{"id":421369,"date":"2022-03-25T14:13:13","date_gmt":"2022-03-25T11:13:13","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/apples-planning-to-lease-you-iphones-and-i-have-questions\/"},"modified":"2022-03-25T14:13:13","modified_gmt":"2022-03-25T11:13:13","slug":"apples-planning-to-lease-you-iphones-and-i-have-questions","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/apples-planning-to-lease-you-iphones-and-i-have-questions\/","title":{"rendered":"#Apple\u2019s planning to lease you iPhones \u2014 and I have questions"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3f58337d08c\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3f58337d08c\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/apples-planning-to-lease-you-iphones-and-i-have-questions\/#%E2%80%9CApples_planning_to_lease_you_iPhones_%E2%80%94_and_I_have_questions%E2%80%9D\" >&#8220;Apple\u2019s planning to lease you iPhones \u2014 and I have questions&#8221;<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"%E2%80%9CApples_planning_to_lease_you_iPhones_%E2%80%94_and_I_have_questions%E2%80%9D\"><\/span>&#8220;Apple\u2019s planning to lease you iPhones \u2014 and I have questions&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div>\n                            It\u2019s no secret <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">App<\/a>le continually ships boatloads of iPhones every year; it sold 239 million units in 2021, according to analysts. But the company feels it can sell even more \u2014 and it apparently has a new idea to do that.<\/p>\n<p>According to a report by <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.bloomberg.com\/news\/articles\/2022-03-24\/apple-aapl-is-working-on-a-hardware-subscription-service-for-iphones?sref=9hGJlFio\">Bloomberg<\/a>, the Cupertino-based company is working on a new subscription plan to sell you iPhones and other hardware products.<\/p>\n<p>While finer details are yet to be finalized, the gist is Apple wants you to lease an iPhone or an iPad the same way you buy a subscription for its digital services through iCloud. As someone who\u2019s been following the company for a good while, this move is rather puzzling to me.<\/p>\n<figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"size-featured_img wp-image-1383234 js-lazy\" alt=\"Can I change my iPhone every time there's a new gorgeous color?\" width=\"796\" height=\"796\" sizes=\"auto, (max-width: 796px) 100vw, 796px\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-796x796.jpg\" srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-796x796.jpg 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-210x210.jpg 210w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-135x135.jpg 135w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-96x96.jpg 96w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-270x270.jpg 270w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-1536x1536.jpg 1536w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-1592x1592.jpg 1592w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-192x192.jpg 192w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-1200x1200.jpg 1200w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308.jpg 1640w\"\/><figcaption><a rel=\"nofollow noopener\" target=\"_blank\" href=\"#\" data-url=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Feditorial.thenextweb.com%2Fplugged%2F2022%2F03%2F25%2Fapple-iphone-subscription-hardware-analysis%2F&amp;via=thenextweb&amp;related=thenextweb&amp;text=Check out this picture on: Can I change my iPhone every time there\u2019s a new gorgeous color?\" data-title=\"Share Can I change my iPhone every time there\u2019s a new gorgeous color? on Twitter\" data-width=\"685\" data-height=\"500\" class=\"post-image-share popitup\" title=\"Share Can I change my iPhone every time there\u2019s a new gorgeous color? on Twitter\"><i class=\"icon icon--inline icon--twitter--dark\"\/><\/a>Can I change my iPhone every time there\u2019s a new gorgeous color?<\/figcaption><noscript><img decoding=\"async\" loading=\"lazy\" class=\"size-featured_img wp-image-1383234\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-796x796.jpg\" alt=\"Can I change my iPhone every time there's a new gorgeous color?\" width=\"796\" height=\"796\" srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-796x796.jpg 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-210x210.jpg 210w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-135x135.jpg 135w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-96x96.jpg 96w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-270x270.jpg 270w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-1536x1536.jpg 1536w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-1592x1592.jpg 1592w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-192x192.jpg 192w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308-1200x1200.jpg 1200w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Apple-iPhone13-family-lineup-220308.jpg 1640w\"\/><\/noscript><\/figure>\n<p>If you live in the US, the company already sells iPhones through carriers where you have to pay a monthly subscription fee for the device. Plus, there\u2019s the <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.apple.com\/shop\/iphone\/iphone-upgrade-program?