{"id":277487,"date":"2021-06-17T15:49:34","date_gmt":"2021-06-17T12:49:34","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/facebooks-immersive-vr-ads-are-the-capitalist-hell-no-one-asked-for\/"},"modified":"2021-06-17T15:49:34","modified_gmt":"2021-06-17T12:49:34","slug":"facebooks-immersive-vr-ads-are-the-capitalist-hell-no-one-asked-for","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/facebooks-immersive-vr-ads-are-the-capitalist-hell-no-one-asked-for\/","title":{"rendered":"#Facebook\u2019s \u2018immersive\u2019 VR ads are the capitalist hell no one asked for"},"content":{"rendered":"

“#Facebook<\/a>\u2019s \u2018immersive\u2019 VR ads are the capitalist hell no one asked for<\/strong>”<\/p>\n

VR can provide an immersive escape from the mundane. But there\u2019s one thing it won\u2019t let you escape from for much longer: advertising.<\/p>\n

Facebook announced on Wednesday that it will soon start testing ads inside Oculus headsets \u2014 despite the VR brand\u2019s founder once promising that it would never happ<\/a>en.<\/p>\n

\u201cWe are not going to track you, flash ads at you, or do anything invasive,\u201d\u00a0pledged<\/a> Oculus creator Palmer Lucky,\u00a0shortly after Facebook bought his firm in 2017.<\/p>\n

That always sounded optimistic, given the social network gets around 97% of its revenue from ads.\u00a0Seven years later, the skeptics have been proven correct.<\/p>\n

[Read:\u00a0Why entrepreneurship in emerging markets matters]<\/em><\/span><\/p>\n

Facebook will first test the ads in dueling shooter game<\/a>\u00a0<\/span>Blaston<\/a><\/em>\u00a0and two other unnamed apps. The company said it will incorporate feedback from developers and the community before providing more details on when Oculus ads may become more broadly available.<\/span><\/p>\n

\"Facebook's
Credit: Facebook<\/figcaption>
<\/a>Facebook says VR ads could help developers build businesses.<\/figcaption>