{"id":472671,"date":"2022-07-10T21:56:45","date_gmt":"2022-07-10T18:56:45","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/twitters-future-uncertain-as-it-faces-messy-breakup-with-musk\/"},"modified":"2022-07-10T21:56:45","modified_gmt":"2022-07-10T18:56:45","slug":"twitters-future-uncertain-as-it-faces-messy-breakup-with-musk","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/twitters-future-uncertain-as-it-faces-messy-breakup-with-musk\/","title":{"rendered":"#Twitter&#8217;s future uncertain as it faces messy breakup with Musk"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a36ea477708f\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a36ea477708f\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/twitters-future-uncertain-as-it-faces-messy-breakup-with-musk\/#%E2%80%9CTwitters_future_uncertain_as_it_faces_messy_breakup_with_Musk%E2%80%9D\" >&#8220;Twitter&#8217;s future uncertain as it faces messy breakup with Musk&#8221;<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"%E2%80%9CTwitters_future_uncertain_as_it_faces_messy_breakup_with_Musk%E2%80%9D\"><\/span>&#8220;Twitter&#8217;s future uncertain as it faces messy breakup with Musk&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div>\n<div class=\"article-gallery lightGallery\">\n<div data-thumb=\"https:\/\/scx1.b-cdn.net\/csz\/news\/tmb\/2022\/elon-musk-seen-here-in.jpg\" data-src=\"https:\/\/scx2.b-cdn.net\/gfx\/news\/2022\/elon-musk-seen-here-in.jpg\" data-sub-html=\"Elon Musk, seen here in Texas in April 2022, looks to be in the weaker position from a legal standpoint as he tries to pull out of buying Twitter -- but can still wreak havoc on the social network as he goes.\">\n<figure class=\"article-img\">\n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/scx1.b-cdn.net\/csz\/news\/800a\/2022\/elon-musk-seen-here-in.jpg\" alt=\"Elon Musk, seen here in Texas in April 2022, looks to be in the weaker position from a legal standpoint as he tries to pull out \" title=\"Elon Musk, seen here in Texas in April 2022, looks to be in the weaker position from a legal standpoint as he tries to pull out of buying Twitter -- but can still wreak havoc on the social network as he goes.\" width=\"800\" height=\"530\"\/><figcaption class=\"text-darken text-low-up text-truncate-js text-truncate mt-3\">\n                Elon Musk, seen here in Texas in April 2022, looks to be in the weaker position from a legal standpoint as he tries to pull out of buying <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Twitter<\/a> &#8212; but can still wreak havoc on the social network as he goes.<br \/>\n            <\/figcaption><\/figure>\n<\/p><\/div>\n<\/div>\n<p>Courted and then jilted by the world&#8217;s richest person, Twitter looks well positioned to win a court battle with Elon Musk over a $1 billion breakup fee and more\u2014but the company will not emerge unscathed.<\/p>\n<p>                                                                                The entire saga has left observers baffled by what Wedbush analyst Dan Ives described as &#8220;one of the craziest business stories ever.&#8221;<\/p>\n<p>&#8220;I think it starts off as a circus show and it&#8217;s ending as a circus show,&#8221; Ives told AFP. <\/p>\n<p>Musk, the founder of electric car company Tesla, sent a letter to Twitter on Friday saying he was pulling out of the controversial deal he made in April to buy the platform for $54.20 per share, or $44 billion in total. <\/p>\n<p>But such merger agreements are &#8220;designed to prevent buyers from getting cold feet and deciding they want to walk away,&#8221; explains Ann Lipton, a professor of law at Tulane University who specializes in corporate litigation.<\/p>\n<p>Musk, who also heads SpaceX, has accused the social media giant of &#8220;false and misleading representations&#8221; about the number of fake accounts on its platform.<\/p>\n<p>His lawyers also point to recent Twitter employee layoffs and hiring freezes, which they say are contrary to the company&#8217;s obligation to continue operating normally. <\/p>\n<p>Those arguments may be valid, but they do not merit pulling out of the deal, says Lipton, dismissing them as &#8220;nitpicky.&#8221;<\/p>\n<p>&#8220;It&#8217;s not enough, unless he can show that the representations (about fake accounts) are not just false, but also that they dramatically call the fundamentals of the deal into question,&#8221; she explains. <\/p>\n<p>&#8220;Looks very much like Musk is legally wrong.