{"id":358619,"date":"2021-10-27T11:00:31","date_gmt":"2021-10-27T08:00:31","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/the-ultimate-employee-benefit-you-need-to-offer-purpose\/"},"modified":"2021-10-27T11:00:31","modified_gmt":"2021-10-27T08:00:31","slug":"the-ultimate-employee-benefit-you-need-to-offer-purpose","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/the-ultimate-employee-benefit-you-need-to-offer-purpose\/","title":{"rendered":"#The ultimate employee benefit you need to offer: Purpose"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3c06b078271\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3c06b078271\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/the-ultimate-employee-benefit-you-need-to-offer-purpose\/#Create_meaningful_opportunities_for_employees_to_become_activist_engineers\" >Create meaningful opportunities for employees to become activist engineers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/the-ultimate-employee-benefit-you-need-to-offer-purpose\/#Offer_to_fulfill_%E2%80%9Cstretch%E2%80%9D_assignments\" >Offer to fulfill \u201cstretch\u201d assignments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/the-ultimate-employee-benefit-you-need-to-offer-purpose\/#Build_ecosystems_of_support\" >Build ecosystems of support<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#The ultimate employee benefit you need to offer: Purpose<\/strong>&#8221;<br \/>\n<img decoding=\"async\" src=\"https:\/\/img-cdn.tnwcdn.com\/image?fit=796%2C417&amp;url=https%3A%2F%2Fcdn0.tnwcdn.com%2Fwp-content%2Fblogs.dir%2F1%2Ffiles%2F2021%2F10%2Fpurpose-employee-gq.jpg&amp;signature=7ec2d93fad4a29e40b4e5e0c77bf0d72\" \/><\/p>\n<div><span>The world\u2019s labor markets are currently bracing for a mass exodus of workers in what some experts are calling \u201c<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.nbcnews.com\/think\/opinion\/covid-vaccine-means-return-work-wave-resignations-ncna1269018\"><span>the Great Resignation<\/span><\/a><span>.\u201d <\/span><\/p>\n<p><span>Recent surveys indicate<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/news.prudential.com\/presskits\/pulse-american-worker-survey-is-this-working.htm\"><span>more than a quarter<\/span><\/a><span> of the global workforce, and perhaps as much as<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.weforum.org\/agenda\/2021\/06\/remote-workers-burnout-covid-microsoft-survey\/\"><span>40%,<\/span><\/a><span> is considering quitting. Meanwhile, U.S. Labor Department<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/data.bls.gov\/timeseries\/JTS000000000000000QUR\"><span>data<\/span><\/a><span> reveals Americans are already leaving their jobs at the highest rates in two decades.<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/fast.wistia.net\/embed\/iframe\/l8c5ayh3on?videoFoam=true&amp;autoPlay=true\" title=\"\" allowtransparency=\"true\" frameborder=\"0\" scrolling=\"no\" class=\"wistia_embed\" name=\"wistia_embed\" allowfullscreen=\"\" msallowfullscreen=\"\" width=\"100%\" height=\"100%\"><\/iframe><\/p>\n<p><span>Why? Because with crisis comes perspective.<\/span><\/p>\n<p><span>As many around the world emerge from the most difficult year in their professional lives, a steady job with fair pay and decent benefits is no longer enough. <\/span><\/p>\n<p><span>Even work-from-home options aren\u2019t enough, with data indicating many workers are itching to get back into the office: 63% of people with kids under 12 and 40% of childless workers are ready for the end of work-from-home, according to a recent Haven Life<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/res.cloudinary.com\/haven-life\/image\/upload\/v1622665524\/Haven_Life_Work_Survey_p0lnlj.pdf\"><span>survey<\/span><\/a><span>. <\/span><\/p>\n<p><span>If, as employers, you want to keep employees engaged and productive for the long term \u2014 which I think you definitely should \u2014 let me tell you, the <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">game<\/a> has changed. <\/span><\/p>\n<p><span>You must now meet a higher standard. You must imbue their jobs with meaning. You must offer work with <em>purpose<\/em>.\u00a0\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Create_meaningful_opportunities_for_employees_to_become_activist_engineers\"><\/span><b>Create meaningful opportunities for employees to become activist engineers<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>Of course, not all lines of work come with an inherent sense of purpose. This is why nearly<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/cecp.co\/home\/resources\/giving-in-numbers\/?tid=1053\"><span>two-thirds of employers<\/span><\/a><span> now offer some sort of paid-time-off program to encourage volunteering. That\u2019s commendable. <\/span><\/p>\n<p><span>But these programs leave it to employees to identify and engage with an overwhelming and often unfulfilling array of volunteer opportunities. As a result, only about a third of employees take advantage of these programs.<\/span><\/p>\n<p><span>To truly inspire employees to make a difference, I implore you to create volunteer opportunities that allow employees to become activists, <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>lying the same skills they use in their day jobs. <\/span><\/p>\n<p><span>One example that I know well is Call for Code, a program IBM launched in 2018 with David Clark Cause and The United Nations Human Rights Office, to provide resources, funding, and open source <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a> to empower developers to create tech for good.\u00a0<\/span><\/p>\n<p><span>The response has been staggering, with over half a million developers across 180 countries to date having contributed solutions to address societal problems. For example, four developers from Taiwan, Brazil, Mongolia, and India built an app to bring the power of artificial intelligence and weather insights to help rural farmers struggling with the effects of climate change. <\/span><\/p>\n<p><span>In this way, I view the traction we\u2019ve witnessed with Call for Code as evidence that developers truly crave outlets for activism and a deeper sense of purpose \u2013 while also further developing their skills and exercising critical problem-solving skills.