{"id":407310,"date":"2022-02-18T18:17:30","date_gmt":"2022-02-18T15:17:30","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/airdrops-building-communities-or-building-problems\/"},"modified":"2022-02-18T18:17:30","modified_gmt":"2022-02-18T15:17:30","slug":"airdrops-building-communities-or-building-problems","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/","title":{"rendered":"#Airdrops: Building communities or building problems?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a2a97ab743b9\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2a97ab743b9\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Building_a_community\" >Building a community<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Airdrops_and_scams\" >Airdrops and scams<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Crypto_innovators_of_color_restricted_by_the_rules_aimed_to_protect_them\" >Crypto innovators of color restricted by the rules aimed to protect them<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Building_blocks_Gen_Y_can_use_tokens_to_get_on_the_property_ladder\" >Building blocks: Gen Y can use tokens to get on the property ladder<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#What_the_hell_is_Web3_anyway\" >What the hell is Web3 anyway?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Heres_how_to_keep_your_crypto_safe\" >Here\u2019s how to keep your crypto safe<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Boston_nurse_fired_for_nudes_on_OnlyFans_launches_crypto_porn_app\" >Boston nurse fired for nudes on OnlyFans launches crypto porn app<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Dropping_new_music\" >Dropping new music<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#We_have_the_data\" >We have the data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Money_printer_goes_brrr\" >Money printer goes brrr<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Crypto_innovators_of_color_restricted_by_the_rules_aimed_to_protect_them-2\" >Crypto innovators of color restricted by the rules aimed to protect them<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Building_blocks_Gen_Y_can_use_tokens_to_get_on_the_property_ladder-2\" >Building blocks: Gen Y can use tokens to get on the property ladder<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#What_the_hell_is_Web3_anyway-2\" >What the hell is Web3 anyway?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Heres_how_to_keep_your_crypto_safe-2\" >Here\u2019s how to keep your crypto safe<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Boston_nurse_fired_for_nudes_on_OnlyFans_launches_crypto_porn_app-2\" >Boston nurse fired for nudes on OnlyFans launches crypto porn app<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Know_your_product\" >Know your product<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#The_best_of_blockchain_every_Tuesday\" >The best of blockchain, every Tuesday<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Crypto_innovators_of_color_restricted_by_the_rules_aimed_to_protect_them-3\" >Crypto innovators of color restricted by the rules aimed to protect them<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Building_blocks_Gen_Y_can_use_tokens_to_get_on_the_property_ladder-3\" >Building blocks: Gen Y can use tokens to get on the property ladder<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#What_the_hell_is_Web3_anyway-3\" >What the hell is Web3 anyway?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Heres_how_to_keep_your_crypto_safe-3\" >Here\u2019s how to keep your crypto safe<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/buradabiliyorum.com\/en\/airdrops-building-communities-or-building-problems\/#Boston_nurse_fired_for_nudes_on_OnlyFans_launches_crypto_porn_app-3\" >Boston nurse fired for nudes on OnlyFans launches crypto porn app<\/a><\/li><\/ul><\/nav><\/div>\n<p>&#8220;<strong>#Airdrops: Building communities or building problems?<\/strong>&#8221;<\/p>\n<p style=\"float:right;margin:0 0 10px 15px;width:240px\"><img decoding=\"async\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Airdrops.jpg\" class=\"type:primaryImage\"><\/p>\n<pre><code>                &lt;p&gt;&lt;b&gt;Recent research shows that decentralized exchanges that distribute tokens via airdrops see a big boost in user numbers and transactions. But, is building communities this way just cryptos version of printing money?&lt;\/b&gt;\n<\/code><\/pre>\n<p>Airdrops  the disbursal of free tokens to early users as a way of rewarding and building momentum  have been around for years but came to<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/cryptopotato.com\/uniswaps-2020-uni-airdrop-now-worth-12000\/\"> prominence<\/a> thanks to Uniswaps retroactive largesse in 2020. Nearly anyone whod used the exchange before a certain date was gifted 400 UNI tokens and those who held their tokens saw a substantial increase.