{"id":530758,"date":"2022-12-23T21:08:00","date_gmt":"2022-12-23T18:08:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/this-mcdonalds-in-texas-is-the-first-ever-with-a-fully-automated-drive-through\/"},"modified":"2022-12-23T21:08:00","modified_gmt":"2022-12-23T18:08:00","slug":"this-mcdonalds-in-texas-is-the-first-ever-with-a-fully-automated-drive-through","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/this-mcdonalds-in-texas-is-the-first-ever-with-a-fully-automated-drive-through\/","title":{"rendered":"#: This McDonald\u2019s in Texas is the first-ever with a fully automated drive-through"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_89 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6af69ef713c07\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6af69ef713c07\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/this-mcdonalds-in-texas-is-the-first-ever-with-a-fully-automated-drive-through\/#%E2%80%9C_This_McDonalds_in_Texas_is_the_first-ever_with_a_fully_automated_drive-through%E2%80%9D\" >&#8220;: This McDonald\u2019s in Texas is the first-ever with a fully automated drive-through&#8221;<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/this-mcdonalds-in-texas-is-the-first-ever-with-a-fully-automated-drive-through\/#The_company_says_its_only_a_test_location_at_this_point_and_is_part_of_McDonalds_%E2%80%98Accelerating_the_Arches_growth_strategy\" >The company says it\u2019s only a test location at this point, and is part of McDonald\u2019s \u2018Accelerating the Arches\u2019 growth strategy<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/this-mcdonalds-in-texas-is-the-first-ever-with-a-fully-automated-drive-through\/#Weston_Blasi\" >Weston Blasi<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"%E2%80%9C_This_McDonalds_in_Texas_is_the_first-ever_with_a_fully_automated_drive-through%E2%80%9D\"><\/span>&#8220;: This McDonald\u2019s in Texas is the first-ever with a fully automated drive-through&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h2 class=\"article__subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"The_company_says_its_only_a_test_location_at_this_point_and_is_part_of_McDonalds_%E2%80%98Accelerating_the_Arches_growth_strategy\"><\/span>\n  The company says it\u2019s only a test location at this point, and is part of McDonald\u2019s \u2018Accelerating the Arches\u2019 growth strategy<br \/>\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"column column--full article__content\">\n<div class=\"article__side\">\n<div class=\"container--sticky not-active\">\n<div id=\"cx-next\" data-nosnippet>\n              <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"js-article__body\" class=\"article__body article-wrap at16-col16 barrons-article-wrap crawler\" itemprop=\"articleBody\" data-sbid=\"WP-MKTW-0001506563\" role=\"document\">\n<div class=\"barrons-article-ad-wrapper\">\n<div data-track=\"barrons-article-ad-wrap\" class=\"barrons-article-ad sticky_item\">\n<div class=\"barrons-main-article-ad-target sticky_target body_ad\" aria-hidden=\"true\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div data-layout=\"\n                inline\" data-layout-mobile=\"\" class=\"\n          media-object\n          type-InsetArticleReader\n              \n              inline\n  article__inset\n          article__inset--type-InsetArticleReader\n              article__inset--inline\n  \"><\/p>\n<div class=\"media-object-article-reader\">\n<div class=\"audioplayer\" data-sbid=\"WP-MKTW-0001506563\" role=\"region\" aria-label=\"Listen to Article\" tabindex=\"-1\" id=\"articlereader\" data-show-title=\"false\" data-theme=\"wsj-article-reader\" data-show-header=\"false\" data-show-subscribe=\"false\" data-ads-enabled=\"true\" data-save-publication=\"false\">\n        <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>       A viral video of a McDonald\u2019s in Fort Worth, Texas shows the latest example  of automation in the food industry.<\/p>\n<p> This McDonald\u2019s<br \/>\n        MCD,<br \/>\n        <bg-quote field=\"percentchange\" format=\"0,000.00%\" channel=\"\/zigman2\/quotes\/203508018\/composite\" class=\"positive\">+0.83%<\/bg-quote><br \/>\n       location with \u201c<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/corporate.mcdonalds.com\/corpmcd\/our-stories\/article\/texas-order-ahead-lane.html\" class=\"icon none\">enhanced technology<\/a>\u201d has an Order Ahead drive-thru lane for customers who have already ordered, eliminating the <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>arently-not-so-crucial interaction between customers and employees.