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Offer_to_fulfill_%E2%80%9Cstretch%E2%80%9D_assignments\"><\/span><b>Offer to fulfill \u201cstretch\u201d assignments<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>Traditional stretch assignments serve an important role by acknowledging the tedium inherent in some roles. But these extracurricular opportunities often wind up being little more than a repository for unwanted, non-critical work.<\/span><\/p>\n<p><span>To foster a sense of purpose in these assignments, you need to \u2014 as a business leader \u2014 identify or co-create opportunities to give back to communities while honing existing skills. <\/span><\/p>\n<p><span>The health fitness company Equinox, for example, funds<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/theheroesproject.org\/default.aspx?\"><span>The Heroes Project<\/span><\/a><span>, which provides personal and physical training to severely injured veterans. SMBP, the large recruiting company,<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.forbes.com\/sites\/forbeshumanresourcescouncil\/2021\/05\/21\/11-creative-ways-to-encourage-employees-to-give-back-to-the-community\/?sh=77f6e14542b4\"><span>donates<\/span><\/a><span> resume services and career coaching for people with intellectual and developmental disabilities.<\/span><\/p>\n<p>So look at where you can give back and use it to inspire your employees.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Build_ecosystems_of_support\"><\/span><b>Build ecosystems of support<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span>Solving difficult, societal problems requires a variety of expertise and perspectives. But I feel like organizations limit too often the scope of their outreach based on artificial barriers. <\/span><\/p>\n<p><span>When trying to change the world, collaboration with customers, business partners, and even competitors are both necessary and deeply rewarding. This is a wonderful opportunity for deep employee engagement beyond their typical role.<\/span><\/p>\n<p><span>In California, for example, The San Francisco Chronicle heads the<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/projects.sfchronicle.com\/sf-homeless\/landing\/\"><span>San Francisco Homeless Project<\/span><\/a><span>, which brings together reporters from dozens of competing <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a> organizations and outlets to report stories that shine a light on the city\u2019s homeless population. <\/span><\/p>\n<p><span>In Nigeria, the consulting company Accenture created a new e-learning platform to reach students in Africa in innovative ways, part of the Junior Achievement Nigeria initiative, a collaboration between many of the world\u2019s leading consultancies and banks. <\/span><\/p>\n<p><span>In both cases, competitive boundaries were crossed in the name of purpose, which is a lesson to us all.\u00a0<\/span><\/p>\n<p><span>Two years ago, before the start of the pandemic, the CEOs of the largest companies in America, including former IBM CEO Ginni Rometty,<\/span><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/fortune.com\/longform\/business-roundtable-ceos-corporations-purpose\/\"><span>redefined the \u201cpurpose of a corporation.\u201d<\/span><\/a><span> The statement they issued made manifest the corporate philosophies many companies already held. Namely, that the responsibilities of the modern corporation should extend far beyond shareholders to include customers, employees, suppliers, and communities.<\/span><\/p>\n<p><span>They also understood that today\u2019s workforce needs more than stock options and profit-sharing to stay motivated. They need a sense of purpose. A connection to something bigger. <\/span><\/p>\n<p><span>And to be honest, it shouldn\u2019t take a global crisis to make us deliver meaningful opportunities to the workforce so they can apply their shared desire and aptitude for activism to drive <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">social<\/a> good. <\/span><\/p>\n<p><span>So as the job markets begin to thaw and competition for talent heats up, I believe companies of all shapes and sizes, in every part of the world, need to start investing in purpose the same way they invest in marketing or product development, for the good of their business, and the good of society.<\/span><\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong>\n<\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/news\/purpose-ultimate-employee-benefit\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#The ultimate employee benefit you need to offer: Purpose&#8221; The world\u2019s labor markets are currently bracing for a mass exodus of workers in what some experts are calling \u201cthe Great Resignation.\u201d Recent surveys indicatemore than a quarter of the global workforce, and perhaps as much as40%, is considering quitting. Meanwhile, U.S. Labor Departmentdata reveals Americans&#8230;<\/p>\n","protected":false},"author":1,"featured_media":358620,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/growth-quarters?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2021\/10\/purpose-employee-gq.jpg&signature=2d630a4527919c1b6a8f6d9ec5d0b2f3","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-358619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/358619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=358619"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/358619\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/358620"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=358619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=358619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=358619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}