{"id":557666,"date":"2023-02-28T18:00:00","date_gmt":"2023-02-28T15:00:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/"},"modified":"2023-02-28T18:00:00","modified_gmt":"2023-02-28T15:00:00","slug":"13-tips-for-using-twitter-to-build-and-grow-your-companys-community","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/","title":{"rendered":"# 13 tips for using Twitter to build and grow your company\u2019s community"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a39c7f0ee835\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a39c7f0ee835\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#%E2%80%9D_13_tips_for_using_Twitter_to_build_and_grow_your_companys_community_%E2%80%9C\" >&#8221; 13 tips for using Twitter to build and grow your company\u2019s community &#8220;<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Learn_Twitters_%E2%80%98language\" >Learn Twitter\u2019s \u2018language\u2019<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Keep_your_community_involved_in_your_build_process\" >Keep your community involved in your build process<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Seek_real-time_feedback\" >Seek real-time feedback<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Incorporate_humor_and_visual_elements\" >Incorporate humor and visual elements<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Engage_with_your_audience\" >Engage with your audience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Have_fun_but_stay_accountable\" >Have fun, but stay accountable<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Focus_on_community_interaction_and_socialization\" >Focus on community interaction and socialization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Leverage_interactive_events\" >Leverage interactive events<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Maintain_a_regular_presence_and_participation_level\" >Maintain a regular presence and participation level<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Host_recurring_Twitter_Spaces\" >Host recurring Twitter Spaces<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Share_industry_knowledge_and_updates\" >Share industry knowledge and updates<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Bridge_the_knowledge_gap_between_builders_and_users\" >Bridge the knowledge gap between builders and users<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/buradabiliyorum.com\/en\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\/#Try_airdrops_but_watch_out_for_scammers\" >Try airdrops (but watch out for scammers)<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"%E2%80%9D_13_tips_for_using_Twitter_to_build_and_grow_your_companys_community_%E2%80%9C\"><\/span>&#8221; 13 tips for using Twitter to build and grow your company\u2019s community &#8220;<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" src=\"https:\/\/images.cointelegraph.com\/images\/840_aHR0cHM6Ly9zMy5jb2ludGVsZWdyYXBoLmNvbS91cGxvYWRzLzIwMjMtMDIvMTgyMmRmMGItZGY1Mi00N2E2LWI0NzEtMzc0Zjc3ZjljN2Q5LmpwZw==.jpg\" \/><\/p>\n<div class=\"post-content\" data-v-48054ca8><a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Social media<\/a> and the crypto and blockchain industries seem to be a perfect fit. What better way for companies in the industry to communicate in real time and build communities than through the platforms designed for doing just that? While many marketing firms and industries are highlighting \u201cfresh\u201d sites like TikTok, much of the crypto audience remains devoted to Twitter, and the platform offers its own slate of tools and trends that fit industry needs.<\/p>\n<p>Still, using Twitter to build, grow and interact with your community takes more than posting or sharing an occasional tweet. Below, 13 members of Cointelegraph Innovation Circle share their tips for leveraging Twitter to build crypto and blockchain communities.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Learn_Twitters_%E2%80%98language\"><\/span>Learn Twitter\u2019s \u2018language\u2019<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Crypto and blockchain companies can best engage their communities on Twitter by learning to speak the language. Understanding the shorthand, lingo and memes is key to ingratiating a brand or thought leader with a community. \u2013 Molly Glennon,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/dittopr.co\/\"> Ditto<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Keep_your_community_involved_in_your_build_process\"><\/span>Keep your community involved in your build process<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Being authentic is everything on Twitter, especially with crypto audiences. Share updates, build in public and keep your community involved in the process. You can get tremendous buy-in from your audience if they feel they contribute to the company\u2019s success. Ask for feedback as much as possible. \u2013 Ty Smith,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/coinbound.io\/\"> Coinbound<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Seek_real-time_feedback\"><\/span>Seek real-time feedback<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Twitter is a super beneficial platform for crypto companies to engage with their communities in order to get real-time feedback. Whether it\u2019s input on new features that have been released or <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a> that\u2019s just been announced, it\u2019s crucial to engage with your community and show your users that you value their opinions and that you actually take them into account in your decision-making process. \u2013 Ayelet Noff,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/slicedbrand.com\/\"> SlicedBrand<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Incorporate_humor_and_visual_elements\"><\/span>Incorporate humor and visual elements<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Twitter can be a powerful tool for crypto and blockchain companies to connect with their communities and grow their audiences. Incorporate humor by posting eye-catching graphics, infographics and engaging Twitter polls; live-tweet events; and respond to and retweet posts from other enthusiasts. Stand out and make a lasting impression by bringing humor and visual elements to your Twitter presence. \u2013 Erki Koldits,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.popspot.com\/\"> O\u00dc Popspot<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Engage_with_your_audience\"><\/span>Engage with your audience<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>While it\u2019s tricky to predict anything related to Twitter these days, there\u2019s one thing that the platform will continue to do: remain a massive tool for community engagement and word-of-mouth marketing. Talk to and listen to your audience. Engage with them. Be reachable. Prioritize transparency and honesty, share regular updates and demonstrate your capabilities. Twitter Spaces is a great tool for this. \u2013 Sheraz Ahmed,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/storm.partners\/\"> STORM Partners<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Have_fun_but_stay_accountable\"><\/span>Have fun, but stay accountable<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Despite the rise of reels in social media platforms, Twitter remains the most efficient way to communicate crypto news and updates. Crypto companies that remain in regular contact and keep their communities informed and engaged stand to gain a wider audience. However, where bravado can be leveraged to gain followers, it\u2019s no match for market realities. You can have fun, but stay accountable. \u2013 Oleksandr Lutskevych,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/cex.io\/\"> CEX.IO<\/a><\/p>\n<p class=\"has-black-color has-text-color has-background\" style=\"background-color: #fabf2c;padding: 20px 30px\">Join the community where you can transform the future. Cointelegraph Innovation Circle brings blockchain <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a> leaders together to connect, collaborate and publish.