{"id":511319,"date":"2022-11-17T13:16:22","date_gmt":"2022-11-17T10:16:22","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/swedish-startup-sesamy-seeks-to-slaughter-the-subscription-model\/"},"modified":"2022-11-17T13:16:22","modified_gmt":"2022-11-17T10:16:22","slug":"swedish-startup-sesamy-seeks-to-slaughter-the-subscription-model","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/swedish-startup-sesamy-seeks-to-slaughter-the-subscription-model\/","title":{"rendered":"#Swedish startup Sesamy seeks to slaughter the subscription model"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a2325d5d83bc\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2325d5d83bc\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/swedish-startup-sesamy-seeks-to-slaughter-the-subscription-model\/#%E2%80%9CSwedish_startup_Sesamy_seeks_to_slaughter_the_subscription_model%E2%80%9D\" >&#8220;Swedish startup Sesamy seeks to slaughter the subscription model&#8221;<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/swedish-startup-sesamy-seeks-to-slaughter-the-subscription-model\/#Join_TNW_in_Valencia\" >Join TNW in Valencia!<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/swedish-startup-sesamy-seeks-to-slaughter-the-subscription-model\/#A_solution_to_a_problem_plaguing_the_publishing_industry\" >A solution to a problem plaguing the publishing industry<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"%E2%80%9CSwedish_startup_Sesamy_seeks_to_slaughter_the_subscription_model%E2%80%9D\"><\/span>&#8220;Swedish startup Sesamy seeks to slaughter the subscription model&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" src=\"https:\/\/img-cdn.tnwcdn.com\/image?fit=796%2C417&amp;url=https%3A%2F%2Fcdn0.tnwcdn.com%2Fwp-content%2Fblogs.dir%2F1%2Ffiles%2F2022%2F11%2FUntitled-design-9.png&amp;signature=61684996dc509b9731f6475123dbe7d3\" \/><\/p>\n<div id=\"article-main-content\">\n                            Ahh, the pain of digital content. You want to buy one audiobook, or listen to a single premium podcast, but a damn paywall means you have to pay for a sub<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">script<\/a>ion to a whole platform. Sure, it might open you to new content, but more likely results in a subscription you never use. Or, even worse, accidentally auto-renew.<\/p>\n<p>But a Swedish startup is here to take away your pain: <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/sesamy.com\/\">Sesamy<\/a>.<\/p>\n<p>It\u2019s the brainchild of the people behind <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.acast.com\/\">Acast<\/a>, the world\u2019s largest podcasting platform. Simply put, Sesamy enables you to purchase single audiobooks, ebooks, and podcasts without needing a subscription.<\/p>\n<div class=\"inarticle-wrapper channel-cta\">\n<div class=\"ica-text\">\n<h4><span class=\"ez-toc-section\" id=\"Join_TNW_in_Valencia\"><\/span>Join TNW in Valencia!<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The heart of tech is coming to the heart of the Mediterranean<\/p>\n<\/div>\n<\/div>\n<p>So far, the Stockholm-based company has partnered with every major book publisher in Sweden and Denmark to offer users the option to purchase digital content as a single purchase. You can then consume it on any app or device.<\/p>\n<p>This means you can play Sesamy audiobooks in your favourite audio app and download watermarked ebooks to any ereader. And you actually <em>own<\/em> the book instead of renting it with a platform like Amazon Kindle.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"A_solution_to_a_problem_plaguing_the_publishing_industry\"><\/span>A solution to a problem plaguing the publishing industry<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Publishing companies are struggling to woo readers who look to cut costs, and Sesamy offers them a new business model and potential revenue source. In October, the company launched <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/business.sesamy.com\/news\">SmartID<\/a> with Swedish publication Breakit, enabling publishers to monetize non-subscribed readers, without cannibalising their existing revenues from digital subscriptions.<\/p>\n<p>The software will also include built-in price optimisation that suggests a fair retail cost to readers and publishers, ensuring that the platform remains competitive. And this incremental revenue may add up at a time when people are culling their subscriptions to save money.<\/p>\n<p>Let\u2019s be clear. Sesamy is not offering free books. But anyone looking for an alternative to the recently shuttered shadow book and article repository <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/slate.com\/technology\/2022\/11\/z-library-pirated-books-papers-school-tor.html\">Z-library<\/a> may find this a lot more accessible than shelling out tons for costly subscriptions.<\/p>\n<p>What\u2019s next? The company announced <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.crunchbase.com\/organization\/sesamy\">a \u20ac3.3 million funding round<\/a> this week, and will use the capital to make single issues of <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a>papers and magazines more accessible. Anyone who has had to sign up for a full month to read a solo article will be jumping up with joy right now.<\/p>\n<p>In the future, I\u2019d love to see Sesamy\u2019s business model extend into academic content, which is almost always behind a paywall. Ideally, it should be freely accessible for all, but that\u2019s not the world we\u2019re living in, especially with publishing houses struggling in this current environment.<\/p>\n<p>Something like Sesamy not only provides a new business model for digital publishing, it also does so by delivering a service that users actually want. That\u2019s the sort of win-win which has the potential to shake up the entire digital content industry.\n                        <\/p><\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong>\n<\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thenextweb.com\/news\/swedish-startup-sesamy-seeks-to-slaughter-the-subscription-model\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Swedish startup Sesamy seeks to slaughter the subscription model&#8221; Ahh, the pain of digital content. You want to buy one audiobook, or listen to a single premium podcast, but a damn paywall means you have to pay for a subscription to a whole platform. Sure, it might open you to new content, but more likely&#8230;<\/p>\n","protected":false},"author":1,"featured_media":511320,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img-cdn.tnwcdn.com\/image\/tnw?filter_last=1&fit=1280,640&url=https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/11\/Untitled-design-9.png&signature=baaaddd08ae223e64818c9e65a3976cb","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-511319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/511319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=511319"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/511319\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/511320"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=511319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=511319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=511319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}