{"id":209127,"date":"2021-03-23T22:13:22","date_gmt":"2021-03-23T19:13:22","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/how-deepfakes-could-help-implant-false-memories-in-our-minds\/"},"modified":"2021-03-23T22:13:22","modified_gmt":"2021-03-23T19:13:22","slug":"how-deepfakes-could-help-implant-false-memories-in-our-minds","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/how-deepfakes-could-help-implant-false-memories-in-our-minds\/","title":{"rendered":"#How Deepfakes could help implant false memories in our minds"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a41013570183\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a41013570183\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/how-deepfakes-could-help-implant-false-memories-in-our-minds\/#Background\" >Background<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/how-deepfakes-could-help-implant-false-memories-in-our-minds\/#Enter_Deepfakes\" >Enter Deepfakes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/how-deepfakes-could-help-implant-false-memories-in-our-minds\/#But_false_memories\" >But false memories?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/how-deepfakes-could-help-implant-false-memories-in-our-minds\/#The_best_defense%E2%80%A6\" >The best defense\u2026<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#How Deepfakes could help implant false memories in our minds<\/strong>&#8221;<br \/>\n<img decoding=\"async\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2018\/03\/zuckbrain-796x417.jpg\" \/><\/p>\n<div>\n                                The human brain is a complex, miraculous thing. As best we can tell, it\u2019s the epitome of biological evolution. But it doesn\u2019t come with any security software preinstalled. And that makes it ridiculously easy to hack.<\/p>\n<p>We like to imagine the human brain as a giant neural network that speaks its own language. When we talk about developing brain-computer interfaces we\u2019re usually discussing some sort of transceiver that interprets brainwaves. But the fact of the matter is that we\u2019ve been hacking human brains since the dawn of time.<\/p>\n<p>Think about the actor who uses a sad memory to conjure tears or the detective who uses reverse psychology to draw out a suspect\u2019s confession. These examples may seem less extraordinary than, say, the memory-eraser from <i>Men in Black.<\/i><span>\u00a0But the end result is essentially the same. We\u2019re able to edit the data our minds use to establish base reality. And we\u2019re really good at it. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Background\"><\/span><span>Background<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>A team of researchers from universities in Germany and the UK today published pre-print research detailing a study in which they successfully implanted <\/span><i>and removed<\/i><span> false memories in test subjects.<\/span><\/p>\n<p><span>Per the team\u2019s <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.pnas.org\/content\/118\/13\/e2026447118\">paper<\/a>:<\/span><\/p>\n<blockquote><p><span>Human memory is fallible and malleable. In forensic settings in particular, this poses a challenge because people may falsely remember events with legal implications that never actually h<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ened. Despite an urgent need for remedies, however, research on whether and how rich false autobiographical memories can be reversed under realistic conditions (i.e., using reversal strategies that can be applied in real-world settings) is virtually nonexistent.<\/span><\/p>\n<\/blockquote>\n<p><span>Basically, it\u2019s relatively easy to implant false memories. Getting rid of them is the hard part.<\/span><\/p>\n<p><span>The study was conducted on 52 subjects who agreed to allow the researchers to attempt to plant a false childhood memory in their minds over several sessions. After awhile, many of the subjects began to believe the false memories. The researchers then asked the subjects\u2019 parents to claim the false stories were true. <\/span><\/p>\n<p><span>The researchers discovered that the addition of a trusted person made it easier to both embed and remove false memories. <\/span><\/p>\n<p><span>Per the <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.pnas.org\/content\/118\/13\/e2026447118\">paper<\/a>:<\/span><\/p>\n<blockquote><p><span>The present study therefore not only replicates and extends previous demonstrations of false memories but, crucially, documents their reversibility after the fact: Employing two ecologically valid strategies, we show that rich but false autobiographical memories can mostly be undone. Importantly, reversal was specific to false memories (i.e., did not occur for true memories).<\/span><\/p>\n<\/blockquote>\n<p><span>False memory planting techniques have been around for awhile, but there hasn\u2019t been much research on reversing them. Which means this paper comes not a moment too soon.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Enter_Deepfakes\"><\/span><span>Enter Deepfakes<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>There aren\u2019t many positive use cases for implanting false memories. But, luckily, most of us don\u2019t really have to worry about being the target of a mind-control conspiracy that involves being slowly led to believe a false memory over several sessions with our own parents\u2019 complicity. <\/span><\/p>\n<p><span>Yet, that\u2019s almost exactly what happens on Facebook every day. Everything you do on the <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">social media<\/a> network is recorded and codified in order to create a detailed picture of exactly who you are. This data is used to determine which advertisements you see, where you see them, and how frequently they appear. And when someone in your trusted network happens to make a purchase through an ad, you\u2019re more likely to start seeing those ads. <\/span><\/p>\n<p><span>But we all know this already right? Of course we do, you can\u2019t go a day without seeing an article about how Facebook and Google and all the other big tech companies are manipulating us. So why do we put up with it? <\/span><\/p>\n<p><span>Well, it\u2019s because our brains are better at adapting to reality than we give them credit for. The moment we know there\u2019s a system we can manipulate, the more we think the system says something about us as humans. <\/span><\/p>\n<p><span>A team of Harvard researchers <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/hbr.org\/2016\/04\/targeted-ads-dont-just-make-you-more-likely-to-buy-they-can-change-how-you-think-about-yourself\">wrote about<\/a> this phenomenon back in 2016:<\/span><\/p>\n<blockquote><p><span>In one study we conducted with 188 undergraduate students, we found that participants were more interested in buying a Groupon for a restaurant advertised as sophisticated when they thought the ad had been targeted to them based on specific websites they had visited during an earlier task (browsing the web to make a <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/trip-and-travel\/\" data-internallinksmanager029f6b8e52c=\"10\" title=\"Trip &amp; Travel\" target=\"_blank\" rel=\"noopener\">travel<\/a> itinerary) compared to when they thought the ad was targeted based on demographics (their age and gender) or not targeted at all.