\u00a0<strong><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/hubs.ly\/Q0152XyT0\">Apply today<\/a><\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Focus_on_community_interaction_and_socialization\"><\/span>Focus on community interaction and socialization<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Keep the community updated with new technology breakthroughs, and use Spaces to interact with community members who may be curious. Organically growing is now a key ingredient for achieving sustainability in crypto projects. VC-based projects will not be able to compete in the long term with organic versions where distribution is broader, so community interaction and socialization are critical to reaching the end goal. \u2013 Jagdeep Sidhu,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/syscoin.org\/\"> Syscoin Foundation<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Leverage_interactive_events\"><\/span>Leverage interactive events<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Twitter can be used to share updates and information about a company\u2019s projects, developments and partnerships, as well as to host live Q&amp;A sessions, AMAs and other interactive events. These might help in keeping the community informed and engaged. Moreover, sharing educational content about crypto and blockchain, such as articles, videos and infographics, also helps kick off engagement on Twitter. \u2013 Vinita Rathi,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/www.systango.com\/\"> Systango<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Maintain_a_regular_presence_and_participation_level\"><\/span>Maintain a regular presence and participation level<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Focus on the four key elements of social media: Share valuable content, engage with your followers, host giveaways and content and make use of Twitter features like polls, AMAs and live Twitter Spaces. Maintain a regular presence and level of participation, and always behave honestly and openly with other members of the community. \u2013 Theo Sastre-Garau,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/nftevening.com\/\"> NFTevening<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Host_recurring_Twitter_Spaces\"><\/span>Host recurring Twitter Spaces<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A blockchain company can host recurring Twitter Spaces to give its community the opportunity to ask questions about the company\u2019s products, engage with the team directly and learn more about developments in the blockchain space. Companies can also use these Spaces as opportunities to be transparent with their community, which is key for establishing trust and building excitement. \u2013 Anthony Georgiades,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/pastel.network\/\"> Pastel Network<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Share_industry_knowledge_and_updates\"><\/span>Share industry knowledge and updates<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It\u2019s important to share knowledge \u2014 and not just about your own product. Providing clear explanations of new developments is a great way to grow your community and position yourself as a serious player in the Web3 space. Whether you post single tweets or deep-dive threads, your audience will <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>reciate your providing value and engaging with the broader ecosystem. \u2013 Wolfgang R\u00fcckerl,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/entity.global\/\"> ENT Technologies AG<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Bridge_the_knowledge_gap_between_builders_and_users\"><\/span>Bridge the knowledge gap between builders and users<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Aim to reduce the knowledge gap between builders and users in crypto. Inform, consider the wider environment, ask questions and encourage discussion and disagreement \u2014 all of this will help to keep people engaged. Promotions are great, but they\u2019re just one element of crypto Twitter. \u2013 Yaoqi Jia,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/altlayer.io\/\"> AltLayer<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Try_airdrops_but_watch_out_for_scammers\"><\/span>Try airdrops (but watch out for scammers)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Airdrops announced through Twitter have worked pretty well these past few years. The problem is that everyone knows about them, and there are a lot of people hiding behind aliases who scam people. You need to identify and report it if someone is copying your company\u2019s Twitter account to build their own fan base, or it could end up destroying your brand. \u2013 Zain Jaffer,<a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/www.zain-ventures.com\/\"> Zain Ventures<\/a><\/p>\n<hr class=\"wp-block-separator\">\n<p><em>This article was published through Cointelegraph Innovation Circle, a vetted organization of senior executives and experts in the blockchain technology industry who are building the future through the power of connections, collaboration and thought leadership. Opinions expressed do not necessarily reflect those of Cointelegraph.<\/em><\/p>\n<p><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/hubs.ly\/Q0152XyT0\"><em><strong><u>Learn more about Cointelegraph Innovation Circle and see if you qualify to join.<\/u><\/strong><\/em><\/a><\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong>\n<\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more News articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/general\/\" target=\"_blank\" rel=\"noopener\">General category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/cointelegraph.com\/innovation-circle\/13-tips-for-using-twitter-to-build-and-grow-your-companys-community\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8221; 13 tips for using Twitter to build and grow your company\u2019s community &#8220; Social media and the crypto and blockchain industries seem to be a perfect fit. What better way for companies in the industry to communicate in real time and build communities than through the platforms designed for doing just that? While many&#8230;<\/p>\n","protected":false},"author":1,"featured_media":557667,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/s3.cointelegraph.com\/uploads\/2023-02\/1822df0b-df52-47a6-b471-374f77f9c7d9.jpg","fifu_image_alt":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-557666","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/557666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=557666"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/557666\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/557667"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=557666"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=557666"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=557666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}