<\/p>\n<p>But, as the market became more mature and more people entered the space, the use cases for airdrops have become more complex. For example, LooksRare more recently sought to siphon off some of OpenSeas user base by airdropping tokens to new users but with two key rules: They had to have bought or sold a minimum of 3 ETH of NFTs on OpenSea and would need to contribute a new NFT to the LooksRare marketplace.<\/p>\n<p>There have also been notable bad airdrop examples, ranging from a <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.theblockcrypto.com\/post\/130350\/a-look-at-the-fees-wtf-airdrop-and-what-went-wrong\">lack<\/a> of liquidity for Fees.wtf to phishing expeditions whereby recipients of the airdrop are <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/blog.coinbase.com\/security-psa-airdrop-phishing-campaign-38b880c0298a\">baited<\/a> into connecting their wallets to a malicious site.<\/p>\n<p>The question for builders is: Are airdrops effective tools for galvanizing new users and building communities?<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Building_a_community\"><\/span>Building a community<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Unless youre an already established exchange or NFT project, attracting new users is very difficult and handing out free tokens is one way to do it. In the DeFi and DAO space, tokens often come with governance rights that confer the authority to vote on the protocols development so airdrops can create both value and skin in the <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">game<\/a>.<\/p>\n<p>But, how do you avoid devaluing the token and attracting a large group of freeloaders with no interest in contributing apart from receiving the airdrop?<\/p>\n<figure id=\"attachment_11021\" aria-describedby=\"caption-attachment-11021\" style=\"width: 212px\" class=\"wp-caption alignright\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-11021\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/gary-book.jpg\" alt=\"Gary Vaynerchuk\" width=\"212\" height=\"320\" \/><figcaption id=\"caption-attachment-11021\" class=\"wp-caption-text\">Airdrops can be a very successful marketing strategy.<\/figcaption><\/figure>\n<p>If you do it right, instead of just attracting attention, airdrops can be an effective vehicle for building community. They can reward loyal users and generate buzz and momentum in the market. Many exchanges are simply looking for relevance and traction in decentralized communities. Having something to talk about is a way to stay relevant and build value for the audience.<\/p>\n<p>Thats what Gary Vaynerchuk, chair of VaynerX and creator of VeeFriends, did in 2021 when he <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.wsj.com\/articles\/gary-vaynerchuk-promised-fans-an-nft-they-ordered-one-million-books-as-a-result-11636984800\">announced <\/a>that every customer who bought 12 print copies of his new leadership book about <span class=\"a-text-bold\">twelve essential emotional skills that are integral to his life <\/span>would also receive one mystery NFT through an airdrop to their digital wallets. While the book was interesting on its own, the novelty of a mystery NFT coupled with the success and <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>reciation of his even earlier VeeFriends NFTscreated a significant splash and demand.<\/p>\n<p>In fact, Vaynerchuk <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.wsj.com\/articles\/gary-vaynerchuk-promised-fans-an-nft-they-ordered-one-million-books-as-a-result-11636984800\">received <\/a>over a million pre-orders of the book within a 24-hour period.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Airdrops_and_scams\"><\/span>Airdrops and scams<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Are there scams with airdrops? Scams are inevitable, especially with new technologies and markets where it is harder for new users to cut through the noise.<\/p>\n<p>That means that the more important question is not whether all airdrops are scams, but rather how to work out which airdrops come from meaningful and high-impact projects. Especially for public-facing personalities, like Vaynerchuk, who make their business around legacy and reputation, even a whiff of a scam  or simply failing to deliver value  has costs.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<div class=\"jeg_postblock_carousel jeg_postblock_carousel_3 jeg_postblock jeg_col_8 jnews_module__0_620fc155dd426    \">\n<div class=\"jeg_carousel_post\" data-nav='' data-autoplay='true' data-delay='4500' data-items=\"3\" data-margin='20'>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Crypto innovators of color restricted by the rules aimed to protect them\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Crypto_innovators_of_color_restricted_by_the_rules_aimed_to_protect_them\"><\/span>Crypto innovators of color restricted by the rules aimed to protect them<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> February 14, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Tokens property ladder\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Building_blocks_Gen_Y_can_use_tokens_to_get_on_the_property_ladder\"><\/span>Building blocks: Gen Y can use tokens to get on the property ladder<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> February 11, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Web3\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"What_the_hell_is_Web3_anyway\"><\/span>What the hell is Web3 anyway?