&#8221;<\/p>\n<p><b>&#8216;Twitter would die off&#8217;<\/b><\/p>\n<p>That leaves the possibility that the multi-billionaire is actually trying to renegotiate the price down. <\/p>\n<p>This tactic has been used successfully elsewhere, such as by LVMH: two years ago, the global luxury giant broke off a deal to acquire Tiffany before getting a discount. <\/p>\n<p>But experts don&#8217;t see how Musk and Twitter could agree on a different price at this point, given that the platform&#8217;s stock has lost more than a quarter of its value since late April. <\/p>\n<p>&#8220;Both have a lot to lose,&#8221; Lipton points out. <\/p>\n<p>If Twitter wins in court, the mercurial entrepreneur will, at a minimum, have to pay a few billion dollars in damages.<br \/>\n                                            <!-- Google middle Adsense block --><\/p>\n<p>At worst, he could be forced to honor his commitment and buy Twitter at a price that has become exorbitant, while his fortune has melted down by tens of billions of dollars in recent months.<\/p>\n<p>But though this would be a victory for shareholders, it would still leave Twitter in Musk&#8217;s hands\u2014and his libertarian vision of absolute free speech is not aligned with that of many of the employees, users and advertisers on whom the platform&#8217;s business model depends.<\/p>\n<p>&#8220;Twitter is worse off than six months ago, but in the long run, it&#8217;s better off without him,&#8221; says Creative Strategies analyst Carolina Milanesi. <\/p>\n<p>&#8220;It feels like a toy that a spoiled kid wants, but doesn&#8217;t really know what to do with, so he would get bored of it, and not give it the attention it deserves, and forget it in a corner &#8230; Twitter would die off slowly and painfully,&#8221; she predicts.<\/p>\n<p><b>&#8216;Battle on all fronts&#8217;<\/b><\/p>\n<p>Any court proceedings are expected to last for months, especially since Musk &#8220;will drag it out,&#8221; according to Lipton. <\/p>\n<p>&#8220;Twitter is in a strong position,&#8221; she says.<\/p>\n<p>But Musk, followed by more than 100 million people on the platform, &#8220;will try to embarrass them\u2014it will be distracting and demoralizing for employees,&#8221; she argues.<\/p>\n<p>He has already harassed the platform with highly critical tweets, mockery and outlandish suggestions, encouraged by his many fans. <\/p>\n<p>For Twitter, &#8220;it&#8217;s going be a battle on all fronts\u2014keeping employees, competitors going after their business, brand issues, investors believing the numbers,&#8221; says Ives, the Wedbush analyst. <\/p>\n<p>Unlike its Silicon Valley neighbors, Twitter has never been a money-making machine, able to turn users&#8217; attention into astronomical advertising revenues. <\/p>\n<p>&#8220;The past few months have been a huge distraction for Twitter, keeping it from focusing on its business fundamentals,&#8221; notes Debra Williamson of eMarketer. <\/p>\n<p>&#8220;If Musk is able to terminate the deal, Twitter will still be left with the same problems it had before he came on the scene,&#8221; she says.<\/p>\n<p>&#8220;Its user growth is slowing. And while ad revenue is still growing marginally, Twitter is now dealing with a slowing economy that could squeeze ad spending on all social platforms.&#8221;\n                                                                                                                        <\/p>\n<hr\/>\n<div class=\"article-main__explore my-4 d-print-none\">\n<p>                                            Elon Musk deal to buy Twitter in danger: report\n                                        <\/p><\/div>\n<hr class=\"mb-4\"\/>\n<p class=\"article-main__note mt-4\">\n                                                \u00a9 2022 AFP<\/p>\n<p>                                        <!-- print only --><\/p>\n<div class=\"d-none d-print-block\">\n<p>                                                 <strong>Citation<\/strong>:<br \/>\n                                                 Twitter&#8217;s future uncertain as it faces messy breakup with Musk (2022, July 10)<br \/>\n                                                 retrieved 10 July 2022<br \/>\n                                                 from https:\/\/techxplore.com\/<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a>\/2022-07-twitter-future-uncertain-messy-breakup.html<\/p>\n<p>                                            This document is subject to copyright. 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