{"id":337160,"date":"2021-09-09T23:02:48","date_gmt":"2021-09-09T20:02:48","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/marie-claire-quietly-ends-us-print-edition-after-27-years\/"},"modified":"2021-09-09T23:02:48","modified_gmt":"2021-09-09T20:02:48","slug":"marie-claire-quietly-ends-us-print-edition-after-27-years","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/marie-claire-quietly-ends-us-print-edition-after-27-years\/","title":{"rendered":"#Marie Claire quietly ends US print edition after 27 years"},"content":{"rendered":"<p>&#8220;<strong>#Marie Claire quietly ends US print edition after 27 years<\/strong>&#8221;<\/p>\n<div>\n<aside class=\"single__inline-module alignleft\">\n        <\/aside>\n<p>Women\u2019s magazine Marie Claire is ending its US print edition after 27 years, The Post has learned. <\/p>\n<p>The magazine, which was sold by Hearst to British publisher Future <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Media<\/a> in May, quietly informed its subscribers via a letter that its Summer 2021 issue would be its last. <\/p>\n<p>Marie Claire subscribers will instead receive a print copy of Harper\u2019s Bazaar, the fashion publication owned by Hearst, for the rest of their sub<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">script<\/a>ion terms, according to the letter, which was signed by Bazaar editor in chief Samira Nasr. <\/p>\n<p>\u201cI have some <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a> to share: After the Summer 2021 issue, Marie Claire will no longer be available as an annual subscription but will instead focus on its vibrant digital platforms\u2013 Marieclaire.com, Instagram, Snapchat, etc.,\u201d Nasr said.<\/p>\n<p>Nasr added that Marie Claire would publish select special editions available for purchase at newsstands. <\/p>\n<p>Subscribers not wishing to receive Bazaar would be offered refunds if they contacted Hearst. Although Hearst no longer owns Marie Claire, it is responsible for refunding or offering an alternative magazine, as customers who subscribed to the women\u2019s glossy already paid for a full year\u2019s subscription in advance.<\/p>\n<p>The news marks the end of an era for the celebrated women\u2019s magazine, which was founded in 1937 in France and then eventually sold to Hearst in 1994. Hearst had been operating Marie Claire in the US for 27 years as a joint-venture with the founding company, Paris-based Marie Claire Album, which it also sold to Future.\u00a0<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"682\" height=\"1024\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-03.jpg?quality=90&amp;strip=all&amp;w=682\" alt=\"Hearst Tower in New York\" class=\"wp-image-19400354\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-03.jpg?quality=90&amp;strip=all&amp;w=1023 1023w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-03.jpg?quality=90&amp;strip=all&amp;w=682 682w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-03.jpg?quality=90&amp;strip=all&amp;w=341 341w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-03.jpg?quality=90&amp;strip=all 1024w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\"\/><figcaption>Hearst sold the US edition of Marie Claire to Future Media in May, ending its 27-year run as publisher.<\/figcaption><figcaption><span class=\"credit\">Getty Images<\/span><\/figcaption><\/figure>\n<p>The magazine had become known for covering a smattering of topics from lightening-rod issues like abortion, equal pay and domestic violence to more mundane fare like beauty tips, handbag reviews and fall shoe trends.<\/p>\n<p>Neither Hearst nor Future returned requests for comment.<\/p>\n<p>In a fractured media landscape brimming with more news and entertainment options than ever across digital, social media and streaming, some print publications have had trouble attracting readers and advertising dollars. <\/p>\n<p>The pandemic has only accelerated the trend: Hearst quietly reduced Marie Claire\u2019s frequency from 11 to 7 times a year in 2020. In May 2020 Hearst reported that Marie Claire\u2019s total circulation hovered around 900,000 with newsstand sales hitting just around 11,000 copies sold. Just three years earlier, Marie Claire\u2019s circulation totaled 1.1 million, according to the Alliance for Audited Media., a nonprofit media audit firm.<\/p>\n<p>Marie Claire\u2019s most recent circulation figures were not available, but whatever they are, they are likely to give the smaller Harper\u2019s Bazaar a much-needed bump. Bazaar\u2019s total circulation totals roughly 740,000 with less than 25,000 copies sold at the newsstand,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/www.harpersbazaarmediakit.com\/r5\/showkiosk.asp?listing_id=5748347\"> the glossy<\/a> said.  <\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-02.jpg?quality=90&amp;strip=all&amp;w=1024\" alt=\"Hand holding a copy of the Harper's Bazaar magazine with Alicia Keys on cover\" class=\"wp-image-19400371\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-02.jpg?quality=90&amp;strip=all&amp;w=1535 1536w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-02.jpg?quality=90&amp;strip=all 1024w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-02.jpg?quality=90&amp;strip=all&amp;w=512 512w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><figcaption>Marie Claire subscribers were informed that they would be receiving aHarper\u2019s Bazaar for the rest of their subscription term, as the women\u2019s magazine will cease its print edition.<\/figcaption><figcaption><span class=\"credit\">Alamy Stock Photo<\/span><\/figcaption><\/figure>\n<p>Although Marie Claire has built out a digital presence, which <a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/www.marieclairemk.com\/r5\/showkiosk.asp?listing_id=5748368\">according to its media kit<\/a>, attracts 15 million unique visitors a month, it has struggled to meaningfully grow beyond that.<\/p>\n<p>Enter new buyer Future, which made it known in May that it would focus on expanding Marie Claire\u2019s US digital footprint \u201csignificantly.\u201d As for the print edition, the company was a little harder to pin down <\/p>\n<p>At the time, a spokesperson for Future told The Post \u201cprint absolutely has a role in Marie Claire,\u201d but when pressed how often the magazine would appear, there was less certainty. <\/p>\n<p>\u201cFollowing our acquisition of this iconic brand, we\u2019re going to take some time to really understand how best we can reflect the needs of our existing and potential audiences,\u201d the rep said. \u201cWe envisage a strong focus on our digital platforms as we expand the brand into new and exciting territories.\u201d\n                        <\/p><\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more News articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/news\/\" target=\"_blank\" rel=\"noopener\">News category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/nypost.com\/2021\/09\/09\/marie-claire-quietly-ends-us-print-edition-after-27-years\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#Marie Claire quietly ends US print edition after 27 years&#8221; Women\u2019s magazine Marie Claire is ending its US print edition after 27 years, The Post has learned. The magazine, which was sold by Hearst to British publisher Future Media in May, quietly informed its subscribers via a letter that its Summer 2021 issue would be&#8230;<\/p>\n","protected":false},"author":1,"featured_media":337161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2021\/09\/marie-claire-print-01.jpg?quality=90&strip=all&w=1024","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[115671,73854,73300,75815,70425,4934,70426],"class_list":["post-337160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-9-9-21","tag-digital-publishing","tag-future","tag-harpers-bazaar","tag-hearst","tag-magazines","tag-marie-claire-magazine"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/337160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=337160"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/337160\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/337161"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=337160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=337160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=337160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}