{"id":192214,"date":"2021-03-02T17:38:43","date_gmt":"2021-03-02T14:38:43","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/6-steps-to-build-a-data-driven-company-according-to-experts\/"},"modified":"2021-03-02T17:38:43","modified_gmt":"2021-03-02T14:38:43","slug":"6-steps-to-build-a-data-driven-company-according-to-experts","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/6-steps-to-build-a-data-driven-company-according-to-experts\/","title":{"rendered":"#6 steps to build a data-driven company, according to experts"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a26ead16b284\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a26ead16b284\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/6-steps-to-build-a-data-driven-company-according-to-experts\/#Becoming_data-driven_is_not_a_%E2%80%98nice_to_have\" >Becoming data-driven is not a \u2018nice to have\u2019<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/6-steps-to-build-a-data-driven-company-according-to-experts\/#Step_one_Create_a_roadmap\" >Step one: Create a roadmap<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/6-steps-to-build-a-data-driven-company-according-to-experts\/#Step_two_Foster_a_culture_of_data_literacy_AND_data_democratization\" >Step two: Foster a culture of data literacy AND data democratization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/6-steps-to-build-a-data-driven-company-according-to-experts\/#Step_three_Develop_data_storytelling_skills_within_your_team\" >Step three: Develop data storytelling skills within your team<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/6-steps-to-build-a-data-driven-company-according-to-experts\/#Step_four_Gain_C-level_buy-in\" >Step four: Gain C-level buy-in<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/6-steps-to-build-a-data-driven-company-according-to-experts\/#Step_five_Build_a_%E2%80%98consultative_analytics_capability\" >Step five: Build a \u2018consultative\u2019 analytics capability\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/6-steps-to-build-a-data-driven-company-according-to-experts\/#Step_six_Assign_accountability\" >Step six: Assign accountability\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#6 steps to build a data-driven company, according to experts<\/strong>&#8221;<\/p>\n<div>\n                            <span style=\"font-weight: 400;\">Over the past year, businesses have had to quickly adapt and adjust to new and varied patterns of customer behavior as their previous models were thrown off course.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Those who accelerated their analytical capabilities were better able to handle huge changes in user behavior and the economic environment, as data analytics became, \u201can essential navigation tool,\u201d according to <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.mckinsey.com\/business-functions\/mckinsey-analytics\/our-insights\/accelerating-analytics-to-navigate-covid-19-and-the-next-normal\"><span style=\"font-weight: 400;\">senior partners at McKinsey<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2020 told us loud and clear that it would be foolhardy to always assume prior performance can predict future results. But the inexorable rise of computing power and storage, coupled with an ever-increasing array of data sources, also means that we no longer need to rely on gut decisions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trends can be observed and patterns identified from the vast amounts of customer and operational data that businesses are generating. And those who know how to take hold of and use those insights to chart a course for their company will be ahead of the <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">game<\/a>.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Becoming_data-driven_is_not_a_%E2%80%98nice_to_have\"><\/span><b>Becoming data-driven is not a \u2018nice to have\u2019<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There are handsome rewards for companies that insert big data and analytics into their operations. <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.pwc.com\/us\/en\/services\/consulting\/analytics.html\"><span style=\"font-weight: 400;\">According to PWC<\/span><\/a><span style=\"font-weight: 400;\">, these organizations enjoy 5% more productivity and 6% more profitability than those that don\u2019t.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Meanwhile, <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/online.hbs.edu\/blog\/post\/data-driven-decision-making\"><span style=\"font-weight: 400;\">Harvard Business School<\/span><\/a><span style=\"font-weight: 400;\"> found companies that make data-driven decisions are more confident in those decisions, proactive, and able to realize cost savings. The confidence piece is backed up by founder of Off the Shelf Analytics, Adrian Coy, who told The Next Web:\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cBeing data-driven actually enables organizations to take more risks because they know they can quickly see when it\u2019s not working and course-correct when necessary.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sainsbury\u2019s, one of the biggest supermarket chains in the UK, had to rush to meet demand as shoppers panic bought essentials including <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.examinerlive.co.uk\/news\/west-yorkshire-news\/strange-things-sold-out-because-18030631\"><span style=\"font-weight: 400;\">flour and tinned pork<\/span><\/a><span style=\"font-weight: 400;\">. Group CIO <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/diginomica.com\/sainsburys-cio-restocks-retailers-data-abilities\"><span style=\"font-weight: 400;\">Phil Jordan told diginomica<\/span><\/a><span style=\"font-weight: 400;\"> that his retailer was the first to use data insights to identify elderly, disabled, or vulnerable customers and ensure they had access to buy their groceries.