<\/p>\n<div class=\"paywall\">\n       Here is a video of the order-ahead lane and the restaurant that was posted on TikTok this week:<\/p>\n<div data-layout=\"inline\n                \" data-layout-mobile=\"\" class=\"\n          media-object\n          type-InsetTweet\n            inline\n    scope-web|mobileapps\n  article__inset\n          article__inset--type-InsetTweet\n            article__inset--inline\n  \"><\/p>\n<div class=\"dynamic-inset-container article__inset__dynamic \">\n<style>\n            iframe.twitter-tweet {\n                width: 100% !important;\n            }\n        <\/style>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>\n            <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/ElijahSchaffer\/status\/1605755275134537728\"><\/a>\n            <\/p><\/blockquote>\n<p>        <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/div>\n<\/p><\/div>\n<p>       The video shows a conveyer belt, from which customers grab food after ordering ahead. The location has no people taking customers\u2019 orders, in favor of customers using mobile or touchscreen ordering.<\/p>\n<p>\u201cThe <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a> in this restaurant not only allows us to serve our customers in new, innovative ways, it gives our restaurant team the ability to concentrate more on order speed and accuracy, which makes the experience more enjoyable for everyone,\u201d explains Keith Vanecek, the franchisee operating the test restaurant.<\/p>\n<p>This McDonald\u2019s location isn\u2019t fully automated, and still has a staff preparing the food. The restaurant has shifted importance from dining-in to speed of orders getting out to hungry customers.<\/p>\n<p>A spokesperson for McDonald\u2019s told the Guardian that the test concept \u201cis not fully automated,\u201d and said the restaurant employs a number of workers similar to that of a normal store.<\/p>\n<p>MarketWatch reached out to McDonald\u2019s to learn of its future plans with automated drive-throughs, but didn\u2019t im<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">media<\/a>tely hear back.<\/p>\n<p>Many people, including the podcaster who posted the video of the Fort Worth McDonald\u2019s, were critical of the fast food giant\u2019s move to automation. Much of the discussion was around the wages of McDonald\u2019s workers, and the overall <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.gobankingrates.com\/money\/economy\/minimum-wage-in-texas\/\" class=\"icon none\">minimum wage in Texas, which is $7.25<\/a>.<\/p>\n<p>According to a <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/livingwage.mit.edu\/metros\/19100\" class=\"icon none\">living wage calculator<\/a> developed by researchers at the Massachusetts Institute of Technology, a single adult with no children needs to make at least $17.03 an hour in Forth Worth to live within acceptable living standards.<\/p>\n<div id=\"cx-membership-tile\"><\/div>\n<p><strong>See also: \u2018Nobody wants to work anymore\u2019 has been said for 100 years. It wasn\u2019t true then, and it isn\u2019t true now.<\/strong><\/p>\n<p><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.indeed.com\/cmp\/McDonald's\/salaries?location=US%2FTX%2FFort+Worth\" class=\"icon none\">Estimates from the job board Indeed<\/a> show that McDonald\u2019s restaurant employees in Fort Worth make on average $9.99 to $11.64 an hour.<\/p>\n<p>Many U.S. McDonald\u2019s restaurants pay workers slightly above minimum wage, according to\u00a0<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/dataspace.princeton.edu\/bitstream\/88435\/dsp01sb397c318\/4\/646.pdf\" class=\"icon none\">research from Princeton University<\/a>\u00a0\u2014 the federal minimum wage in the U.S. is $7.25, but can be higher depending on the state.<\/p>\n<p>McDonald\u2019s employees are not unionized, and some have suggested that a union could help workers negotiate better pay, something that has occurred for McDonald\u2019s workers in Denmark \u2014 McDonald\u2019s workers there make $21.13 an hour, according to the\u00a0<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.mcdonalds.com\/content\/dam\/dk\/nfl\/om-mcdonalds-danmark\/aarsregnskaber\/mcdonalds-danmark_aarsregnskab_2019.pdf\" class=\"icon none\">company\u2019s annual report<\/a>.