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 31, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Security\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Heres_how_to_keep_your_crypto_safe\"><\/span>Here\u2019s how to keep your crypto safe<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 25, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Boston nurse fired for nudes on OnlyFans launches crypto porn app\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Boston_nurse_fired_for_nudes_on_OnlyFans_launches_crypto_porn_app\"><\/span>Boston nurse fired for nudes on OnlyFans launches crypto porn app<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 21, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div><\/div>\n<\/p><\/div>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>When a startup fails in Web3, the audience loses money. I dont know how to run around the earth when the audience has lost money and think that I can do business again, Vaynerchuk tells Magazine. In other words, if customers who ordered 12 print copies never ended up receiving an NFT or were underwhelmed by the experience, then there would be consequences on Vaynerchuks reputation in the marketplace. Indeed, most, if not all, of the customers who bought 12 print copies were doing so to get the NFT, not for the 12 copies.<\/p>\n<p>Reputational effects are sometimes easy to forget in new projects. Its so easy to get caught up in being busy and dealing with problems that certain commitments can slip by.<\/p>\n<p>However, small projects can attract serious attention if they excite people about their growth, build a community along with a set of common principles and then execute on what theyve said.<\/p>\n<p>Value accrues to the community as more people become interested, Justin 3LAU Blau tells Magazine. He is, of course, the famed American DJ and co-founder and CEO of the Royal platform with the tagline: Own music and earn royalties alongside artists. Since airdrops are one way to accelerate community development, particularly early on, they can be incredibly strategic when done right.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<figure id=\"attachment_11022\" aria-describedby=\"caption-attachment-11022\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-11022\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/3lau.png\" alt=\"3lau\" width=\"600\" height=\"313\" \/><figcaption id=\"caption-attachment-11022\" class=\"wp-caption-text\">3lau is music royalty. See what we did there?<\/figcaption><\/figure>\n<h4><\/h4>\n<p>\u00a0<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Dropping_new_music\"><\/span>Dropping new music<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>3LAU has been especially effective in leveraging airdrops with music NFTs.<\/p>\n<p>Shortly after co-founding Royal, which has<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/thedefiant.io\/building-the-investable-layer-of-music-by-3lau\/\"> flipped<\/a> the business model in the music sector by allowing fans to journey with artists by having rights to future royalties, he <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/faybomb.substack.com\/p\/we-interrupt-your-regularly-scheduled\">announced <\/a>a surprise airdrop of his latest track Worst Case to the 333 users who provided the most referrals. That, in turn, incentivized greater engagement and created value for the holders. The floor price of these NFTs stands at 2 ETH, coming to over $6,200 at current prices.<\/p>\n<p>Although Royal is still in its infancy, there are many opportunities for artists to surprise their fans, inculcate enthusiasm and encourage participation through airdrops. 3LAU says:<\/p>\n<blockquote class=\"pullquote align-center\"><p>Simply rewarding a community for engaging with your product in a retroactive way is not scammy. It is up to that community to decide what to do.<\/p>\n<\/blockquote>\n<p>That ownership over the music creates a new level of connectivity between fans and the artist. Royals business model also provides a way for artists to acquire the capital they need to launch a career without selling themselves out to record labels and other inter<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">media<\/a>ries who end up making a killing and <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/hiphopunrapped.com\/articles-hiphop-rap-socialissues\/why-we-need-to-leave-record-labels-behind-in-2020\">leaving<\/a> the artist with very little.<\/p>\n<p>Do these anecdotal experiences line up with the data? In short, yes.