{"id":280650,"date":"2021-06-22T14:51:00","date_gmt":"2021-06-22T11:51:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/amazon-prime-day-could-test-the-limits-of-the-e-commerce-giants-swift-delivery-capabilities\/"},"modified":"2021-06-22T14:51:00","modified_gmt":"2021-06-22T11:51:00","slug":"amazon-prime-day-could-test-the-limits-of-the-e-commerce-giants-swift-delivery-capabilities","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/amazon-prime-day-could-test-the-limits-of-the-e-commerce-giants-swift-delivery-capabilities\/","title":{"rendered":"#: Amazon Prime Day could test the limits of the e-commerce giant\u2019s swift delivery capabilities"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3dd9607c7ba\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3dd9607c7ba\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/amazon-prime-day-could-test-the-limits-of-the-e-commerce-giants-swift-delivery-capabilities\/#JMP_Securities_estimates_more_than_11_billion_will_be_spent_during_Prime_Day_2021\" >JMP Securities estimates more than $11 billion will be spent during Prime Day 2021<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/amazon-prime-day-could-test-the-limits-of-the-e-commerce-giants-swift-delivery-capabilities\/#Tonya_Garcia\" >Tonya Garcia<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#: Amazon Prime Day could test the limits of the e-commerce giant\u2019s swift delivery capabilities<\/strong>&#8221;<\/p>\n<h2 class=\"article__subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"JMP_Securities_estimates_more_than_11_billion_will_be_spent_during_Prime_Day_2021\"><\/span>\n  JMP Securities estimates more than $11 billion will be spent during Prime Day 2021<br \/>\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"column column--full article__content\">\n<div class=\"article__side\">\n<div class=\"container--sticky not-active\">\n<div id=\"cx-next\">\n              <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"js-article__body\" class=\"article__body article-wrap at16-col16 barrons-article-wrap\" itemprop=\"articleBody\" data-sbid=\"WP-MKTW-0000311859\">\n<div class=\"barrons-article-ad-wrapper\">\n<div data-track=\"barrons-article-ad-wrap\" class=\"barrons-article-ad sticky_item\">\n<div class=\"barrons-main-article-ad-target sticky_target body_ad\" aria-hidden=\"true\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div data-layout=\"\n                inline\" data-layout-mobile=\"\" class=\"\n          media-object\n          type-InsetArticleReader\n              \n              inline\n  article__inset\n          article__inset--type-InsetArticleReader\n              article__inset--inline\n  \"><\/p>\n<div class=\"media-object-article-reader\">\n<div class=\"audioplayer\" data-sbid=\"WP-MKTW-0000311859\" role=\"region\" aria-label=\"Listen to Article\" tabindex=\"-1\" id=\"articlereader\" data-show-title=\"false\" data-theme=\"wsj-article-reader\" data-show-header=\"false\" data-show-subscribe=\"false\" data-ads-enabled=\"true\" data-save-publication=\"false\">\n        <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>       With millions of shoppers expected to log on and check out during Amazon.com Inc.\u2019s Prime Day shopping event, Moody\u2019s questions whether the e-commerce giant\u2019s delivery capabilities can keep pace.<\/p>\n<p> Prime Day is taking place over 48 hours starting June 21 at 12 a.m. PDT\u00a0 with deals for those looking to score a discount on everything from devices to kitchen <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>liances and more.<\/p>\n<div class=\"paywall\">\n       Prime Day will take place in more than 20 countries.<\/p>\n<p><strong>See: <\/strong>5 of the best deals on TVs on Amazon Prime Day<\/p>\n<p><strong>Read:<\/strong> Consumers find shortages and higher prices as COVID-impacted supply chains shift for recovery<\/p>\n<p>All of that clicking could clog the delivery pipeline. Moreover, a variety of retailers have reported backups as COVID continues to take a toll on the supply chain.<\/p>\n<p>\u201cAs Amazon\u2019s 48-hour Prime Day progresses, our primary point of focus remains the ability of the various components of its delivery network to handle what will be an unprecedented surge in volume, and whether the limits on this capability, especially when factoring in the volume that will be generated from competing retail promotions on UPS and the USPS, will create delays sufficient to \u2018push\u2019 consumers to those competitors and avail themselves of the various pick-up options,\u201d said Charlie O\u2019Shea, Moody\u2019s vice president.<\/p>\n<p><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.numerator.com\/prime-day\" class=\"icon none\">Numerator data<\/a> shows that 56% of shoppers who know about Prime Day plan to shop it.<\/p>\n<p>Amazon\u2019s<br \/>\n        AMZN,<br \/>\n        <bg-quote field=\"percentchange\" format=\"0,000.00%\" channel=\"\/zigman2\/quotes\/210331248\/composite\" class=\"negative\">-0.94%<\/bg-quote><br \/>\n       Chief Executive Jeff Bezos said in January that the company had reached 150 million members. <\/p>\n<p>JMP Securities estimates that Prime membership has now reached more than 200 million with members shopping more frequently and across more categories during the pandemic.