{"id":451826,"date":"2022-05-24T02:15:42","date_gmt":"2022-05-23T23:15:42","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/facebook-instagram-to-reveal-more-on-how-ads-target-users\/"},"modified":"2022-05-24T02:15:42","modified_gmt":"2022-05-23T23:15:42","slug":"facebook-instagram-to-reveal-more-on-how-ads-target-users","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/facebook-instagram-to-reveal-more-on-how-ads-target-users\/","title":{"rendered":"#Facebook, Instagram to reveal more on how ads target users"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a34fd29b1a44\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a34fd29b1a44\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/facebook-instagram-to-reveal-more-on-how-ads-target-users\/#%E2%80%9CFacebook_Instagram_to_reveal_more_on_how_ads_target_users%E2%80%9D\" >&#8220;Facebook, Instagram to reveal more on how ads target users&#8221;<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"%E2%80%9CFacebook_Instagram_to_reveal_more_on_how_ads_target_users%E2%80%9D\"><\/span>&#8220;Facebook, Instagram to reveal more on how ads target users&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/05\/AP22143795606662-e1653346185469.jpg?quality=90&amp;strip=all\" \/><\/p>\n<div>\n<aside class=\"single__inline-module alignleft\">\n<\/aside>\n<p><a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Facebook<\/a> parent Meta said it will start publicly providing more details about how advertisers target people with political ads just months ahead of the U.S. midterm elections.<\/p>\n<p>The announcement follows years of criticism that the social media platforms withhold too much information about how campaigns, special interest groups and politicians use the platform to target small pockets of people with polarizing, divisive or misleading messages.<\/p>\n<p>Meta, which also owns Instagram, said it will start releasing details in July about the demographics and interests of audiences who are targeted with ads that run on its two primary social networks. The company will also share how much advertisers spent in an effort to target people in certain states.<\/p>\n<p>\u201cBy making advertiser targeting criteria available for analysis and reporting on ads run about social issues, elections and politics, we hope to help people better understand the practices used to reach potential voters on our technologies,\u201d Jeff King\u00a0<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.facebook.com\/business\/news\/transparency-social-issue-electoral-political-ads\">wrote in a statement posted to Meta\u2019s website<\/a>.<\/p>\n<p>The new details could shed more light on how politicians spread misleading or controversial political messages among certain groups of people. Advocacy groups and Democrats, for example, have argued for years that misleading political ads are overwhelming the\u00a0Facebook feeds of Spanish-speaking populations.<\/p>\n<p>The information will be\u00a0showcased in the Facebook ad library, a public database that already shows how much companies, politicians or campaigns, spend on each ad they run across Facebook, Instagram or Whats<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">App<\/a>. Currently, anyone can see how much a page has spent running an ad and a breakdown of the ages, gender and states or countries an ad is shown in.<\/p>\n<p>The information will be available across 242 countries when a social issue, political or election ad is run, Meta said in a statement.<\/p>\n<p>Meta collected $86 billion in revenue during 2020, the last major U.S. election year, thanks in part to its granular ad targeting system. Facebook\u2019s ad system is so customizable that advertisers can\u00a0target a single user\u00a0out of billions on the platform, if they wanted.<\/p>\n<p>Meta said in its announcement Monday that it will provide researchers with new details that show the interest categories advertisers selected when they tried to target people on the platform.<\/p>\n<p><em>With Post Wires<\/em>\n                        <\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">News<\/a> articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/news\/\" target=\"_blank\" rel=\"noopener\">News category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/nypost.com\/2022\/05\/23\/facebook-instagram-to-reveal-more-on-how-ads-target-users\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Facebook, Instagram to reveal more on how ads target users&#8221; Facebook parent Meta said it will start publicly providing more details about how advertisers target people with political ads just months ahead of the U.S. midterm elections. The announcement follows years of criticism that the social media platforms withhold too much information about how campaigns,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":451827,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/05\/AP22143795606662-e1653346185469.jpg?quality=75&strip=all&w=1024","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[129548,74490,4974,33423],"class_list":["post-451826","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-5-23-22","tag-ads","tag-facebook","tag-instagram"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/451826","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=451826"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/451826\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/451827"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=451826"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=451826"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=451826"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}