{"id":309782,"date":"2021-07-28T00:17:08","date_gmt":"2021-07-27T21:17:08","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/apple-reports-strong-earnings-thanks-to-iphone-sales-subscription-services\/"},"modified":"2021-07-28T00:17:08","modified_gmt":"2021-07-27T21:17:08","slug":"apple-reports-strong-earnings-thanks-to-iphone-sales-subscription-services","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/apple-reports-strong-earnings-thanks-to-iphone-sales-subscription-services\/","title":{"rendered":"#Apple reports strong earnings thanks to iPhone sales, subscription services"},"content":{"rendered":"<p>&#8220;<strong>#Apple reports strong earnings thanks to iPhone sales, sub<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">script<\/a>ion services<\/strong>&#8221;<\/p>\n<div>\n<p>Apple\u00a0on Tuesday reported quarterly sales and profits that beat analyst expectations as consumers bought premium versions of its 5G iPhones and signed up for the company\u2019s subscription services.<\/p>\n<p>Driven by better-than-expected iPhone sales, total revenue hit $81.43 billion, which was above analyst expectations of $73.30 billion, according to IBES data from Refinitiv. Earnings were $1.30 per share, above estimates of $1.01 per share, according to Refinitiv.<\/p>\n<p>Apple\u2019s strongest sales growth came from China, where Chief Executive Tim Cook told Reuters that customers are buying up accessories such as the\u00a0Apple\u00a0Watch to pair with their iPhones. China sales grew 58 percent, to $14.76 billion, in the fiscal third quarter ended June 26.<\/p>\n<p>\u201cIt wasn\u2019t just iPhone. We set a new quarterly record for Mac, for wearables, home and accessories, and for services\u201d in China, Cook told Reuters in an interview. \u201cIt was our strongest geography.\u201d<\/p>\n<p>Apple\u00a0also appears so far to have avoided major hit from a global chip shortage.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1024\" height=\"682\" alt=\"Apple App Store\" class=\"wp-image-18938860 lazyload\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/07\/sized-apple-epic.jpg?quality=90&amp;strip=all&amp;w=300 300w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/07\/sized-apple-epic.jpg?quality=90&amp;strip=all&amp;w=640 640w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/07\/sized-apple-epic.jpg?quality=90&amp;strip=all&amp;w=1280 1280w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/07\/sized-apple-epic.jpg?quality=90&amp;strip=all&amp;w=1024 1024w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/07\/sized-apple-epic.jpg?quality=90&amp;strip=all&amp;w=2000 2000w\" data-sizes=\"(max-width: 640px) 100vw, 1024px\"\/><figcaption>Paid services such as the App Store performed well for Apple.<\/figcaption><figcaption><span class=\"credit\">dpa\/picture alliance via Getty I<\/span><\/figcaption><\/figure>\n<\/div>\n<p>The results come as investors who once worried that\u00a0Apple\u00a0was too dependent on sales of its signature computing device, the iPhone, have pushed the company\u2019s value to nearly $2.5 trillion, more than doubling in about three years.<\/p>\n<p>Instead of a risk, those investors have now come to see the iPhone as the consistent center of a constellation of related purchases in the\u00a0Apple\u00a0ecosystem, from watches and wireless earbuds to apps and paid services.<\/p>\n<p>Apple\u00a0launched its iPhone 12 models, all of which can connect to faster 5G wireless networks thanks to chips from Qualcomm, later than usual last year. Because that delay pushed some iPhone purchases that would normally happen in the company\u2019s fiscal first quarter into the second, executives had warned investors to expect a steeper drop in iPhone sales than usual in the third quarter as consumers start holding back on purchases in anticipation of a new generation of phones this fall.<\/p>\n<p>But impetus to upgrade for 5G appeared to be driving a better buying cycle for iPhones than many analysts expected.\u00a0Apple\u00a0said iPhone sales were $39.57 billion, up nearly 50 percent from a year earlier and above analyst expectations of $34 billion.<\/p>\n<p>Cook told Reuters that\u00a0Apple\u2019s iPhone 12 Pro and 12 Pro Max, the premium tier of the device, were strong sellers. That helped pushed gross margins to 43.3 percent, above estimates of 41.9 percent, according to Refinitiv.<\/p>\n<p>The other major driver of\u00a0Apple\u2019s results was its services business, which includes paid subscriptions for television and music as well as its App Store. Services revenue reached a record high of $17.49 billion, up by a third from a year earlier and above analyst expectations of $16.33 billion. Cook told Reuters that\u00a0Apple\u00a0now has 700 million subscribers on its various platforms, up from 660 million a quarter earlier.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"594\" height=\"396\" alt=\"Tim Cook\" class=\"wp-image-18938870 lazyload\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/07\/tim-cook.jpg.jpg?quality=90&amp;strip=all&amp;w=300 300w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/07\/tim-cook.jpg.jpg?quality=90&amp;strip=all&amp;w=594 594w\" data-sizes=\"(max-width: 640px) 100vw, 594px\"\/><figcaption>Apple CEO Tim Cook said that Apple\u2019s iPhone 12 Pro and 12 Pro Max were big sellers.<\/figcaption><figcaption><span class=\"credit\">Bloomberg via Getty Images<\/span><\/figcaption><\/figure>\n<\/div>\n<p>Cook said\u00a0Apple\u00a0set quarterly sales records in many of its first-party services, including its\u00a0AppleCare hardware insurance plans, which had slowed somewhat during the pandemic when many of the company\u2019s retail locations were closed.<\/p>\n<p>But\u00a0Apple\u00a0did have setbacks. Last quarter,\u00a0Apple\u00a0had told investors that a global chip shortage could hold back sales by $3 billion to $4 billion, primarily due to shortages of secondary chips made with older <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a> used in iPads and Macs.<\/p>\n<p>Cook told Reuters that\u00a0Apple\u00a0was limited in how many Macs and iPads it could sell because of chip shortages but that the hit to\u00a0Apple\u2019s overall revenue from the shortage was \u201clower than the low end\u201d of its previously forecasted range. Sales of iPads and Macs were $7.37 billion and $8.24 billion, compared with analyst expectations of $7.15 billion and $8.07 billion, according to Refinitiv data.<\/p>\n<p>In the longer term,\u00a0Apple\u2019s services business faces regulatory risks. The company\u2019s practice of charging commissions of 15 percent to 30 percent to developers who sell in its App Store and requiring them to use\u00a0Apple\u2019s payment system could face scrutiny from regulators in the United States and Europe, where legislators are also proposing laws that could curtail some of\u00a0Apple\u2019s practices.<\/p>\n<p>A ruling is also expected in the coming months in an antitrust lawsuit filed against\u00a0Apple\u00a0by \u201cFortnite\u201d creator Epic <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">Game<\/a>s.\n            <\/p><\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. 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Driven by better-than-expected iPhone sales, total revenue hit $81.43 billion, which was above analyst expectations of $73.30&#8230;<\/p>\n","protected":false},"author":1,"featured_media":309783,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/07\/sized-apple-logo.jpg?quality=90&strip=all&w=1200","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[112880,5055,70237,5030,72110,70587],"class_list":["post-309782","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-7-27-21","tag-apps","tag-corporate-earnings","tag-iphone","tag-smartphones","tag-tim-cook"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/309782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=309782"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/309782\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/309783"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=309782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=309782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=309782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}