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Been asking how we get paid streaming  royalties for <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/join_royal?ref_src=twsrc%5Etfw\">@join_royal<\/a> and <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/3LAU?ref_src=twsrc%5Etfw\">@3LAU<\/a>s worst case launch <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/hashtag\/LDA?src=hash&amp;ref_src=twsrc%5Etfw\">#LDA<\/a>. Today is the day we got an answer! Airdrops of <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/hashtag\/Eth?src=hash&amp;ref_src=twsrc%5Etfw\">#Eth<\/a>! <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/hashtag\/WorstCase?src=hash&amp;ref_src=twsrc%5Etfw\">#WorstCase<\/a> turned out to be best case! <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/hashtag\/LFG?src=hash&amp;ref_src=twsrc%5Etfw\">#LFG<\/a> <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/t.co\/6KE6LB6zzK\">pic.twitter.com\/6KE6LB6zzK<\/a><\/p>\n<p>\u2014 Daniel Marks \u2013 PDMarks.Eth (@PDmarks) <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/PDmarks\/status\/1491891616302391299?ref_src=twsrc%5Etfw\">February 10, 2022<\/a><\/p>\n<\/blockquote>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<h4><span class=\"ez-toc-section\" id=\"We_have_the_data\"><\/span>We have the data<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>In my work as a computational social scientist and economist at Stanford University and Columbia Business School, one of my recent research papers quantitatively <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/papers.ssrn.com\/sol3\/papers.cfm?abstract_id=3915140\">investigated<\/a> the rise of decentralized finance by collecting data on the major crypto exchanges between 2014 and 2021. We documented a much more rapid growth among DEXs and found that decentralized exchanges that did an airdrop exhibit gained an additional 16.1% in their growth rate of market capitalization and 7.3% in their growth rate of transactions, relative to their centralized exchange peers.<\/p>\n<p>Moreover, airdrops had a positive effect on market capitalization and volume growth even after controlling for other factors like when the exchange launched. While time will tell whether these patterns continue, the data supports the strategic use of airdrops.<\/p>\n<p>Further, these results likely underestimate the value of airdrops given that they create more value than just the price associated with the corresponding digital asset. In fact, there could be broader social value if they also serve an educational and community-building purpose.<\/p>\n<p>Airdropping tokens to new people in the space feels amazing, education through doing helps a lot, helping people get a first NFT and giving exposure to the project is just a nice feeling, <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/garyvee\/status\/1430525291114471433?lang=en\">said <\/a>Vaynerchuk on Twitter. Assuming that the Web3 revolution is inevitable, then airdropping tokens provides an easy way for new users to test the waters.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<figure id=\"attachment_11028\" aria-describedby=\"caption-attachment-11028\" style=\"width: 593px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-11028\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Airdrops.jpg\" alt=\"Airdrops\" width=\"593\" height=\"334\" \/><figcaption id=\"caption-attachment-11028\" class=\"wp-caption-text\">Airdrops can be a great way to build communities.<\/figcaption><\/figure>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Money_printer_goes_brrr\"><\/span>Money printer goes brrr<b><\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>And, yet, airdrops dont come for free  even in the cryptocurrency market, says Vaynerchuk.<\/p>\n<blockquote class=\"pullquote align-center\"><p>Supply and demand is supply and demand. You are still going to have to create more than short term financial gifts by printing more money.<\/p>\n<\/blockquote>\n<p>Airdrops still have value if they are used sparingly, but the well can be tapped only so many times before they lose their surprise and appeal among prospective or existing users.<\/p>\n<p>In that sense, airdrops might have a big impact once or twice at the launch of a project, but they can exhibit some diminishing marginal returns if artists are not thoughtful.<\/p>\n<p>Airdrops in and of themselves are fine, but the mechanics of them might not be, 3LAU says. If a project is going to lead with another identical airdrop, it may be a dud. Rather, pointing toward something new and exciting may continue to drive engagement.