{"id":333106,"date":"2021-09-01T04:56:54","date_gmt":"2021-09-01T01:56:54","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/heres-why-apple-is-making-an-app-just-for-classical-music-lovers\/"},"modified":"2021-09-01T04:56:54","modified_gmt":"2021-09-01T01:56:54","slug":"heres-why-apple-is-making-an-app-just-for-classical-music-lovers","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/heres-why-apple-is-making-an-app-just-for-classical-music-lovers\/","title":{"rendered":"#Here\u2019s why Apple is making an app just for classical music lovers"},"content":{"rendered":"<p>&#8220;<strong>#Here\u2019s why <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">App<\/a>le is making an app just for classical music lovers<\/strong>&#8221;<br \/>\n<img decoding=\"async\" src=\"https:\/\/img-cdn.tnwcdn.com\/image?fit=796%2C417&amp;url=https%3A%2F%2Fcdn0.tnwcdn.com%2Fwp-content%2Fblogs.dir%2F1%2Ffiles%2F2021%2F08%2FTim-Cook-Cconductor-Apple-Music-Classical.jpg&amp;signature=9e4e82ad9b1523ab6296285f3a7cda56\" \/><\/p>\n<div>Listening to classical music on streaming services can be a pain, to say the least. Sure, regular streaming services are fine if you only want the occasional hit of the Moonlight Sonata when you\u2019re feeling emo, but most streaming services just aren\u2019t built for the way classical enthusiasts regularly search for and listen to music.<\/p>\n<p>Apple wants to fix that. The company <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.apple.com\/newsroom\/2021\/08\/apple-acquires-classical-music-streaming-service-primephonic\/\">announced<\/a> this week that it bought <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.primephonic.com\/\">Primephonic<\/a>, a streaming service that sought to address many of the common grievances classical music lovers have when they\u2019re just trying to get down with some Mahler.<\/p>\n<p>Apple said it would start by curating classical music experiences with Primephonic playlists and exclusive audio content and that it would deliver \u201ca <span>dedicated experience with the best features of Primephonic, including better browsing and search capabilities by composer and by repertoire, detailed displays of classical music metadata, plus new features and benefits.\u201d<\/span> In 2022, it plans to release a dedicated app for classical enthusiasts.<\/p>\n<p>It seems like a logical move for Apple. The company shook up the industry when it announced it would introduce both lossless music and spatial audio as a free upgrade for existing subscribers. If I had to guess, I\u2019d say the intersection of audiophiles who care about lossless audio and classical musical enthusiasts is greater than most other genres. Catering to these listeners gives Apple additional clout to steal a few users from competing platforms.<\/p>\n<p>Now, maybe you think it\u2019s silly that classical music would need its own app. How elitist! But as one of those classical music lovers, so let me walk you through some of the common grievances I\u2019ve suffered over the years from the more mainstream music platforms.<\/p>\n<ul>\n<li>Most streaming services don\u2019t understand the concept of playing an entire symphony or concerto in a playlist. Rarely does someone want to <em>only<\/em> listen to the first movement of Beethoven\u2019s 9th Symphony, for instance.<\/li>\n<li>Relatedly, the inclination towards playing singular parts of a track often devoids music of its context within a work.<\/li>\n<li>Classical music is usually mixed at a much lower volume than pop music in order to maximize dynamic range. Playing classical music alongside other genres will often lead to dramatic jumps in volume. Alternatively, you\u2019ll compress the dynamic range if you try to normalize the volume across different music.<\/li>\n<li>Most streaming services provide lackluster at-a-glance details on the music being played. For example, when listening to a new piece, I might be presented with the name of the piece and performer(s), but not the actual composer.<\/li>\n<li>Classical music tracks tend to have really long titles, e.g. \u201cPiano Sonata No. 8\u00a0 in C minor, Op. 13 \u2013 \u2018Pathetique\u2019 \u2013 2. Adagio di molto e con brio.\u201d These are often cut off before I can see the actual name of the piece.<\/li>\n<li>The playlists often suck \u2014 especially the automated ones. You\u2019ll often only get \u2018greatest hits\u2019 type of collections, and there are usually only a handful of decent curated ones.<\/li>\n<li>There often aren\u2019t enough subdivisions within the \u2018classical\u2019 genre. Maybe you really like Baroque stuff (like Bach) or Romantic stuff (like Tchaikovsky) but the Classical period itself (like Mozart) bores you. Perhaps you only want to listen to choral works, or maybe you want to specifically find pieces written for the cello. While most services may have a handful of playlists for different classical genres, your options are limited<\/li>\n<li>Likewise, you have limited search options if you\u2019re trying to filter recordings by specific conductors, orchestras, ensembles, soloists, etc.<\/li>\n<li>I like to <span style=\"background-color: rgba(46, 146, 255, 0.03);\">work out<\/span> to classical music, but there are rarely decent curated playlists for folks like me.<\/li>\n<\/ul>\n<p>Many of these are things Primephonic sought to address, and joining Apple Music\u00a0only gives them more power to do so. As the startup mentioned in its <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.primephonic.com\/\">announcement<\/a> about the acquisition, part of the limitation with its service was that it simply couldn\u2019t reach enough people, especially those who listened to more than only classical:<\/p>\n<blockquote>\n<p><span>As a classical-only startup, we can not reach the majority of global classical listeners, especially those that listen to many other music genres as well. We therefore concluded that in order to achieve our mission, we need to partner with a leading streaming service that encompasses all music genres and also shares our love for classical music.\u00a0<\/span><\/p>\n<\/blockquote>\n<p>With Primephonic\u2019s features embedded into Apple Music as well as a custom app, classical music lovers will theoretically have the option to get a proper listening experience <em>and<\/em> enjoy other genres too. Plus they\u2019ll have access to Apple\u2019s cool new Spatial Audio tech in one of the categories of music in which it makes the most sense.<\/p>\n<p>While I\u2019m not personally interested in entering the Apple ecosystem,\u00a0proper classical music integration may just be enough to get me to consider switching to Apple Music.<\/p>\n<p><i>Did you know we have a <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a>letter all about consumer tech? It\u2019s called Plugged In \u2013 and you can subscribe to it right here.<\/i><\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong>\n<\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/news\/apple-music-classical\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#Here\u2019s why Apple is making an app just for classical music lovers&#8221; Listening to classical music on streaming services can be a pain, to say the least. Sure, regular streaming services are fine if you only want the occasional hit of the Moonlight Sonata when you\u2019re feeling emo, but most streaming services just aren\u2019t built&#8230;<\/p>\n","protected":false},"author":1,"featured_media":333107,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/plugged?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2021\/08\/Tim-Cook-Cconductor-Apple-Music-Classical.jpg&signature=59df37ddcffd19f147a229ab89725616","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-333106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/333106","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=333106"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/333106\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/333107"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=333106"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=333106"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=333106"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}