{"id":173322,"date":"2021-02-08T17:28:14","date_gmt":"2021-02-08T14:28:14","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/the-usa-today-super-bowl-ad-meter-winner-isrocket-mortgage\/"},"modified":"2021-02-08T17:28:14","modified_gmt":"2021-02-08T14:28:14","slug":"the-usa-today-super-bowl-ad-meter-winner-isrocket-mortgage","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/the-usa-today-super-bowl-ad-meter-winner-isrocket-mortgage\/","title":{"rendered":"#The USA Today Super Bowl Ad Meter Winner Is\u2026Rocket Mortgage?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3ecf3655d1c\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3ecf3655d1c\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/the-usa-today-super-bowl-ad-meter-winner-isrocket-mortgage\/#No_1_Rocket_Mortgage_%E2%80%98Certain_Is_Better\" >No. 1: Rocket Mortgage: \u2018Certain Is Better\u2019<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/the-usa-today-super-bowl-ad-meter-winner-isrocket-mortgage\/#No_2_Rocket_Mortgage_%E2%80%98Certain_Is_Better\" >No. 2: Rocket Mortgage: \u2018Certain Is Better\u2019<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#The USA Today Super Bowl Ad Meter Winner Is\u2026Rocket Mortgage?<\/strong>&#8221;<br \/>\n<img decoding=\"async\" src=\"https:\/\/www.tvinsider.com\/wp-content\/uploads\/2021\/02\/Rocket-Mortgage.jpg\" \/><\/p>\n<div>The <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/admeter.usatoday.com\/2021\/02\/08\/the-top-10-super-bowl-2021-commercials\/\">USA Today Ad Meter<\/a>, which tracks the popularity of the <a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/tvinsider.com\/show\/super-bowl\">Super Bowl<\/a>\u2018s ads, has its winner (and don\u2019t kill the messenger): <a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/tvinsider.com\/people\/tracy-morgan\">Tracy Morgan<\/a> for Rocket Mortgage won the No. 1 and No. 2 spots. It\u2019s the first time since 2007, USA Today says, that one brand locked in both.<\/p>\n<p>Yeah, they were funny, but it\u2019s interesting that they snagged the top spots when the commercials most-talked about pre-<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">game<\/a> were ads including Amazon\u2019s \u201cAlexa\u2019s Body\u201d (which scored the No. 3 slot) and Cheetos\u2019 \u201cIt Wasn\u2019t Me\u201d (No. 7). Nancy Armour, USA Today sports columnist and Ad Meter spokesperson explained a possible reason for this on <em>CBS This Morning<\/em>: Rocket Mortgage \u201chad a coordinated effort to drive people to ad meter.\u201d So, there\u2019s that.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"No_1_Rocket_Mortgage_%E2%80%98Certain_Is_Better\"><\/span>No. 1: Rocket Mortgage: \u2018Certain Is Better\u2019<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=D7HsgGnFo1A\">https:\/\/www.youtube.com\/watch?v=D7HsgGnFo1A<\/a><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"\/><\/iframe><\/p>\n<h3><span class=\"ez-toc-section\" id=\"No_2_Rocket_Mortgage_%E2%80%98Certain_Is_Better\"><\/span>No. 2: Rocket Mortgage: \u2018Certain Is Better\u2019<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=_YWWTRse57E\">https:\/\/www.youtube.com\/watch?v=_YWWTRse57E<\/a><\/p>\n<p>But while Rocket Mortgage might not have left the game with the biggest buzz, sometimes having buzz is not all that. One of the most-talked about spots, Oatley\u2019s head-scratching \u201cWow No Cow,\u201d which featured Oatly CEO Toni Petersson in a field singing a cringey song he wrote, was panned on <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">social media<\/a>. (To no one\u2019s surprise, it didn\u2019t make Ad Meter\u2019s top 10.) Interestingly, according to <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/adage.com\/article\/special-report-super-bowl\/see-oatly-bring-2014-ad-banned-sweden-us-its-super-bowl-debut\/2312321\">Ad Age<\/a>, the commercial was a retread: It first aired in Sweden in 2014 but was banned after the the Swedish dairy lobby sued company.<\/p>\n<p><iframe loading=\"lazy\" title=\"Ad Meter 2021: Oatly\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/r2-f-qBcQFs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"\/><\/iframe><\/p>\n<p>What was your favorite ad? Tell us in the comments below.<\/p>\n<p>\u00a0<\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong>\n<\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more Like this articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/social-media\/\" target=\"_blank\" rel=\"noopener\">Social Media category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.tvinsider.com\/987196\/usa-today-ad-meter-super-bowl-winner-rocket-mortgage-tracy-morgan\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#The USA Today Super Bowl Ad Meter Winner Is\u2026Rocket Mortgage?&#8221; The USA Today Ad Meter, which tracks the popularity of the Super Bowl\u2018s ads, has its winner (and don\u2019t kill the messenger): Tracy Morgan for Rocket Mortgage won the No. 1 and No. 2 spots. It\u2019s the first time since 2007, USA Today says, that&#8230;<\/p>\n","protected":false},"author":1,"featured_media":173323,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.tvinsider.com\/wp-content\/uploads\/2021\/02\/Rocket-Mortgage-1014x570.jpg","fifu_image_alt":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-173322","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-mediaa"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/173322","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=173322"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/173322\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/173323"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=173322"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=173322"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=173322"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}