{"id":437620,"date":"2022-04-25T16:59:47","date_gmt":"2022-04-25T13:59:47","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/inside-the-collapse-of-cnn-a-uniquely-sh-tty-situation\/"},"modified":"2022-04-25T16:59:47","modified_gmt":"2022-04-25T13:59:47","slug":"inside-the-collapse-of-cnn-a-uniquely-sh-tty-situation","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/inside-the-collapse-of-cnn-a-uniquely-sh-tty-situation\/","title":{"rendered":"#Inside the collapse of CNN+: &#8216;A uniquely sh-tty situation&#8217;"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a291bce0d734\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a291bce0d734\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/inside-the-collapse-of-cnn-a-uniquely-sh-tty-situation\/#%E2%80%9CInside_the_collapse_of_CNN_%E2%80%98A_uniquely_sh-tty_situation%E2%80%9D\" >&#8220;Inside the collapse of CNN+: &#8216;A uniquely sh-tty situation&#8217;&#8221;<\/a><\/li><\/ul><\/nav><\/div>\n<h1>&#8220;Inside the collapse of CNN+: &#8216;A uniquely sh-tty situation'&#8221;<\/h1>\n<div>\n<aside class=\"single__inline-module alignleft\">\n<\/aside>\n<p>CNN+ was doomed before it had a chance thanks to bad timing and a fundamental disagreement over strategy between previous management and the new corporate parent that was formed after a recent multi-billion dollar merger, according to a report.<\/p>\n<p>The cable <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a> network\u2019s fledgling streaming service will cease broadcasting at the end of this week following a decision by Warner Bros. Discovery to shut down all operations less than a month after its official launch.<\/p>\n<p>\u201cThis is a uniquely sh-tty situation,\u201d newly installed CNN President Chris Licht told some 400 employees at the network\u2019s New York City offices on Thursday when he announced the closure of CNN+.<\/p>\n<p><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.cnbc.com\/2022\/04\/24\/cnn-plus-what-went-wrong-why-it-was-canceled.html\">According to CNBC<\/a>, the streaming service died in its infancy because Warner Bros. Discovery CEO David Zaslav thought it was pointless to offer a standalone news channel that people had to pay for when they could get the same content for free.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-zucker2.jpg?w=1024\" alt=\"CNN+ was the brainchild of former CNN President Jeff Zucker, who didn't get a chance to see his vision through.\" class=\"wp-image-22023340\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-zucker2.jpg?quality=75&amp;strip=all&amp;w=1535 1536w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-zucker2.jpg?quality=75&amp;strip=all 1024w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-zucker2.jpg?quality=75&amp;strip=all&amp;w=512 512w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><figcaption>CNN+ was the brainchild of former CNN President Jeff Zucker, who didn\u2019t get a chance to see his vision through.<\/figcaption><figcaption><span class=\"credit\">AP<\/span><\/figcaption><\/figure>\n<p>Zaslav took the reins of CNN and the other <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">media<\/a> entities in WarnerMedia\u2019s portfolio after parent company AT&amp;T decided to spin off the division and merge it with Discovery Communications. The deal was first announced in May of last year.<\/p>\n<p>CNN+ was the brainchild of previous CNN boss Jeff Zucker and his deputy, Andrew Morse, who was head of CNN\u2019s global digital division. Zucker\u2019s original plan was to launch CNN+ in January \u2014 giving the streaming service a three-month head start before Zaslav took over. <\/p>\n<p>But technical difficulties kept delaying the launch and federal regulators <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>roved the merger sooner than anticipated. Zucker wanted to launch CNN+ at the end of March, but he never got the opportunity to see his final product get off the ground because he resigned in early February after his years-long relationship with chief marketing officer Allison Gollust became public.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-zucker3.jpg?w=1024\" alt=\"\" class=\"wp-image-22023348\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-zucker3.jpg?quality=75&amp;strip=all&amp;w=1535 1536w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-zucker3.jpg?quality=75&amp;strip=all 1024w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-zucker3.jpg?quality=75&amp;strip=all&amp;w=512 512w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><figcaption>Zucker resigned in February after it was learned that he and his top marketing officer, Allison Gollust, had been carrying on a years-long consensual relationship.<\/figcaption><figcaption><span class=\"credit\">Jack Elbaum<\/span><\/figcaption><\/figure>\n<p>Gollust, a former aide to ex-New York Gov. Andrew Cuomo, would resign weeks later after her position within the company became untenable.<\/p>\n<p>Sources told CNBC that Gollust\u2019s absence hurt the network\u2019s marketing efforts in promoting the new product, which may have led to underwhelming subscriber numbers.