{"id":512195,"date":"2022-11-18T21:30:11","date_gmt":"2022-11-18T18:30:11","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/experts-say-fifa-on-the-hook-with-bud-over-world-cup-beer-ban\/"},"modified":"2022-11-18T21:30:11","modified_gmt":"2022-11-18T18:30:11","slug":"experts-say-fifa-on-the-hook-with-bud-over-world-cup-beer-ban","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/experts-say-fifa-on-the-hook-with-bud-over-world-cup-beer-ban\/","title":{"rendered":"#Experts say FIFA on the hook with Bud over World Cup beer ban"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3df5ea77999\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3df5ea77999\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/experts-say-fifa-on-the-hook-with-bud-over-world-cup-beer-ban\/#%E2%80%9CExperts_say_FIFA_on_the_hook_with_Bud_over_World_Cup_beer_ban%E2%80%9D\" >&#8220;Experts say FIFA on the hook with Bud over World Cup beer ban&#8221;<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"%E2%80%9CExperts_say_FIFA_on_the_hook_with_Bud_over_World_Cup_beer_ban%E2%80%9D\"><\/span>&#8220;Experts say FIFA on the hook with Bud over World Cup beer ban&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div>\n<aside class=\"single__inline-module alignleft\">\n        <\/aside>\n<p>Anheuser-Busch InBev is on solid legal ground to sue FIFA after the global soccer group abruptly revealed that beer sales will be banned at World Cup stadiums in Qatar \u2014 but some insiders predict the beer giant will restrain itself from taking legal action.<\/p>\n<p>Qatar, the conservative Muslim country that\u2019s hosting the World Cup, reversed its earlier decision to allow alcohol sales at specially designated areas at the eight venues which will play host to 64 matches over the next month. The abrupt announcement came just 48 hours before the <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">game<\/a>s are set to begin.<\/p>\n<p>Budweiser, the Anheuser-Bush subsidiary which paid $75 million to sponsor the bash, initially had a tongue-in-cheek reaction to <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a> of the ban. The official Bud <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Twitter<\/a> account remarked: \u201cWell, this is awkward.\u201d <\/p>\n<p>The post was quickly deleted.<\/p>\n<p>In a statement to The Post, Anheuser-Busch InBev declined to say what possible legal action it may take in the wake of FIFA\u2019s decision, but its language on Friday <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>eared conciliatory.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"\/>\u201cSome of the planned stadium activations cannot move forward due to circumstances beyond our control,\u201d an Anheuser-Busch InBev spokesperson told The Post. \u201cAs partners of FIFA for over three decades, we look forward to our activations of FIFA World Cup campaigns around the world to celebrate football with our consumers.\u201d <\/p>\n<p>Aron Solomon, the head of strategy and the chief legal analyst for Esquire Digital, predicted that Anheuser-Busch will be consulting with its attorneys on how to proceed.<\/p>\n<p>\u201cSomeone owes Budweiser $75 million,\u201d Solomon told The Post. \u201cSelling beer at games had already been agreed upon. This is a clear contract breach, absolutely no doubt about it.\u201d<\/p>\n<p>\u201cWe know what Anheuser-Busch\u2019s business is,\u201d Solomon added. \u201cAnd this last minute tour about by the organizers of the World Cup shows that FIFA is truly no longer in control of what can only be described now as a rogue event.\u201d<\/p>\n<figure class=\"wp-block-image size-large\"><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-10.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-10.jpg?w=1024\" alt=\"Beer sales will be banned in Qatar's eight soccer stadiums that will play host to World Cup matches.\" class=\"wp-image-24707286\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-10.jpg?quality=75&amp;strip=all&amp;w=1535 1536w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-10.jpg?quality=75&amp;strip=all 1024w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-10.jpg?quality=75&amp;strip=all&amp;w=512 512w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><figcaption>Beer sales will be banned in Qatar\u2019s eight soccer stadiums that will play host to World Cup matches.<\/figcaption><figcaption><span class=\"credit\">AFP via Getty Images<\/span><\/figcaption><\/figure>\n<p>Budweiser will still sell alcoholic beer at the main FIFA Fan Fest in central Doha, according to Reuters. The beer will be offered for about $14 per half-liter. Alcohol will also be sold in some other fan zones whereas others are alcohol-free.