<\/p>\n<div id=\"cx-membership-tile\"><\/div>\n<p>\u201cPrime Day likely represents at least 10% of\u00a0Amazon\u2019s\u00a0retail sales in the quarter based on multiple reports suggesting $11 billion-plus in spend over the two days this year,\u201d said JMP analysts.<\/p>\n<p>\u00a0JMP rates Amazon stock as market outperform with a $4,500 price target.<\/p>\n<p>Amazon has an average buy rating and average target price of $4,274.13, according to 49 analysts polled by FactSet.<\/p>\n<p><strong>Also:<\/strong> 5 things NOT to buy on Amazon Prime Day<\/p>\n<p>Shipping experts ShipStation says fulfillment is one of the top issues to watch during Prime Day this year.<\/p>\n<p>\u201cIf demand exceeds supply \u2014 and it will, for certain items \u2014 what is the longest lead time of shipping\/fulfillment that this consumer will reasonably allow to satisfy their demand?\u201d asks Krish Iyer, head of industry relationships and partnerships at ShipStation.<\/p>\n<p>Prime Day has also become a big event for retailers like Walmart Inc.<br \/>\n        WMT,<br \/>\n        <bg-quote field=\"percentchange\" format=\"0,000.00%\" channel=\"\/zigman2\/quotes\/207374728\/composite\" class=\"positive\">+0.91%<\/bg-quote><span>,<\/span><br \/>\n       Target Corp.<br \/>\n        TGT,<br \/>\n        <bg-quote field=\"percentchange\" format=\"0,000.00%\" channel=\"\/zigman2\/quotes\/207799045\/composite\" class=\"positive\">+1.41%<\/bg-quote><br \/>\n       and others that are hosting shopping events of their own. That will drive price competition.<\/p>\n<p><strong>And: <\/strong>8 amazing deals Walmart is offering on Prime Day \u2014 from Apple AirPods Pro to air fryers to robot vacuums and more<\/p>\n<p>Moody\u2019s O\u2019Shea will be watching to see whether \u201cthese competing promotions from the likes of Walmart, Target, and Best Buy<br \/>\n        BBY,<br \/>\n        <bg-quote field=\"percentchange\" format=\"0,000.00%\" channel=\"\/zigman2\/quotes\/205918291\/composite\" class=\"positive\">+0.98%<\/bg-quote><br \/>\n       cut into Amazon\u2019s volume.\u201d <\/p>\n<p>He\u2019ll also be on the lookout to see \u201chow low will the pricing limbo-bar go in key categories such as consumer electronics and small appliances, both of which have been high-volume Prime Day categories.\u201d<\/p>\n<p>As life tiptoes back to normal after COVID-19, Prime Day marks the unofficial start to the back-to-school season.<\/p>\n<p>\u201cBack-to-school shopping is just one component of the <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/general\/\" data-internallinksmanager029f6b8e52c=\"3\" title=\"General\" target=\"_blank\" rel=\"noopener\">general<\/a> craving for <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">social<\/a> progression that will put tech, apparel, home, and smart home products at the forefront for Prime Days\u2019 success this year,\u201d said Marshal Cohen, chief industry adviser at NPD.  <\/p>\n<p>\u201cIt\u2019s going to come down to what the consumer wants and needs right now.\u201d<\/p>\n<p>Amazon stock slipped 0.9% in Monday trading, but has gained 6.1% for the year to date.<\/p>\n<p>The Amplify Online Retail ETF<br \/>\n        IBUY,<br \/>\n        <bg-quote field=\"percentchange\" format=\"0,000.00%\" channel=\"\/zigman2\/quotes\/206522380\/composite\" class=\"positive\">+1.11%<\/bg-quote><br \/>\n       is up 9.4% for 2021 so far, and the S&amp;P 500 index<br \/>\n        SPX,<br \/>\n        <bg-quote field=\"percentchange\" format=\"0,000.00%\" channel=\"\/zigman2\/quotes\/210599714\/realtime\" class=\"positive\">+1.40%<\/bg-quote><br \/>\n       has gained 12.5% for the period.<\/p><\/div>\n<\/div><\/div>\n<p><\/p>\n<div class=\"byline article__byline\">\n<p>      <span>By<\/span><\/p>\n<div class=\"author  hasMenu\" data-scrim='{\"type\":\"author\",\"header\":\"Tonya Garcia\",\"subhead\":\"The Wall Street Journal\",\"list\":[]}' itemscope itemprop=\"author\" itemtype=\"http:\/\/schema.org\/Person\">\n<h4 itemprop=\"name\"><span class=\"ez-toc-section\" id=\"Tonya_Garcia\"><\/span>Tonya Garcia<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/p><\/div>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">News<\/a> articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/news\/\" target=\"_blank\" rel=\"noopener\">News category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"http:\/\/www.marketwatch.com\/news\/story.asp?guid=%7B20C05575-04D4-B545-74C2-33E25CA0055A%7D&#038;siteid=rss&#038;rss=1\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#: Amazon Prime Day could test the limits of the e-commerce giant\u2019s swift delivery capabilities&#8221; JMP Securities estimates more than $11 billion will be spent during Prime Day 2021 With millions of shoppers expected to log on and check out during Amazon.com Inc.\u2019s Prime Day shopping event, Moody\u2019s questions whether the e-commerce giant\u2019s delivery capabilities&#8230;<\/p>\n","protected":false},"author":1,"featured_media":280651,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[],"class_list":["post-280650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/280650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=280650"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/280650\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/280651"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=280650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=280650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=280650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}