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<div class=\"jeg_postblock_carousel jeg_postblock_carousel_3 jeg_postblock jeg_col_8 jnews_module__1_620fc155e0f71    \">\n<div class=\"jeg_carousel_post\" data-nav='' data-autoplay='true' data-delay='4500' data-items=\"3\" data-margin='20'>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Crypto innovators of color restricted by the rules aimed to protect them\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Crypto_innovators_of_color_restricted_by_the_rules_aimed_to_protect_them-2\"><\/span>Crypto innovators of color restricted by the rules aimed to protect them<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> February 14, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Tokens property ladder\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Building_blocks_Gen_Y_can_use_tokens_to_get_on_the_property_ladder-2\"><\/span>Building blocks: Gen Y can use tokens to get on the property ladder<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> February 11, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Web3\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"What_the_hell_is_Web3_anyway-2\"><\/span>What the hell is Web3 anyway?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 31, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Security\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Heres_how_to_keep_your_crypto_safe-2\"><\/span>Here\u2019s how to keep your crypto safe<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 25, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Boston nurse fired for nudes on OnlyFans launches crypto porn app\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Boston_nurse_fired_for_nudes_on_OnlyFans_launches_crypto_porn_app-2\"><\/span>Boston nurse fired for nudes on OnlyFans launches crypto porn app<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 21, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div><\/div>\n<\/p><\/div>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Know_your_product\"><\/span>Know your product<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Web3, especially DeFi, remains a wild west and the rules of the game have not fully formed. However, the United States Department of Treasurys Office of Foreign Asset Controls applies regulations on all U.S. companies. That means projects need to conduct Know Your Customer and Anti-Money Laundering checks on individuals receiving airdrops, Ivan Ravlich, co-founder and CEO of Hypernet Labs, tells Magazine.<\/p>\n<p>Verifying identities is not easy, but Hypernet Labs has created hypernet.id, a digitally-native and privacy-preserving nonfungible token that is minted to the end users crypto wallet. In this sense, users can now transact compliantly with blockchain-based decentralization projects, which was impossible in the past, says Ravlich.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>(function() {window.mc4wp = window.mc4wp || {listeners: [],forms: {on: function(evt, cb) {window.mc4wp.listeners.push({event   : evt,callback: cb});}}}})();<!-- Mailchimp for WordPress v4.8.6 - https:\/\/wordpress.org\/plugins\/mailchimp-for-wp\/ --><\/p>\n<div class=\"mc4wp-form-fields\">\n<div class=\"jeg_mc4wp_heading\">\n<h3><span class=\"ez-toc-section\" id=\"The_best_of_blockchain_every_Tuesday\"><\/span>The best of blockchain, every Tuesday<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>  Subscribe for thoughtful explorations and leisurely reads from Magazine.<\/p>\n<\/div>\n<p>By subscribing you agree to our Terms of Service and Privacy Policy<\/div>\n<p><label>Leave this field empty if you&#8217;re human: <\/label><\/p>\n<div class=\"mc4wp-response\"><\/div>\n<p><!-- \/ Mailchimp for WordPress Plugin --><\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>That service  whether by Hypernet Labs or someone else  is what the Web3 community desperately needs. For example, consider the recent confusion between CryptoPunks v1 and v2. Because of a glitch in the first version of CryptoPunks minted in 2017, Larva Labs issued a second version. However, some community members nonetheless created variants of the initial mint with different background colors, selling these NFTs as historical relics which led to a backlash by Larva Labs threatening to pursue legal action. In the presence of privacy-preserving validation mechanisms, these incidents could be entirely avoided.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<figure id=\"attachment_11025\" aria-describedby=\"caption-attachment-11025\" style=\"width: 1557px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-11025\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/cryptopunks-v1.png\" alt=\"CryptoPunks v1\" width=\"1557\" height=\"762\" \/><figcaption id=\"caption-attachment-11025\" class=\"wp-caption-text\">CryptoPunks V1 were delisted from OpenSea.<\/figcaption><\/figure>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>While <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a> is never a panacea, it can be an important tool and airdrops are one such mechanism for creating momentum and cultivating community. However, caution is required: Even when a project owner does not have bad intent, airdrops can be executed poorly and not achieve the desired results.<\/p>\n<p>Ultimately, potential token and NFT holders need to evaluate a project on its merits and believe it actually holds value. Simply accepting tokens from a project without a plan and clear value proposition is, at best, a short-term play and not a long-term wealth creation strategy.