{"id":229743,"date":"2021-04-18T13:40:05","date_gmt":"2021-04-18T10:40:05","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/what-is-a-vtuber\/"},"modified":"2021-04-18T13:40:05","modified_gmt":"2021-04-18T10:40:05","slug":"what-is-a-vtuber","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/what-is-a-vtuber\/","title":{"rendered":"#What Is a VTuber?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a2d61e656db1\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2d61e656db1\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/what-is-a-vtuber\/#Virtual_YouTubers\" >Virtual YouTubers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/what-is-a-vtuber\/#What_Do_VTubers_Do\" >What Do VTubers Do?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/what-is-a-vtuber\/#VTuber_Technology\" >VTuber Technology<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/what-is-a-vtuber\/#The_VTuber_Industry\" >The VTuber Industry<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/what-is-a-vtuber\/#The_Future_of_Content\" >The Future of Content<\/a><\/li><\/ul><\/nav><\/div>\n<p><strong>&#8220;#What Is a VTuber?&#8221;<\/strong><\/p>\n<div>\n<figure style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-721680 size-full\" src=\"https:\/\/www.howtogeek.com\/wp-content\/uploads\/2021\/04\/Kizuna-Ai.jpg?width=1200&amp;trim=1,1&amp;bg-color=000&amp;pad=1,1\" alt=\"Kizuna Ai VTuber\" width=\"1200\" height=\"555\" data-crediturl=\"https:\/\/kizunaai.com\/\" data-credittext=\"Kizuna Ai \/ Kizuna Ai Inc.\" onload=\"pagespeed.lazyLoadImages.loadIfVisibleAndMaybeBeacon(this);\" onerror=\"this.onerror=null;pagespeed.lazyLoadImages.loadIfVisibleAndMaybeBeacon(this);\"\/><figcaption class=\"wp-caption-text\"><span class=\"imagecredit\"><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/kizunaai.com\/\">Kizuna Ai \/ Kizuna Ai Inc.<\/a><\/span><\/figcaption><\/figure>\n<p>VTubers are transforming online content creation by changing the way people look, sound, and act. Here\u2019s who VTubers are, and why they\u2019re so different from an average internet influencer.<\/p>\n<h2 role=\"heading\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Virtual_YouTubers\"><\/span>Virtual YouTubers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A VTuber is a portmanteau of the phrase \u201cvirtual <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>r.\u201d It\u2019s the term for a type of online content creator who uses a virtually generated avatar while streaming to their audience. VTubers are mostly on streaming and video sharing platforms like TikTok, YouTube, and Twitch.<\/p>\n<p>The majority of VTubers are from Japan and often create content in Japanese. However, these influencers typically have a global audience. The avatars of VTubers are often designed to look similar to the characters drawn in Japanese animated shows (in other words, they look like \u201c<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/anime-manga\/\" data-internallinksmanager029f6b8e52c=\"6\" title=\"Anime || Manga\" target=\"_blank\" rel=\"noopener\">anime<\/a>\u201d characters). Because millions of people watch anime globally, the audience for VTubers has expanded significantly outside of Japan.<\/p>\n<p>The actual term \u201cvirtual YouTuber\u201d was coined by VTuber <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.youtube.com\/channel\/UC4YaOt1yT-ZeyB0OmxHgolA\">Kizuna AI<\/a> in late 2016. She is the largest VTuber in the world and is widely considered to be the first. She currently has over 4 million followers on YouTube and even more on her other social media accounts. Since her rise in popularity, thousands of other VTubers have emerged across various platforms, contributing to an explosion in the popularity of the genre in the last few years.<\/p>\n<h2 role=\"heading\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"What_Do_VTubers_Do\"><\/span>What Do VTubers Do?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure style=\"width: 650px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-721681 size-full\" src=\"https:\/\/www.howtogeek.com\/wp-content\/uploads\/2021\/04\/Kizuna-Ai-Live-Show.jpg?trim=1,1&amp;bg-color=000&amp;pad=1,1\" alt=\"Kizuna Ai Live Show\" width=\"650\" height=\"450\" data-crediturl=\"https:\/\/kizunaai.com\/\" data-credittext=\"Kizuna Ai \/ Kizuna Ai Inc.\" onload=\"pagespeed.lazyLoadImages.loadIfVisibleAndMaybeBeacon(this);\" onerror=\"this.onerror=null;pagespeed.lazyLoadImages.loadIfVisibleAndMaybeBeacon(this);\"\/><figcaption class=\"wp-caption-text\"><span class=\"imagecredit\"><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/kizunaai.com\/\">Kizuna Ai \/ Kizuna Ai Inc.<\/a><\/span><\/figcaption><\/figure>\n<p>VTubers normally create the same types of content as typical YouTubers. Their online activities include\u00a0playing <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">game<\/a>s over livestream, talking to their fans, participating in viral trends, and collaborating with other influencers. Many VTubers also perform voiceover work and create original content related to their respective personas.<\/p>\n<p>Part of being a VTuber is building a persona. They adopt a certain personality and way of talking to their audience. This normally influences the kinds of content that they make and their relationship with their fans. VTubers can be both male and female, take on various fantastic characteristics, and blur the line between fiction and reality.<\/p>\n<p>Most VTubers generate income through collecting fan-funded donations, selling merchandise, and taking on sponsorships in their videos. VTubers have also been used as endorsers in large advertising campaigns for products in Japan, with Kizuna Al becoming a national ambassador for Japan\u2019s tourism organization.<\/p>\n<p>VTubers share many similarities with Vocaloid idols, which make up a popular genre of virtual pop stars in Japan. These virtual pop stars release computer-generated music and present as 3D avatars. Many of the same technologies used in Vocaloid have also been adapted in the VTuber industry.