{"id":297005,"date":"2021-07-12T18:21:35","date_gmt":"2021-07-12T15:21:35","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/4-strategies-to-ensure-hyper-growth-doesnt-kill-your-culture\/"},"modified":"2021-07-12T18:21:35","modified_gmt":"2021-07-12T15:21:35","slug":"4-strategies-to-ensure-hyper-growth-doesnt-kill-your-culture","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/4-strategies-to-ensure-hyper-growth-doesnt-kill-your-culture\/","title":{"rendered":"#4 strategies to ensure hyper-growth doesn\u2019t kill your culture"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3c5673ca1d4\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3c5673ca1d4\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/4-strategies-to-ensure-hyper-growth-doesnt-kill-your-culture\/#Dont_outsource_success\" >Don\u2019t outsource success<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/4-strategies-to-ensure-hyper-growth-doesnt-kill-your-culture\/#Prioritize_culture_when_hiring\" >Prioritize culture when hiring\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/4-strategies-to-ensure-hyper-growth-doesnt-kill-your-culture\/#Be_upfront_about_your_growth_strategies\" >Be upfront about your growth strategies\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/4-strategies-to-ensure-hyper-growth-doesnt-kill-your-culture\/#Encourage_side_hustles\" >Encourage side hustles\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#4 strategies to ensure hyper-growth doesn\u2019t kill your culture<\/strong>&#8221;<br \/>\n<img decoding=\"async\" src=\"https:\/\/img-cdn.tnwcdn.com\/image?fit=796%2C417&amp;url=https%3A%2F%2Fcdn0.tnwcdn.com%2Fwp-content%2Fblogs.dir%2F1%2Ffiles%2F2021%2F07%2Fhyper-growth-gq.jpg&amp;signature=d0a6880b442c1b415cb7709cea38212a\" \/><\/p>\n<div><span>Every startup aspires to scale, but doing so quickly will inevitably impact your team dynamic. When a startup of ten suddenly becomes a team of fifty, everything shifts: from the way you communicate with employees, to the way you hire, train, and retain. <\/span><\/p>\n<p><span>In order to ensure rapid growth doesn\u2019t come at the cost of culture, founders must find effective ways to ensure everyone on the team is ready for the hyper-growth ride.\u00a0\u00a0<\/span><\/p>\n<p><span>My startup, Virti, grew by <em>1,000%<\/em> in an eight-month period last year. It wasn\u2019t easy, but here are the four strategies I implemented to keep our culture intact as we scaled.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Dont_outsource_success\"><\/span><b>Don\u2019t outsource success<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>When you\u2019re growing quickly, I know it can be tempting to contract in expertise to help you with particular challenges. Recruiting can take time \u2014 and bad hires can be expensive \u2014 so using agencies or freelancers for particular skills can feel like a safer bet.\u00a0<\/span><\/p>\n<p><span>But in my experience, outsourcing too much work can kill your culture. <\/span><\/p>\n<p><span>Not only do contractors tend to see projects in isolation \u2014 therefore lacking vision and long-term investment in your startup\u2019s goals \u2014 but the financial, administrative and time burden of outsourced work executed poorly can be devastating (and a source of great frustration for your team).<\/span><\/p>\n<p><span>Instead, recruit the talent to support your growth internally, and build reliable onboarding pathways that help new hires build a deep understanding of your culture, values, and work ethic. <\/span><\/p>\n<p><span>Also, make sure to codify company knowledge and best practice in such a way that makes it easy for everyone to communicate and access \u2014 and rest easy in the knowledge that you are in control of your workforce and its output.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Prioritize_culture_when_hiring\"><\/span><b>Prioritize culture when hiring\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>Nothing is more important than hiring talent to support your growth. But hiring the wrong people when you\u2019re scaling fast can be critical. <\/span><\/p>\n<p><span>Depending on the sector you operate in, the hard skills you\u2019re looking for in new hires will vary. But when you\u2019re growing, I find there are two key factors you <\/span><i><span>must <\/span><\/i><span>consider: is this individual a good culture fit, and are they prepared to enter the whirlwind of hyper-growth?