<\/p>\n<p>\u201cFollowing discussions between host country authorities and FIFA, a decision has been made to focus the sale of alcoholic beverages on the FIFA Fan Festival, other fan destinations and licensed venues, removing sales points of beer from Qatar\u2019s FIFA World Cup 2022 stadium perimeter,\u201d FIFA said in a statement.<\/p>\n<p>Bud also can still freely sell its non-alcoholic lager, Bud Zero, which has a similar taste to the original beer.<\/p>\n<p>Nevertheless, Budweiser has spared great expense to bring its product to the Middle East for the upcoming soccer tournament. Since there are no local breweries, Anheuser-Busch InBev had to ship crates of Budweiser by ocean freighter, <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.bloomberg.com\/news\/articles\/2022-11-18\/qatar-said-to-ban-alcohol-sales-in-world-cup-stadiums?sref=MTy2GeXk\">according to Bloomberg News.<\/a><\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"682\" src=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-11.jpg?w=1024\" alt=\"Budweiser's parent company, Anheuser Busch InBev, is paying FIFA $75 million to be the official beer sponsor of the World Cup.\" class=\"wp-image-24707291\" srcset=\"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-11.jpg?quality=75&amp;strip=all&amp;w=1535 1536w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-11.jpg?quality=75&amp;strip=all 1024w, https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-11.jpg?quality=75&amp;strip=all&amp;w=512 512w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><figcaption>Budweiser\u2019s parent company, Anheuser Busch InBev, is paying FIFA $75 million to be the official beer sponsor of the World Cup.<\/figcaption><figcaption><span class=\"credit\">Getty Images<\/span><\/figcaption><\/figure>\n<p>It then needed to store the products in specialized refrigerators that could shield the brew from the intense 90-degree heat in Qatar.<\/p>\n<p>Despite the apparent breach of contract, Conrad Wiacek, the head of sport analysis at GlobalData, said Anheuser-Bush InBev may swallow its frustration and accept the verdict so as to not endanger its sponsorship of the 2026 World Cup, which will be played in the US, Canada, and Mexico.<\/p>\n<p>\u201cQatar\u2019s decision to ban all alcohol around the grounds for the upcoming FIFA World Cup just days before it begins presents an illusion that FIFA is not in control of its own tournament and risks alienating Budweiser \u2014 a key sponsor and long-term partner of the governing body,\u201d Wiacek <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.cnn.com\/2022\/11\/18\/business\/bud-zero-world-cup-beer\/index.html\">told CNN<\/a>.<\/p>\n<p>\u201cHowever, Budweiser will be cautious to burn its bridges with the governing body, as the 2026 US tournament will be highly prized,\u201d he said.<\/p>\n<p>\u201cGoing elsewhere would open up opportunity for other alcohol brands in its wake.\u201d\n                        <\/p><\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more News articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/news\/\" target=\"_blank\" rel=\"noopener\">News category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/nypost.com\/2022\/11\/18\/experts-say-fifa-on-the-hook-with-bud-over-world-cup-beer-ban\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Experts say FIFA on the hook with Bud over World Cup beer ban&#8221; Anheuser-Busch InBev is on solid legal ground to sue FIFA after the global soccer group abruptly revealed that beer sales will be banned at World Cup stadiums in Qatar \u2014 but some insiders predict the beer giant will restrain itself from taking&#8230;<\/p>\n","protected":false},"author":1,"featured_media":512196,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/nypost.com\/wp-content\/uploads\/sites\/2\/2022\/11\/Budweiser-beer-09-copy.jpg?quality=75&strip=all&w=1024","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[135779,135833,72140,86770,87420,71957,82278],"class_list":["post-512195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-11-18-22","tag-anheuser-busch","tag-beer","tag-budweiser","tag-fifa","tag-qatar","tag-world-cup"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/512195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=512195"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/512195\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/512196"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=512195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=512195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=512195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}