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to serving the bottom line, data insights can support decision-making when it comes to other areas of the business such as employee engagement and corporate <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">social<\/a> responsibility. This can lead to a better understanding of the state of mind of the staff body and the effectiveness of different CSR initiatives.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The problem is, transforming data-driven insights into impactful business decisions isn\u2019t a simple process. In fact, a recent <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/c6abb8db-514c-4f5b-b5a1-fc710f1e464e.filesusr.com\/ugd\/e5361a_76709448ddc6490981f0cbea42d51508.pdf\"><span style=\"font-weight: 400;\">study<\/span><\/a><span style=\"font-weight: 400;\"> by NewVantage Partners found that just 24% of respondents thought their organization was data-driven (down from 37.8% the previous year).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to experts, if you want to build a truly data-driven business, you can\u2019t miss these six steps:<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_one_Create_a_roadmap\"><\/span><b>Step one: Create a roadmap<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The first step is to create a solid foundation by thoroughly understanding the data you\u2019re working with and creating a roadmap for insight. This involves defining how you understand, measure, and segment customer needs and behaviors, as well as how you build models to predict future behaviors, and define the right KPIs, measures, and processes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mike Bugembe, author of Cracking the Data Code, stated in his book that the absence of a clear strategy can lead to time and money being spent on collecting and analyzing data that looks interesting and just <\/span><i><span style=\"font-weight: 400;\">might<\/span><\/i><span style=\"font-weight: 400;\"> prove to be useful. He wrote that generic exploration is great if your company has the time and human resources to spend on it, but if not the company could be left data-rich but insight-poor. \u201cThis puts any expected ROI at risk because data is only valuable when it is used <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ropriately to deliver real results,\u201d Bugembe wrote.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_two_Foster_a_culture_of_data_literacy_AND_data_democratization\"><\/span><b>Step two: Foster a culture of data literacy AND data democratization<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Next, it\u2019s important to, \u201cput the right metrics in front of the right people,\u201d said Coy, through reporting and analysis tools. People within the organization need to be able to understand the right KPIs \u2013 which should have been set out at the foundation stage \u2013 and define the right way to track them. This speaks to the need to have a high level of data literacy within the organization, in addition to a culture of data democratization where non-technical users can access data.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Coy said that business intelligence tools are useful at this stage and people should be coached on how to use them and understand what decisions to take, not just which buttons to press to get the report. Some of the tools used for data analytics are made by Qlik, Tableau, Thoughtspot, PowerBI, Looker, Sisense, Spotfire, Yellowfin, Targit, DataRobot, and Snowflake, among others.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ross Perez, head of international product marketing at Snowflake told The Next Web, \u201cThese tools are vital to accessing one\u2019s data, asking questions of it, evolving a strategy, and \u2018actioning\u2019 that strategy.\u201d<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_three_Develop_data_storytelling_skills_within_your_team\"><\/span><b>Step three: Develop data storytelling skills within your team<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">To underscore the essential nature of data education, Perez said that as important as it is to ask questions of data and allow it to tell a story, it\u2019s equally important to teach people who work with data how to tell a story with data effectively.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Good data storytellers have the ability to convince and persuade. Studies have shown that <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.washingtonpost.com\/gdpr-consent\/?next_url=https%3a%2f%2fwww.washingtonpost.com%2fnews%2fwonk%2fwp%2f2018%2f06%2f15%2fstudy-charts-change-hearts-and-minds-better-than-words-do%2f\"><span style=\"font-weight: 400;\">charts and graphs<\/span><\/a><span style=\"font-weight: 400;\"> can make people change their minds more easily than words can. Furthermore, according to <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.washingtonpost.com\/gdpr-consent\/?next_url=https%3a%2f%2fwww.washingtonpost.com%2fnews%2fwonk%2fwp%2f2018%2f06%2f15%2fstudy-charts-change-hearts-and-minds-better-than-words-do%2f\"><span style=\"font-weight: 400;\">Andy Cotgreave<\/span><\/a><span style=\"font-weight: 400;\">, technical evangelist director at Tableau, one of the best ways to keep an audience engaged is to present data in a way that is easily understood by everybody.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_four_Gain_C-level_buy-in\"><\/span><b>Step four: Gain C-level buy-in<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The fourth step is to create a top-down culture for the senior management so they can ask for the evidence behind recommendations and find out how the results will be tracked. C-level buy-in to the idea of being data-driven is crucial, as is the direction that senior-level executives can give.