{"id":375053,"date":"2021-12-01T22:11:59","date_gmt":"2021-12-01T19:11:59","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/breaking-meta-expands-crypto-advertisement-eligibility-on-facebook\/"},"modified":"2021-12-01T22:11:59","modified_gmt":"2021-12-01T19:11:59","slug":"breaking-meta-expands-crypto-advertisement-eligibility-on-facebook","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/breaking-meta-expands-crypto-advertisement-eligibility-on-facebook\/","title":{"rendered":"# BREAKING: Meta expands crypto advertisement eligibility on Facebook"},"content":{"rendered":"<p>&#8220;<strong># BREAKING: Meta expands crypto advertisement eligibility on <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>  <\/strong>&#8221;<br \/>\n<img decoding=\"async\" src=\"https:\/\/images.cointelegraph.com\/images\/840_aHR0cHM6Ly9zMy5jb2ludGVsZWdyYXBoLmNvbS91cGxvYWRzLzIwMjEtMTIvNDE5MjY2Y2MtMTRjMS00NDA0LThjZDEtZjUxNzBhMTY2YmQ0LmpwZw==.jpg\" \/><\/p>\n<div class=\"post-content\" data-v-128018ef>Social media and metaverse marketplace Meta has expanded eligibility requirements for running cryptocurrency advertisements on Facebook, giving companies more leeway to market digital asset product offerings.<\/p>\n<p>Meta announced Wednesday that, effective immediately, it will <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.facebook.com\/business\/news\/expanding-eligibility-to-run-ads-about-cryptocurrency\">recognize<\/a> 27 regulatory licenses from advertisers, up from just three previously. This means many more <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>lications for running cryptocurrency ads will be accepted. The changes <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.facebook.com\/policies\/ads\/restricted_content\/cryptocurrency_products_and_services\">are<\/a> reflected in section 10 of Facebook\u2019s updated advertising policy titled, \u201cCryptocurrency Products and Services.\u201d <\/p>\n<p>Before the update, only a narrow segment of crypto companies was able to advertise on Facebook because the platform recognized a small number of regulatory licenses. According to the updated policy, the following crypto products and services can now receive written permission to run ads on Facebook:<\/p>\n<ul>\n<li>Cryptocurrency exchanges and trading platforms<\/li>\n<li>Cryptocurrency lending and borrowing services<\/li>\n<li>Cryptocurrency wallet<\/li>\n<li>Cryptocurrency mining infrastructure<\/li>\n<\/ul>\n<p>In addition, products and services related to blockchain <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a>, crypto <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a>, education, payment methods and merchandise can be advertised without prior written permission. A Meta spokesperson confirmed to Cointelegraph that the changes also affect Instagram, which is owned by the company.\u00a0<\/p>\n<p>Meta explained that the updated policy reflects the maturation and increased regulation of the crypto industry, namely:<\/p>\n<blockquote><p>\u201c[O]ver the years the cryptocurrency landscape has matured and stabilized and experienced an increase in government regulation, which has helped to set clearer responsibilities and expectations for the industry. Going forward, we will be moving away from using a variety of signals to confirm eligibility and instead requiring one of these 27 licenses.\u201d<\/p><\/blockquote>\n<p><strong><em>Related: <\/em><\/strong><strong><em>Meta&#8217;s head of crypto to step down at end of year<\/em><\/strong><\/p>\n<p>Facebook <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/meta\/status\/1453795115701440524\">rebranded<\/a> to Meta in October to reflect its growing ambitions beyond traditional social media. As Cointelegraph reported, the company wants to build a \u201cmetaverse\u201d that connects digital social media with the physical world. <\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">Announcing <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/Meta?ref_src=twsrc%5Etfw\">@Meta<\/a> \u2014 the Facebook company\u2019s new name. Meta is helping to build the metaverse, a place where we\u2019ll play and connect in 3D. Welcome to the next chapter of social connection. <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/t.co\/ywSJPLsCoD\">pic.twitter.com\/ywSJPLsCoD<\/a><\/p>\n<p>\u2014 Meta (@Meta) <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/Meta\/status\/1453795115701440524?ref_src=twsrc%5Etfw\">October 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Facebook initially banned cryptocurrency and initial coin offering advertisements in January 2018 over concerns of so-called \u201cdeceptive promotional practices.\u201d Around six months later, the company reversed its blanket ban on crypto ads but maintained a long list of prohibited products and services. <\/p>\n<p><iframe loading=\"lazy\" title=\"Meta (Facebook) CPO Chris Cox and Insider&#039;s Nicholas Carlson on the metaverse | Web Summit 2021\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/ZnepsHBbbdA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><template data-name=\"subscription_form\" data-type=\"crypto_biz\"><\/template>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong>\n<\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more News articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/general\/\" target=\"_blank\" rel=\"noopener\">General category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/cointelegraph.com\/news\/breaking-meta-expands-crypto-advertisement-eligibility-on-facebook\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;# BREAKING: Meta expands crypto advertisement eligibility on Facebook &#8221; Social media and metaverse marketplace Meta has expanded eligibility requirements for running cryptocurrency advertisements on Facebook, giving companies more leeway to market digital asset product offerings. Meta announced Wednesday that, effective immediately, it will recognize 27 regulatory licenses from advertisers, up from just three previously&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":375054,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/images.cointelegraph.com\/images\/1200_aHR0cHM6Ly9zMy5jb2ludGVsZWdyYXBoLmNvbS91cGxvYWRzLzIwMjEtMTIvNDE5MjY2Y2MtMTRjMS00NDA0LThjZDEtZjUxNzBhMTY2YmQ0LmpwZw==.jpg","fifu_image_alt":"","footnotes":""},"categories":[1],"tags":[83536,91498,117,4974],"class_list":["post-375053","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-advertisement","tag-metaverse","tag-business","tag-facebook"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/375053","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=375053"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/375053\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/375054"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=375053"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=375053"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=375053"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}