{"id":287002,"date":"2021-06-29T23:14:35","date_gmt":"2021-06-29T20:14:35","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/facebook-announces-bulletin-a-newsletter-platform-like-substack\/"},"modified":"2021-06-29T23:14:35","modified_gmt":"2021-06-29T20:14:35","slug":"facebook-announces-bulletin-a-newsletter-platform-like-substack","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/facebook-announces-bulletin-a-newsletter-platform-like-substack\/","title":{"rendered":"#Facebook announces Bulletin, a newsletter platform like Substack"},"content":{"rendered":"

“#Facebook<\/a> announces Bulletin, a news<\/a>letter platform like Substack<\/strong>”
\n<\/p>\n

Another day, another product category Facebook wants to dip its toes in. Today Facebook announced Bulletin, a newsletter product built to take on platforms like Substack<\/a> and Twitter\u2019s Revue<\/a>.<\/p>\n

Bulletin will allow writers to post\u00a0free and paid newsletters and podcasts. Some benefits will of course be behind a paywall, like badges and subscriber-only<\/span>\u00a0Facebook groups. Transactions are handled via Facebook Pay, naturally.<\/p>\n

The platform won\u2019t be open to the public at launch, but Facebook has summoned a bevy of writers on different topics for Bulletin\u2019s launch, although according to an earlier report by Recode<\/a>, the company is trying to avoid more controversial voices at launch. Facebook says that it won\u2019t charge writers a fee at launch while they build up their audiences.<\/p>\n

Writers, meanwhile, are banking on Facebook\u2019s ubiquitous presence to help build those audiences, although\u00a0that is certainly no guarantee (Facebook Watch hasn\u2019t exactly taken the world by storm, for example).<\/p>\n

In any case, Facebook is hoping Bulletin can grow at least somewhat independently. Bulletin posts will live on their own site (Bulletin.com, duh), rather than being natively integrated into Facebook, and users will not need a Facebook account to read free posts either:<\/p>\n

We built Bulletin on a separate website to enable creators to grow their audience in ways that are not exclusively dependent on the Facebook platform. Branding on Bulletin publications will be creator-first and readers will not need to be logged into Facebook to read free content.<\/span><\/p>\n<\/blockquote>\n

At the moment, Bulletin is focusing on US creators, as there are currently only 2 writers from elsewhere during the platform\u2019s beta phase. That said, anyone around the world can read Bulletin posts.<\/p>\n

The news comes as Facebook joins the $1 trillion market cap club, a financial boost that followed Facebook\u2019s win against the FTC\u2019s antitrust lawsuit. Clearly, Facebook has no intention of slowing down its growth into new product areas.<\/p>\n

You can read more about the initial Bulletin publications over on the platform\u2019s website<\/a>.<\/p>\n

Did you know we have a newsletter all about consumer tech? It\u2019s called Plugged In \u2013
\n and you can subscribe to it right here<\/a>.
\n <\/i><\/p>\n<\/div>\n