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<div class=\"jeg_postblock_carousel jeg_postblock_carousel_3 jeg_postblock jeg_col_8 jnews_module__2_620fc155e3185    \">\n<div class=\"jeg_carousel_post\" data-nav='' data-autoplay='true' data-delay='4500' data-items=\"3\" data-margin='20'>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Crypto innovators of color restricted by the rules aimed to protect them\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Cryptocurrency-and-Legislative-Roadblocks-for-the-Unbanked-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Crypto_innovators_of_color_restricted_by_the_rules_aimed_to_protect_them-3\"><\/span>Crypto innovators of color restricted by the rules aimed to protect them<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> February 14, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Tokens property ladder\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Using-Tokens-to-get-on-the-Property-Ladder1-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Building_blocks_Gen_Y_can_use_tokens_to_get_on_the_property_ladder-3\"><\/span>Building blocks: Gen Y can use tokens to get on the property ladder<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> February 11, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Web3\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Web31-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"What_the_hell_is_Web3_anyway-3\"><\/span>What the hell is Web3 anyway?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 31, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Security\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-Experts-reveal-how-to-keep-your-crypto-safe-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Heres_how_to_keep_your_crypto_safe-3\"><\/span>Here\u2019s how to keep your crypto safe<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 25, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div>\n<div class=\"jeg_post_wrapper\">\n<article class=\"jeg_post format-standard\">\n<div class=\"jeg_thumb\">\n<div class=\"thumbnail-container animate-lazy  size-1000 \"><img decoding=\"async\" width=\"75\" height=\"75\" src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/themes\/jnews\/assets\/img\/jeg-empty.png\" class=\"attachment-jnews-75x75 size-jnews-75x75 lazyload wp-post-image\" alt=\"Boston nurse fired for nudes on OnlyFans launches crypto porn app\" loading=\"lazy\" data-src=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-75x75.jpg\" data-srcset=\"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-75x75.jpg 75w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-100x100.jpg 100w, https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/01\/magazine-ICU-nurse-fired-for-Only-Fans-launches-crypto-porn-alternative-350x350.jpg 350w\" data-sizes=\"auto\" data-expand=\"700\" \/><\/div>\n<\/p><\/div>\n<div class=\"overlay_content\">\n<div class=\"jeg_postblock_content\">\n<h3 class=\"jeg_post_title\"><span class=\"ez-toc-section\" id=\"Boston_nurse_fired_for_nudes_on_OnlyFans_launches_crypto_porn_app-3\"><\/span>Boston nurse fired for nudes on OnlyFans launches crypto porn app<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"jeg_post_meta\">\n<div class=\"jeg_meta_date\"><i class=\"fa fa-clock-o\"><\/i> January 21, 2022<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/article>\n<\/div><\/div>\n<\/p><\/div>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">News<\/a> articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/general\/\" target=\"_blank\" rel=\"noopener\">General category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/cointelegraph.com\/magazine\/2022\/02\/18\/crypto-token-airdrops-build-communities-or-problems\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;#Airdrops: Building communities or building problems?&#8221; &lt;p&gt;&lt;b&gt;Recent research shows that decentralized exchanges that distribute tokens via airdrops see a big boost in user numbers and transactions. But, is building communities this way just cryptos version of printing money?&lt;\/b&gt; Airdrops the disbursal of free tokens to early users as a way of rewarding and building momentum&#8230;<\/p>\n","protected":false},"author":1,"featured_media":407311,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/cointelegraph.com\/magazine\/wp-content\/uploads\/2022\/02\/magazine-Airdrops.jpg","fifu_image_alt":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-407310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/407310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=407310"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/407310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/407311"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=407310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=407310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=407310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}