{"id":213664,"date":"2021-03-29T14:16:11","date_gmt":"2021-03-29T11:16:11","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/the-color-theory-of-tv-graphics\/"},"modified":"2021-03-29T14:16:11","modified_gmt":"2021-03-29T11:16:11","slug":"the-color-theory-of-tv-graphics","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/the-color-theory-of-tv-graphics\/","title":{"rendered":"#The Color Theory of TV Graphics"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a367dfc0e8f9\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a367dfc0e8f9\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/the-color-theory-of-tv-graphics\/#Who_made_this\" >Who made this?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/the-color-theory-of-tv-graphics\/#More_Videos_Like_This\" >More Videos Like This<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#The Color Theory of TV Graphics<\/strong>&#8221;<\/p>\n<div>\n<aside class=\"mashsb-container mashsb-main mashsb-stretched\">\n                <\/aside>\n<p><!-- Share buttons by mashshare.net - Version: 3.7.9--><em>Welcome to <strong>The Queue<\/strong> \u2014 your daily distraction of curated video content sourced from across the web. Today, we\u2019re watching a video essay about why the color yellow dominates TV graphics.<\/em><\/p>\n<hr\/>\n<p>One of the finer comforts in life is settling in to binge-watch some old sitcoms. Maybe you\u2019ve got some tea. Maybe you\u2019re panini-pressed under a weighted blanket. But one thing\u2019s for sure (or at least, it\u2019s very likely): the title card of your binge-du-jour is probably yellow. <strong><em>Gilligan\u2019s Island<\/em><\/strong>? Yellow.\u00a0<strong><em>Taxi<\/em><\/strong>? Yellow. <em><strong>Laverne &amp; Shirley<\/strong>?<\/em> <strong><em>Cheers<\/em><\/strong>?\u00a0<strong><em>M*A*S*H<\/em><\/strong>? All yellow, baby.<\/p>\n<p>So why was pale golden yellow so common in the graphics of older television shows? Well, the short answer is that, at the time, \u201ccable yellow\u201d was the most legible color for overlay text. Which definitely explains why, when I close my eyes, all I see is the golden-colored opening title cards from <em><strong>Columbo<\/strong>.\u00a0<\/em>Okay, that might be a different problem. But suffice to say: for a significant period of television history, when it came to making your text easy to read, yellow was your best bet.<\/p>\n<p>That said, as the following video essay explains, the nitty-gritty details of yellow\u2019s textual power are far more complex. Turns out, \u201clegibility\u201d is just the tip of a very technical iceberg that draws on everything from the limitations of broadcast signals to the critical difference between luminance and contrast.<\/p>\n<p>Legibility serves a practical purpose. But laterally, so does the psychological effect of how cable yellow makes the viewer <em>feel<\/em>. And while the color itself may not boast the strongest color temperature, emotionally, cable yellow <em>feels\u00a0<\/em>warm. It has a natural association with coziness. It\u2019s like an open flame. And we, the viewers, are just moths\u2026moths settling in for the fifth consecutive episode of <em>Columbo.<\/em><\/p>\n<p>Watch \u201c<strong>Why Yellow Is So Common for TV Graphics<\/strong>\u201c:<\/p>\n<p><iframe loading=\"lazy\" title=\"Why Yellow Is So Common for TV Graphics\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/d-YSStV8ecI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Who_made_this\"><\/span>Who made this?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p id=\"block-839c096a-2881-4e76-aef1-4e01b79aa34f\"><strong>Filmmaker IQ<\/strong>\u00a0is a <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">YouTube<\/a> channel disseminating all manner of film history and know-how. Their videos range from the highly technical (<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/youtu.be\/ImQx1KSAOAk\">what to do if your green screen footage has something green in it<\/a>) to the opinionated (<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/youtu.be\/LPtZHIQJpxI\">are superhero movies destroying cinema?<\/a>). Site-creator and director<strong>\u00a0John P. Hess\u00a0<\/strong>is our narrator. You can subscribe to Filmmaker IQ on YouTube\u00a0<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.youtube.com\/channel\/UCSFAYalJ2Q7Tm_WmLgetmeg\">here<\/a>. And you can follow them on Twitter\u00a0<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/FilmmakerIQ\">here<\/a>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"More_Videos_Like_This\"><\/span>More Videos Like This<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more Like this articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/social-media\/\" target=\"_blank\" rel=\"noopener\">Social Media category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/filmschoolrejects.com\/yellow-tv-graphics\/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=yellow-tv-graphics\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#The Color Theory of TV Graphics&#8221; Welcome to The Queue \u2014 your daily distraction of curated video content sourced from across the web. Today, we\u2019re watching a video essay about why the color yellow dominates TV graphics. One of the finer comforts in life is settling in to binge-watch some old sitcoms. Maybe you\u2019ve got&#8230;<\/p>\n","protected":false},"author":1,"featured_media":213665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/filmschoolrejects.com\/wp-content\/uploads\/2021\/03\/Full_house_title_card.jpeg","fifu_image_alt":"","footnotes":""},"categories":[17],"tags":[1357],"class_list":["post-213664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-mediaa","tag-the-queue"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/213664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=213664"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/213664\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/213665"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=213664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=213664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=213664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}