{"id":183557,"date":"2021-02-20T02:15:41","date_gmt":"2021-02-19T23:15:41","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/demand-for-hermes-bags-is-booming-despite-the-pandemic\/"},"modified":"2021-02-20T02:15:41","modified_gmt":"2021-02-19T23:15:41","slug":"demand-for-hermes-bags-is-booming-despite-the-pandemic","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/demand-for-hermes-bags-is-booming-despite-the-pandemic\/","title":{"rendered":"#Demand for Hermes bags is booming despite the pandemic"},"content":{"rendered":"

“#Demand for Hermes bags is booming despite the pandemic<\/strong>”
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The pandemic may have shut down galas, fancy restaurants and Caribbean vacation spots \u2014 but it hasn\u2019t come between shoppers and their Birkin bags.<\/p>\n

French handbag maker Hermes said Friday that its classic Birkin and Kelly bags \u2014 which sell for $20,000 each on average \u2014 were hot accessories during the holidays<\/a>, helping fuel a 12.3 percent increase in fourth-quarter sales to 2.1 billion euros, or $2.54 billion.<\/p>\n

That\u2019s despite the fact that customers have been sorely deprived of places to show off their pricey accessories. Indeed, some analysts say handbags are benefiting as well-heeled consumers now have fewer places to spend their cash.<\/p>\n

In a topsy-turvy shopping season, 184-year-old Hermes app<\/a>ears to be having a moment. Despite the coronavirus shuttering boutiques worldwide in 2020, Hermes said its sales dropped just 6 percent on a currency-adjusted basis. That\u2019s versus 16-percent sales drops at Kering, the owner of Gucci; and LVMH, whose billionaire boss Bernard Arnault failed in a 2017 attempt to acquire Hermes in a hostile takeover.<\/p>\n

\u201cGucci was having the most incredible fashion moment when people were out and about, there were events, openings, premieres to go to,\u201d said luxury expert Michele Ateyeh.<\/p>\n

While the iconic Italian label is known for its flashy colors and bold statement pieces, Ateyeh said Hermes bags that have sold well during the pandemic are \u201cclassics that don\u2019t go out of style and that retain and even gain value in the resale market.\u201d <\/p>\n

Indeed, the hottest sellers have been classic colors including gray, black, gold, off-white and caramel, according to Judy Taylor, owner of Madison Avenue Couture. The boutique sold 30-percent more Hermes bags last year than in 2019, fueling the best year in its 11-year history.<\/p>\n

\u201cFrom Mother\u2019s Day on, our business was soaring,\u201d Taylor said. <\/p>\n

Even a 10- to 20-percent price increase for the retailer\u2019s Hermes bags didn\u2019t dampen demand. The average price for an Hermes bag cracked the $20,000 mark for the first time last year, Taylor said.<\/p>\n

Hermes also benefitted from some free marketing as well, with rapper Cardi B. showing off her closet full of Hermes bags on Instagram in October and a post over the summer in which she gave her two year-old daughter Kulture an $8,000 Birkin bag.<\/p>\n

Actor Michael B. Jordan also revealed that on Valentine\u2019s Day he gave his girlfriend Lori Harvey shares in Hermes.<\/p>\n

Hermes shares on Friday rose 3 percent to close at $116.51.\n <\/p><\/div>\n

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Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

“#Demand for Hermes bags is booming despite the pandemic” The pandemic may have shut down galas, fancy restaurants and Caribbean vacation spots \u2014 but it hasn\u2019t come between shoppers and their Birkin bags. French handbag maker Hermes said Friday that its classic Birkin and Kelly bags \u2014 which sell for $20,000 each on average \u2014…<\/p>\n","protected":false},"author":1,"featured_media":183558,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/02\/hermes-bags-hot-commodity.jpg?quality=90&strip=all&w=1200","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[94145,76946,70661,73303,73770,76207],"class_list":["post-183557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-2-19-21","tag-birkin-bags","tag-cardi-b","tag-handbags","tag-hermes","tag-purses"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/183557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=183557"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/183557\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/183558"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=183557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=183557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=183557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}