\">Apple Upgrade Plan<\/a>, which includes AppleCare+ and the option to upgrade your device once you\u2019ve paid for 12 months.<\/p>\n<p>But this new subscription plan will supposedly let you lease a device without any lock-ins. And you\u2019ll get access to Apple\u2019s premium services such as Apple One \u2014 which offers Apple Music, TV+, Arcade, Fitness+, and iCloud storage \u2014 along with the AppleCare protection plan.<\/p>\n<p>All of this sounds too good to be true. There are a lot of unknowns at play. Would Apple lend me devices like a $5,999 Mac Pro, AirPods, or accessories like those <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.apple.com\/shop\/product\/MX572ZM\/A\/apple-mac-pro-wheels-kit\">$699 wheels<\/a> for my shiny new desktop? Can I just use a device for one month and return it? Will there be a trial period like Apple\u2019s other services? Can I own the device after paying X months of rent?<\/p>\n<figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"size-featured_img wp-image-1383235 js-lazy\" alt=\"Will Apple let me rent a Mac Pro?\" width=\"796\" height=\"740\" sizes=\"auto, (max-width: 796px) 100vw, 796px\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-796x740.jpeg\" srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-796x740.jpeg 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-226x210.jpeg 226w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-145x135.jpeg 145w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-291x270.jpeg 291w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter.jpeg 904w\"\/><figcaption><a rel=\"nofollow noopener\" target=\"_blank\" href=\"#\" data-url=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Feditorial.thenextweb.com%2Fplugged%2F2022%2F03%2F25%2Fapple-iphone-subscription-hardware-analysis%2F&amp;via=thenextweb&amp;related=thenextweb&amp;text=Check out this picture on: Let me rent a Mac Pro, Apple.\" data-title=\"Share Let me rent a Mac Pro, Apple. on Twitter\" data-width=\"685\" data-height=\"500\" class=\"post-image-share popitup\" title=\"Share Let me rent a Mac Pro, Apple. on Twitter\"><i class=\"icon icon--inline icon--twitter--dark\"\/><\/a>Let me rent a Mac Pro, Apple.<\/figcaption><noscript><img decoding=\"async\" loading=\"lazy\" class=\"size-featured_img wp-image-1383235\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-796x740.jpeg\" alt=\"Will Apple let me rent a Mac Pro?\" width=\"796\" height=\"740\" srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-796x740.jpeg 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-226x210.jpeg 226w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-145x135.jpeg 145w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter-291x270.jpeg 291w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/mac-pro-hero-splitter.jpeg 904w\"\/><\/noscript><\/figure>\n<p>Apple will have to work out all these questions and logistics of how they\u2019d deliver and collect devices. For a company of this size, figuring out the nitty-gritty of this plan shouldn\u2019t be very hard.<\/p>\n<p>There\u2019s a possibility that all this is part of Apple\u2019s financing ambitions like the rumored <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.bloomberg.com\/news\/articles\/2021-07-13\/apple-goldman-plan-buy-now-pay-later-service-to-rival-paypal\">\u201cbuy now, pay later\u201d<\/a> program. Earlier this week, it also <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.ft.com\/content\/26d3c862-ef06-4b53-865b-57d675f13827\">acquired UK-based fintech startup Credit Kudos<\/a> which uses AI to calculate credit scores in an innovative way. This could be handy when trying to identify eligible customers for its subscription program.<\/p>\n<p>In the end, it\u2019ll boil down to whether Apple can make it appealing enough for people to choose this subscription plan over existing options.\n                        <\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/news\/apple-iphone-subscription-hardware-analysis\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Apple\u2019s planning to lease you iPhones \u2014 and I have questions&#8221; It\u2019s no secret Apple continually ships boatloads of iPhones every year; it sold 239 million units in 2021, according to analysts. But the company feels it can sell even more \u2014 and it apparently has a new idea to do that. According to a&#8230;<\/p>\n","protected":false},"author":1,"featured_media":421370,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/plugged?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/03\/Rent-an-iPhone.jpg&signature=87f82951f460a80a83b2e44bf5cbee0d","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-421369","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/421369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=421369"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/421369\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/421370"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=421369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=421369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=421369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}