<\/span><\/p>\n<p><span>As a scaling startup, your team can go from knowing everything about everyone, to staring into a sea of new faces. Not only can this be a challenge for your original team, but it\u2019s also a big test of company culture. <\/span><\/p>\n<p><span>The only way to ensure a growing team doesn\u2019t completely change the group dynamic is to be confident that your new hires \u2018get it\u2019 and will seamlessly slot in. <\/span><\/p>\n<p><span>A genuine understanding of (and passion for) your mission \u2014 along with a readiness to keep up with the pace and challenges synonymous with growth \u2014 will enable new hires to assimilate into your team more quickly, meaning you can get the best out of them, and they can do their best for you.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Be_upfront_about_your_growth_strategies\"><\/span><b>Be upfront about your growth strategies\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>Your team will perform best when they are prepared for how things are going to change. In order to protect employees old and new, I try to be as transparent as I can be about what I\u2019m planning and how my growth aspirations might impact their experience at work.\u00a0<\/span><\/p>\n<p><span>People need to understand the environment they will be working in \u2014 and choose whether they want to be part of the next phase of your startup\u2019s journey. <\/span><\/p>\n<p><span>Ultimately, rapid growth changes the pace and dynamic of any team. The role they signed up for two years ago might not be the one you\u2019re presenting to them now. <\/span><\/p>\n<p><span>Your people deserve to know when their work life is about to undergo this kind of shift; and a failure to be upfront can impact culture by breeding resentment, mistrust, and the loss of strong talent.<\/span><\/p>\n<p><span>Communicating your growth strategies will help you ensure everyone on your team is in it for the long haul \u2014 and, crucially, prepared for what\u2019s ahead.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Encourage_side_hustles\"><\/span><b>Encourage side hustles\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>There\u2019s nothing quite like directionless inventing to breed innovative ideas and satisfy the creative impulse. So encouraging your team to pursue passion projects \u2014 <em>on company time<\/em> \u2014 is a valuable practice at a fast-growth startup. <\/span><\/p>\n<p><span>At Virti, we hold \u2018<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">Game<\/a>s Jams\u2019 every few weeks, where our team is encouraged to spend a few days testing out an idea they love. Whether it\u2019s a new <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a> to support children in hospital, or an AI that tells you when your car\u2019s brake lights are about to blow, we give everyone space to use their skills to create something new.<\/span><\/p>\n<p><span>None of these projects are being pursued with profit in mind. There are no expectations or precedents for success. It\u2019s simply an opportunity for everyone to flex their creative muscles, let off some steam, and work together outside the scope of their roles.<\/span><\/p>\n<p><span>Not only is it a lot of fun and a great way to learn about each other, but it also sparks ideas and creative thinking that we can then leverage when we get back to work. <\/span><\/p>\n<p><span>Honoring that your people are going to have passions outside of their day job \u2014 and giving them the space and resources to pursue them \u2014 is a necessary tonic to the fast-paced world of hyper-growth; and is one of the very best things you can do to nurture a strong, supportive, and creative culture.<\/span><\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong>\n<\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/news\/4-strategies-to-ensure-hyper-growth-doesnt-kill-your-culture\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#4 strategies to ensure hyper-growth doesn\u2019t kill your culture&#8221; Every startup aspires to scale, but doing so quickly will inevitably impact your team dynamic. When a startup of ten suddenly becomes a team of fifty, everything shifts: from the way you communicate with employees, to the way you hire, train, and retain. In order to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":297006,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/growth-quarters?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2021\/07\/hyper-growth-gq.jpg&signature=c58249544cf6719efb13ca2dd23b1dcd","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-297005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/297005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=297005"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/297005\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/297006"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=297005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=297005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=297005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}