<\/p>\n<p><strong>See also: ATM at Art Basel Miami goes viral. Why would anyone keep $9.5 million in a bank account?<\/strong><\/p>\n<p>The semi-automated McDonald\u2019s is only a test location at this point, the company says, and is part of McDonald\u2019s \u201cAccelerating the Arches\u201d growth strategy.<\/p>\n<p>\u201cI am immensely proud to have this new restaurant concept serving our customers in the Dallas-Fort Worth Metroplex,\u201d Vanecek says.<\/p>\n<p>This McDonald\u2019s joins a growing list of food establishments being influenced by automation in recent years. In addition to helping with tasks like ordering and food pickup, these \u201c<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.wsj.com\/articles\/my-compliments-to-the-chef-er-robot-11563631200?mod=article_inline\" class=\"icon none\">robot\u201d chefs have helped make foods including sushi, cocktails<\/a>, <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?v=Wf6aa-TwHRE\" class=\"icon none\">burgers<\/a> and pizza.<\/p>\n<div data-layout=\"inline\n                \" data-layout-mobile=\"\" class=\"\n          media-object\n          type-InsetTweet\n            inline\n    scope-web|mobileapps\n  article__inset\n          article__inset--type-InsetTweet\n            article__inset--inline\n  \"><\/p>\n<div class=\"dynamic-inset-container article__inset__dynamic \">\n<style>\n            iframe.twitter-tweet {\n                width: 100% !important;\n            }\n        <\/style>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>\n            <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/DigitalTrends\/status\/1177413801446187010\"><\/a>\n            <\/p><\/blockquote>\n<p>        <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<p><\/p>\n<div class=\"byline article__byline\">\n<p>    <span>By<\/span><\/p>\n<div class=\"author mobile-scrim hasMenu\" data-scrim='{\"type\":\"author\",\"header\":\"Weston Blasi\",\"subhead\":\"The Wall Street Journal\",\"list\":[{\"type\":\"link\",\"icon\":\"bio\",\"url\":\"https:\/\/www.marketwatch.com\/author\/weston-blasi\",\"text\":\"Biography\"},{\"type\":\"link\",\"icon\":\"email\",\"url\":\"http:\/\/www.marketwatch.com\/news\/mailto:weston.blasi@dowjones.com\",\"text\":\"weston.blasi@dowjones.com\"}]}' itemscope itemprop=\"author\" itemtype=\"http:\/\/schema.org\/Person\">\n<h4 itemprop=\"name\"><span class=\"ez-toc-section\" id=\"Weston_Blasi\"><\/span>Weston Blasi<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><ufc-follow-author-widget product=\"marketwatch\" author-id=\"203_MW\" author-name=\"Weston Blasi\" signin-url=\"https:\/\/accounts.marketwatch.com\/login?target=https%3A%2F%2Fwww.marketwatch.com%2Fstory%2Fthis-mcdonalds-in-texas-is-the-first-ever-with-a-fully-automated-drive-through-11671818887%3Frss%3D1%26siteid%3Drss\" panda-api=\"https:\/\/follow-api.marketwatch.com\"><\/ufc-follow-author-widget><\/div>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">News<\/a> articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/news\/\" target=\"_blank\" rel=\"noopener\">News category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"http:\/\/www.marketwatch.com\/news\/story.asp?guid=%7B20C06575-04D4-B545-716F-D0307EED19B7%7D&#038;siteid=rss&#038;rss=1\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;: This McDonald\u2019s in Texas is the first-ever with a fully automated drive-through&#8221; The company says it\u2019s only a test location at this point, and is part of McDonald\u2019s \u2018Accelerating the Arches\u2019 growth strategy A viral video of a McDonald\u2019s in Fort Worth, Texas shows the latest example of automation in the food industry. This&#8230;<\/p>\n","protected":false},"author":1,"featured_media":530759,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/images.mktw.net\/im-691719\/social","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[],"class_list":["post-530758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/530758","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=530758"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/530758\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/530759"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=530758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=530758"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=530758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}