<\/p>\n<p>Zucker and Morse, who announced he would be leaving CNN after the demise of CNN+, also had no way of knowing that Zaslav would never be on board with the idea of a standalone streaming service. <\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/zaslav-cnn2.jpg?w=1024\" alt=\"David Zaslav, the CEO of the newly created Warner Bros. Discovery, disagreed with the strategy behind the creation of CNN+, it was reported.\" class=\"wp-image-22023339\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/zaslav-cnn2.jpg?quality=75&amp;strip=all&amp;w=1535 1536w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/zaslav-cnn2.jpg?quality=75&amp;strip=all 1024w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/zaslav-cnn2.jpg?quality=75&amp;strip=all&amp;w=512 512w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><figcaption>David Zaslav, the CEO of the newly created Warner Bros. Discovery, disagreed with the strategy behind the creation of CNN+, it was reported.<\/figcaption><figcaption><span class=\"credit\">REUTERS<\/span><\/figcaption><\/figure>\n<p>Because of strict antitrust regulations, there was no legal way for Discovery executives to communicate their position to WarnerMedia and CNN before the $43 billion merger was made official earlier this month.<\/p>\n<p>Zaslav also had a competing vision for his company\u2019s streaming offerings. Instead of investing large sums of money in niche programming like CNN+, he wanted to bundle the new company\u2019s content into one large package that would include Discovery, sports, and news.<\/p>\n<p>The two men conceived of the idea in early 2020. Soon afterward, Jason Kilar assumed the role of CEO of WarnerMedia, which was CNN\u2019s parent company.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"682\" height=\"1024\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/chris-licht-cnn2.jpg?w=682\" alt=\"Chris Licht, the newly installed president of CNN, broke the news to staffers on Thursday.\" class=\"wp-image-22023377\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/chris-licht-cnn2.jpg?quality=75&amp;strip=all&amp;w=1023 1023w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/chris-licht-cnn2.jpg?quality=75&amp;strip=all&amp;w=682 682w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/chris-licht-cnn2.jpg?quality=75&amp;strip=all&amp;w=341 341w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/chris-licht-cnn2.jpg?quality=75&amp;strip=all 1024w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\"\/><figcaption>Chris Licht, the newly installed president of CNN, broke the news to staffers on Thursday.<\/figcaption><figcaption><span class=\"credit\">Chris Pizzello\/Invision\/AP<\/span><\/figcaption><\/figure>\n<p>The three men devised a strategy which envisioned CNN+ as the streaming equivalent to subscription news services like The New York Times.<\/p>\n<p>But Zaslav didn\u2019t think it was an apt comparison. He reportedly viewed CNN+ as more in the mold of Fox Nation, the streaming companion of CNN\u2019s rival the Fox News Channel.<\/p>\n<p>In Zaslav\u2019s view, it would make more sense to fold CNN into an all-encompassing streaming package that combines HBO Max, Discovery+, and the company\u2019s other media properties.\n                        <\/p><\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more News articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/news\/\" target=\"_blank\" rel=\"noopener\">News category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/nypost.com\/2022\/04\/25\/inside-the-collapse-of-cnn-a-uniquely-sh-tty-situation\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Inside the collapse of CNN+: &#8216;A uniquely sh-tty situation&#8217;&#8221; CNN+ was doomed before it had a chance thanks to bad timing and a fundamental disagreement over strategy between previous management and the new corporate parent that was formed after a recent multi-billion dollar merger, according to a report. The cable news network\u2019s fledgling streaming service&#8230;<\/p>\n","protected":false},"author":1,"featured_media":437621,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/04\/cnn-plus-ad.jpg?quality=75&strip=all&w=1024","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[128444,70445,76511,24183,87540,70856,106156,108028,39146],"class_list":["post-437620","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-4-25-22","tag-cnn","tag-discovery","tag-discovery-channel","tag-discovery-communications","tag-jeff-zucker","tag-time-warner","tag-warner-bros-discovery","tag-warner-bros"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/437620","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=437620"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/437620\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/437621"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=437620"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=437620"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=437620"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}