\" >No-code is not particularly new<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/why-no-code-tools-in-startups-should-remain-niche\/#No-code_limits_patterns_of_thought\" >No-code limits patterns of thought<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/why-no-code-tools-in-startups-should-remain-niche\/#Good_tools_have_precise_scope\" >Good tools have precise scope<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#Why no-code tools in startups should remain niche<\/strong>&#8221;<br \/>\n<img decoding=\"async\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2021\/01\/tools-startup-no-code-gq-796x417.png\" \/><\/p>\n<div>\n                                No-code is a broad term. It describes a vast set of products that help end-users assemble web pages and <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>lications without hiring developers.<\/p>\n<p>In recent years, it has also become an ideology of sorts (praised, for example, in this <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.forbes.com\/sites\/johneverhard\/2019\/01\/15\/what-really-is-low-codeno-code-development\/#23fdda782a8e\">Forbes column<\/a>): a promise to get rid of all complications that are intertwined with IT development \u2014 its proverbial high costs, unpredictability, and difficulty to scale the teams fast enough.<\/p>\n<p>However, I\u2019d argue the promise is often exaggerated, as the proposed approaches are oversold and\/or not particularly new. Still, niche solutions from the no-code toolbox might get your tasks in certain pipeline parts done surprisingly well.<\/p>\n<p>So let\u2019s pick apart the ideology and get into what startups and businesses should consider when thinking about no-code solutions.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"No-code_is_not_particularly_new\"><\/span><b>No-code is not particularly new<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>Speaking of no-code, we usually think of it as a recent development, a step made in the late 2010s to emancipate the world from expensive engineers. Be it Notion, Mailchimp, Voiceflow, or Bubble, companies associated with no-code approaches are usually recently found startups. But is the approach actually that recent?<\/span><\/p>\n<p><span>In fact, no-code-like tools were there from the very beginning of the computer era. Take Microsoft Excel: it\u2019s basically a way to embark on visual point-and-click methods to create a simple database instead of using SQL. Or any graphical operating system like Windows, Mac OS, or Ubuntu: they give users a command line functionality combined with visual means, without the need to learn code-like commands. <\/span><\/p>\n<p><span>This point also perfectly illustrates the limitations of no-code. It is no coincidence that most operating systems still have a command line-based core and give their power users access to it: some things are just intrinsically difficult to visualize. <\/span><\/p>\n<p><span>Yes, a lot of people don\u2019t touch the Mac OS X Terminal and never will, but in most cases, somebody terminal-savvy needs to be around to perform any actions above a certain level of complexity.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"No-code_limits_patterns_of_thought\"><\/span><b>No-code limits patterns of thought<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>The visualization and simplification, these pillars of no-code, come at a price: no-code tools usually nudge a client to a limited number of patterns \u2014 in fact, that\u2019s exactly what allows them to get rid of the code. <\/span><\/p>\n<p><span>Say, only a certain number of product management techniques go hand in hand with no-code task management tools such as, say, Trello. As a result, the idea itself might become stale.\u00a0<\/span><\/p>\n<p><span>The problem with patterns is that they deny you the possibility of learning. A salesperson can\u2019t become an expert in business only by using landing page presets. The code usually gives you almost infinite possibilities of configuring the system (open-source culture and the competition of approaches, programming languages and libraries usually guarantee it in any given field). <\/span><\/p>\n<p><span>It might not be that important for the first project, but crucial for the growth and future of any professional. There are some domains such as computations or high-load systems performance where you can not simply \u2018no-code\u2019 your way out of complexity.<\/span><span><br \/><\/span><span><br \/><\/span><span>That\u2019s why I and my team at Readymag try to avoid staleness at all costs in our solutions, never limiting our users to presets, always giving them access to a clean canvas. We also give our users tools for coding.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Good_tools_have_precise_scope\"><\/span><b>Good tools have precise scope<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>However, I firmly believe that no-code approaches are great when it comes to a narrow-scope task. Take Zapier, a tool for API integration, that we actually use in Readymag; or Airtable, a tool to automate the creation of CMS. <\/span><\/p>\n<p><span>The idea here is not to waste your time on something that can be easily automated and configured, still use the power of engineering for the necessary parts.\u00a0<\/span><\/p>\n<p><span>Another example is specialized e-commerce tools such as S<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/trip-and-travel\/\" data-internallinksmanager029f6b8e52c=\"10\" title=\"Trip &amp; Travel\" target=\"_blank\" rel=\"noopener\">trip<\/a>e or Ecwid. Instead of creating our own e-commerce sub-tool, we at Readymag have integrated them. We try to leave each part of the pipeline to the specialized tool, be it code or no-code.\u00a0<\/span><\/p>\n<p><span>And we think of Readymag as another such tool \u2014 a web editor, great for interactive graphics and interactive UX, but possibly powered up with additional APIs or custom code for larger and more complex projects<\/span><span>. A full-fledged no-code approach is limiting, but a specific no-code tool might significantly increase your development process.\u00a0<\/span><\/p>\n<p><span>Summing it up \u2014 never buy into no-code as a mantra, but always keep an eye out for its niche practical uses.<br \/><\/span><\/p>\n<p class=\"c-post-pubDate\">\n                                    Published January 12, 2021 \u2014 07:00 UTC\n                                <\/p>\n<\/p><\/div>\n<p><script data-src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&amp;appId=378011798897423&amp;version=v2.6\" id=\"socialSrcFacebook\" type=\"text\/template\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/growth-quarters\/2021\/01\/12\/why-no-code-tools-in-startups-should-remain-niche\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#Why no-code tools in startups should remain niche&#8221; No-code is a broad term. It describes a vast set of products that help end-users assemble web pages and applications without hiring developers. In recent years, it has also become an ideology of sorts (praised, for example, in this Forbes column): a promise to get rid of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":152429,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/growth-quarters?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2021\/01\/tools-startup-no-code-gq.png&signature=637e811967f23d66d7051573cbc08bb1","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-152428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/152428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=152428"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/152428\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/152429"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=152428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=152428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=152428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}