<\/p>\n<h2 role=\"heading\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"VTuber_Technology\"><\/span>VTuber Technology<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure style=\"width: 650px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-721682 size-full\" src=\"https:\/\/www.howtogeek.com\/wp-content\/uploads\/2021\/04\/VRoid-Studio.jpg?trim=1,1&amp;bg-color=000&amp;pad=1,1\" alt=\"VRoid Studio Character Creation\" width=\"650\" height=\"450\" data-crediturl=\"https:\/\/vroid.com\/en\/studio\" data-credittext=\"VRoid Studio\" onload=\"pagespeed.lazyLoadImages.loadIfVisibleAndMaybeBeacon(this);\" onerror=\"this.onerror=null;pagespeed.lazyLoadImages.loadIfVisibleAndMaybeBeacon(this);\"\/><figcaption class=\"wp-caption-text\"><span class=\"imagecredit\"><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/vroid.com\/en\/studio\">VRoid Studio<\/a><\/span><\/figcaption><\/figure>\n<p>There are dozens of commercially available programs that allow VTubers to achieve their desired look and create videos under an avatar. The <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a> behind VTuber programs is very similar to that of\u00a0Animoji, the feature found on <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">App<\/a>le devices that lets you send messages as an animated emoji version of yourself.<\/p>\n<p>One of the most popular apps is <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/vroid.com\/en\/studio\">VRoid Studio<\/a>, which allows users to create a custom avatar for free. These programs use motion-capture technology to track their movements and facial expressions and adjust the avatar accordingly. This lets VTubers freely move around on camera without messing with the illusion.<\/p>\n<p>In addition to changing their appearance, some VTubers also obfuscate their true voices by using voice changers. This is normally done to pitch up or down their voices or to change them altogether. Since many of these VTubers create music, voice changers also serve as autotune for the songs they release under their VTuber name.<\/p>\n<p>Alongside keeping up their persona with their viewers, VTubers also use these programs to protect their identity. It\u2019s very uncommon for these influencers to reveal their true identities to their viewers, so these applications allow them to maintain a following without ever having to show their face.<\/p>\n<h2 role=\"heading\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"The_VTuber_Industry\"><\/span>The VTuber Industry<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure style=\"width: 650px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-721683 size-full\" src=\"https:\/\/www.howtogeek.com\/wp-content\/uploads\/2021\/04\/Hololive-Productions.jpg?trim=1,1&amp;bg-color=000&amp;pad=1,1\" alt=\"Hololive Productions Characters\" width=\"650\" height=\"450\" data-crediturl=\"https:\/\/en.hololive.tv\/\" data-credittext=\"Hololive Production\" onload=\"pagespeed.lazyLoadImages.loadIfVisibleAndMaybeBeacon(this);\" onerror=\"this.onerror=null;pagespeed.lazyLoadImages.loadIfVisibleAndMaybeBeacon(this);\"\/><figcaption class=\"wp-caption-text\"><span class=\"imagecredit\"><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/en.hololive.tv\/\">Hololive Production<\/a><\/span><\/figcaption><\/figure>\n<p>VTubers have penetrated large parts of online Japanese culture, which has led to the creation of a robust industry surrounding them. This includes VTuber production companies that scout, train, and produce VTubers and their videos. Some of these agencies, such as Hololive Production, have dozens of Youtube channels and creators and hundreds of millions of views.<\/p>\n<p>The VTuber culture has also expanded outside of the country, with content creators outside of Japan also adopting motion-capture avatars during their livestreams and videos.<\/p>\n<h2 role=\"heading\" aria-level=\"2\"><span class=\"ez-toc-section\" id=\"The_Future_of_Content\"><\/span>The Future of Content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Having fictional characters interact with real people has been in popular culture for a long time. In the early 2000s, the animated band <em>Gorillaz<\/em> sold millions of records while presenting as cartoon characters. Thousands of films and video games have been made using motion-capture technology, and the rise of VTubers is a result of that previously expensive tech becoming accessible.<\/p>\n<p>With the underlying technology becoming even more sophisticated and accessible, we\u2019re likely to keep seeing VTubers and animated influencers rise to prominence in media.<\/p>\n<p><strong>RELATED:<\/strong> <strong><em>What Is TikTok, and Why Are Teens Obsessed with It?<\/em><\/strong><\/p>\n<\/div>\n<p><script>\n setTimeout(function(){\n  !function(f,b,e,v,n,t,s)\n  {if(f.fbq)return;n=f.fbq=function(){n.callMethod?\n  n.callMethod.apply(n,arguments):n.queue.push(arguments)};\n  if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';\n  n.queue=[];t=b.createElement(e);t.async=!0;\n  t.src=v;s=b.getElementsByTagName(e)[0];\n  s.parentNode.insertBefore(t,s) } (window, document,'script',\n  'https:\/\/connect.facebook.net\/en_US\/fbevents.js');\n   fbq('init', '335401813750447');\n   fbq('track', 'PageView');\n  },3000);\n<\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. 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VTubers are transforming online content creation by changing the way people look, sound, and act. Here\u2019s who VTubers are, and why they\u2019re so different from an average internet influencer. Virtual YouTubers A VTuber is a portmanteau of the phrase \u201cvirtual YouTuber.\u201d It\u2019s the term for&#8230;<\/p>\n","protected":false},"author":1,"featured_media":229744,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.howtogeek.com\/wp-content\/uploads\/2021\/04\/Kizuna-Ai.jpg?height=200p&trim=2,2,2,2","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-229743","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/229743","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=229743"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/229743\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/229744"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=229743"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=229743"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=229743"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}