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.mckinsey.com\/~\/media\/McKinsey\/Business%20Functions\/McKinsey%20Analytics\/Our%20Insights\/Why%20data%20culture%20matters\/Why-data-culture-matters.ashx\"><span style=\"font-weight: 400;\">McKinsey report<\/span><\/a><span style=\"font-weight: 400;\"> found that executives who recognize the importance of data are open to receiving educational workshops. This display of leading by example embeds the culture of data literacy among other members of staff. And leaders who are fully on board with a data-driven culture can ensure that data is as accessible as possible, one of the tenets of data democratization.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Without support and understanding from the executive level, insights teams can be left rudderless, without a clear course to follow or precise priorities of which problems to solve and which data to analyze. This can result in an insights initiative falling flat as they fail to gain traction or deliver on what was expected.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Without strong data leadership, wrote Bugembe, organizations can fall behind their competitors in terms of winning, serving, and retaining customers.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_five_Build_a_%E2%80%98consultative_analytics_capability\"><\/span><b>Step five: Build a \u2018consultative\u2019 analytics capability\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Following that, build a \u2018consultative\u2019 analytics capability able to invent approaches to answer the big important business questions. This is the point at which you look for patterns everywhere and see which data points have a positive or negative correlation. According to Coy, this is important because consultative analytics can help businesses to figure out the right questions to ask of the data and the right requests to make.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Through the lens of the pandemic, an ordinary question might be around the increase or decrease in sales but a question formed through a consultative approach would be \u2018what do I need to do differently?\u2019.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Step_six_Assign_accountability\"><\/span><b>Step six: Assign accountability\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Finally, make sure there is someone who takes accountability for the data. This may take the form of a chief analytics officer or chief data officer.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While the results are manifold and data democratization means putting responsibility in the hands of many, Coy said that, ultimately, there needs to be clear accountability so that data is used in the right way. He said: \u201cAll this depends on the data being done right. Bad data is worse than no data. Make sure there is someone responsible for it.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although Perez wouldn\u2019t explicitly say if there was a right or wrong way to glean data insights, he did say that some activities were more beneficial than others.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the less advantageous data activities, he said, is to choose a business strategy and then find data retrospectively to back it up. \u201cEven worse, is using data in a way that obfuscates the truth so that some trends appear stronger than they are and other trends disappear entirely,\u201d said Perez. \u201cIt\u2019s really counterproductive.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Conversely, he said that, if people are trained to understand and use data appropriately, they\u2019ll be able to enjoy the full benefits the data-driven approach can bring.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To understand how data can transform your business, check out, <\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/resources.snowflake.com\/report\/data-s-evolution-in-the-cloud-the-lynchpin-of-competitive-advantage?utm_cta=website-webinars-featured-bp-continuous-data-pipelines\"><span style=\"font-weight: 400;\">\u201cThe Evolution of Data in the Cloud: The Lynchpin of Competitive Advantage\u201d<\/span><\/a><span style=\"font-weight: 400;\">, research sponsored by Snowflake.<\/span><\/p>\n<div class=\"post-paidNotice post-paidNotice--below\">\n        <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.snowflake.com\/\"><\/p>\n<p>    <img decoding=\"async\" class=\"post-paidNotice-image\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2020\/10\/1200px-Snowflake_Logo.svg_.png\"\/><\/a><\/p>\n<p class=\"post-paidNotice-text\"><span>This article is brought to you by\u00a0<\/span><a rel=\"nofollow noopener\" target=\"_blank\" onclick=\"ga('primary.send', 'event', 'Article', 'Sponsored Post', 'Link');\" href=\"https:\/\/www.snowflake.com\/\">snowflake.com<\/a><span>.<\/span><\/p>\n<\/div><\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/business\/2021\/03\/02\/6-steps-to-build-a-data-driven-company-according-to-experts\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#6 steps to build a data-driven company, according to experts&#8221; Over the past year, businesses have had to quickly adapt and adjust to new and varied patterns of customer behavior as their previous models were thrown off course.\u00a0 Those who accelerated their analytical capabilities were better able to handle huge changes in user behavior and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":192215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/tnw?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2021\/02\/shutterstock_1499306735.jpg&signature=522d84b627d446a4c2a09516d93d8589","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[83027,117,72366],"class_list":["post-192214","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-analytics","tag-business","tag-data"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/192214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=192214"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/192214\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/192215"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=192214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=192214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=192214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}