<\/span><\/p>\n<\/blockquote>\n<p><span>What does this have to do with Deepfakes? It\u2019s simple: if we\u2019re so easily manipulated through tidbits of exposure to tiny little ads in our Facebook feed, imagine what could happen if advertisers started hijacking the personas and visages of people we trust? <\/span><\/p>\n<p><span>You might not, for example, plan on purchasing some <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.samsclub.com\/p\/grandma-s-vty-pk-new-36-ct\/prod11350284\">Grandma\u2019s Cookies<\/a> products anytime soon, but if it was <\/span><i>your grandma<\/i><span> telling you how delicious they are in the commercial you\u2019re watching\u2026 you might. <\/span><\/p>\n<p><span>Using existing <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a> it would be trivial for a big tech company to, for example, determine you\u2019re a college student who hasn\u2019t seen their parents since last December. With this knowledge, Deepfakes, and the data it already has on you, it wouldn\u2019t take much to create targeted ads featuring your Deepfaked parents telling you to buy hot cocoa or something. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"But_false_memories\"><\/span><span>But false memories?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>It\u2019s all fun and <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">game<\/a>s when the stakes just involve a social media company using AI to convince you to buy some goodies. But what happens when it\u2019s a bad actor breaking the law? Or, worse, what happens when it\u2019s the government <\/span><i>not<\/i><span> breaking the law? <\/span><\/p>\n<p><span>Police use a variety of techniques to solicit confessions. And law enforcement are <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/general\/\" data-internallinksmanager029f6b8e52c=\"3\" title=\"General\" target=\"_blank\" rel=\"noopener\">general<\/a>ly under no obligation to tell the truth when doing so. In fact, it\u2019s <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.criminaldefenselawyer.com\/resources\/criminal-defense\/defendants-rights\/tactics-police-use-get-a-confession\">perfectly legal<\/a> in most places for cops to outright lie in order to obtain a confession. <\/span><\/p>\n<p><span>One popular technique involves telling a suspect that their friends, families, and any co-conspirators have already told the police they know it was them who committed the crime. If you can convince someone that the people they respect and care about believe they\u2019ve done something wrong, it\u2019s easier for them to accept it as a fact. <\/span><\/p>\n<p>How many law enforcement agencies in the world currently have an explicit policy against using manipulated media in the solicitation of a confession? Our guess would be: close to zero.<\/p>\n<p>And that\u2019s just one example. Imagine what an autocratic or iron-fisted government could do at scale with these techniques.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_best_defense%E2%80%A6\"><\/span><span>The best defense\u2026 <\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>It\u2019s good to know there are already methods we can use to extract these false memories. As the European research team discovered, our brains tend to let go of the false memories when challenged but cling to the real ones. This makes them more resilient against attack than we might think.<\/span><\/p>\n<p><span>However it does put us perpetually on the defensive. Currently, our only defense against AI-assisted false memory implantation is to either see it coming or get help after it happens. <\/span><\/p>\n<p><span>Unfortunately the <\/span><i>unknown unknowns<\/i><span> make that a terrible security plan. We simply can\u2019t plan for all the ways a bad actor could exploit the loophole that makes it easier to edit our brains when someone we trust is helping the process along. <\/span><\/p>\n<p><span>With Deepfakes and enough time, you could convince someone of just about anything as long as you can figure out a way to get them to watch your videos.\u00a0<\/span><\/p>\n<p><span>Our only real defense is to develop technology that sees through Deepfakes and other AI-manipulated media. With brain-computer interfaces set to hit consumer markets within the next few years and AI-generated media becoming less distinguishable from reality by the minute, we\u2019re closing in on a point of no return for technology.<\/span><\/p>\n<p><span>Just like the invention of the firearm made it possible for those unskilled in sword fighting to win a duel and the creation of the calculator gave those who struggle with math the ability to perform complex calculations, we may be on the cusp of an era where psychological manipulation becomes a push-button enterprise. <\/span><\/p>\n<p class=\"c-post-pubDate\">\n                                    Published March 23, 2021 \u2014 19:13 UTC<\/p><\/div>\n<p><script data-src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&amp;appId=378011798897423&amp;version=v2.6\" id=\"socialSrcFacebook\" type=\"text\/template\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/neural\/2021\/03\/23\/how-deepfakes-could-help-implant-false-memories-in-our-minds\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#How Deepfakes could help implant false memories in our minds&#8221; The human brain is a complex, miraculous thing. As best we can tell, it\u2019s the epitome of biological evolution. But it doesn\u2019t come with any security software preinstalled. And that makes it ridiculously easy to hack. We like to imagine the human brain as a&#8230;<\/p>\n","protected":false},"author":1,"featured_media":209128,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/neural?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2018\/03\/zuckbrain.jpg&signature=39d8a5ca3f3a3177fa41d0293c720145","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-209127","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/209127","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=209127"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/209127\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/209128"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=209127"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=209127"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=209127"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}