{"id":573917,"date":"2023-05-10T22:37:38","date_gmt":"2023-05-10T19:37:38","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/chanel-takes-over-paramount-studios-for-star-studded-cruise-runway-show\/"},"modified":"2023-05-10T22:37:38","modified_gmt":"2023-05-10T19:37:38","slug":"chanel-takes-over-paramount-studios-for-star-studded-cruise-runway-show","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/chanel-takes-over-paramount-studios-for-star-studded-cruise-runway-show\/","title":{"rendered":"#Chanel Takes Over Paramount Studios for Star-Studded Cruise Runway Show"},"content":{"rendered":"
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\n Chanel took over Paramount Pictures Studios Tuesday night \u2014 bringing their signature tweed to Tinseltown for the French fashion house\u2019s highly anticipated Cruise 2023\/2024 show in Los Angeles. <\/p>\n

\n The night attracted stars Kristen Stewart, Marion Cotillard, and Margot Robbie, who are Chanel ambassadors, in addition to Issa Rae, Tracee Ellis Ross, Rashida Jones, Paris Hilton, Camila Morrone, Kris Jenner, Rose Byrne, Lil Nas X, and a slew of others. With Hollywood in the midst of a writer\u2019s strike, there\u2019d been some confusion over protocol as to what constitutes crossing a picket line. However, the location \u2014 which was booked many months ago \u2014 was ultimately deemed neutral territory since Paramount wasn\u2019t a sponsor or involved in any way with the event\u2019s production.<\/p>\n

\n An A-list star told The Hollywood Reporter<\/em> that they were waiting to hear up until the last minute if it was okay to attend. While picketers weren\u2019t present, there were folks handing out fliers about the strike nearby Paramount\u2019s Melrose gate.<\/p>\n

\n Once inside, the starry group was greeted by a chic California boardwalk-style celebration that included food trucks and spandex-clad roller skaters.<\/p>\n

\n \u201cWhat is this?\u201d Ross excitedly said to Rashida Jones as the two made their way past a light installation and toward the alfresco event.<\/p>\n

\n Elsewhere, Elle Fanning greeted Iris Apatow with hug. \u201cYou look so cute,\u201d Fanning told her. Meanwhile, H.E.R. praised Christina Milian on her outfit. \u201cI love it,\u201d she said, referencing Milian\u2019s red puffer jacket and black pants.<\/p>\n

\n Milian returned the compliment. \u201cFabulous! I\u2019ve got to catch the looks,\u201d she said, filming H.E.R. on her camera phone. \u201cShe looks good.\u201d<\/p>\n

\n Influencer and Summer Fridays founder Marianna Hewitt also captured content for her 1.1 million Instagram followers \u2014 turning the camera on newlywed Sofia Richie, who wore multiple Chanel looks for her recent wedding to music exec Elliot Grainge in the South of France. Richie made her way around the event with her husband. \u201cI\u2019m obviously in Chanel,\u201d she teased, doing a spin for Hewitt\u2019s phone.<\/p>\n

\n Just over an hour after doors opened, people took their seats for the show, which saw an area of the Paramount lot near the water tower transformed into a roller rink runway complete with a sporting scoreboard. Looming over the event, a large screen displayed an avant-garde, hypnotic Harmony Korine-esque film in which models exercised between monochromatic shots of palm trees and an open sky.<\/p>\n

\n \u201cI\u2019ll see you after,\u201d Fanning told Paris Hilton after the two parted ways to take their seats. Snoop Dogg \u2014 with his family in tow \u2014 was one of the final arrivals.<\/p>\n

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\"Chanel<\/div>\n<\/p><\/div>

The finale of the Chanel Cruise 2023\/2024 collection presented at Paramount Studios.<\/span><\/p>\n

Chanel<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n

\n The label spared no expense in presenting its latest collection, which was filled with Chanel\u2019s signature codes \u2014 many modernized with various twists courtesy of rhinestones, sequins, and cheery color combos beyond Chanel\u2019s famously monochromatic palette.<\/p>\n

\n The collection\u2019s inspiration spanned a handful of decades. Per the show\u2019s notes: \u201cLos Angeles and a legendary studio at nightfall. Together, fashion and cinema lead us into a waking dream, nourished by an energetic invitation to step into the spotlight and never leave the dance floor. The time has come for the Cruise 2023\/24 collection to unfold the multiple facets of its colourful, joyful and elegant world. From the glamour of the 1920s and 30s to the rhythm of the 1970s and 80s: the decades take centre stage, with smiles on their faces.\u201d<\/p>\n

\n Smiles indeed. The collection provided a playful, Cali-chic take on Chanel with rhinestone embellished mini-shorts and sequined jumpsuits, embroidered bustier tank tops, sixties-inspired suiting, luxe bathrobes and loungewear, thirties-style shoes with a disco element courtesy of lights, cr\u00eape de chine and terrycloth pieces, embellished swimsuits, leg warmers, and delicate evening dresses.<\/p>\n

\n The collection was part showgirl; part Barbie core pink; part glam fitness fanatic \u2014 and all perfect for the California crowd. Chanel creative director Virginie Viard shared in the show notes, \u201cBetween a tribute to the glamour of great film stars and evoking the world of fun to be had with aerobics, sports and roller skating, between the dream on one hand and what you want to wear on the other, it\u2019s all a question of balance.\u201d<\/p>\n

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\"Chanel<\/div>\n<\/p><\/div>

Virginie Viard at the Chanel Cruise Show at Paramount Studios.<\/span><\/p>\n

Courtesy of Chanel<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n

\n Standout pieces included sumptuous metallic robes and delicate eveningwear featuring twenties silhouettes \u2014 unveiled just in time to see who steps out in what at the upcoming Cannes Film Festival.<\/p>\n

\n The fashion house also introduced pieces in a variety of pinks and gold that, per notes, evoke \u201ccinema\u2019s halcyon age, its empress-like actresses, the bright lights of the projectors that illuminate them and the eternal Californian sunshine.\u201d<\/p>\n

\n A range of cheeky motifs \u2014 some literally, some figuratively \u2014 app<\/a>eared on various pieces including palm trees, gold squares, black and gold chevrons, disco balls, milkshakes, roller skates, and sunsets with accessories featuring rhinestones, ombr\u00e9 shading, and metallic leathers.<\/p>\n

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\"Chanel<\/div>\n<\/p><\/div>

A look with palm tree imagery from the Chanel Cruise 2023\/2024 show.<\/span><\/p>\n

Chanel<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n

\n \u201cThe idea is to offer a breath of fresh air, a voyage, a light-hearted and happy fantasy,\u201d Viard said in the show notes.<\/p>\n

\n Said actress Lucy Boynton after the show, \u201cIt was beautiful. It felt like such a celebration both of L.A. and of fashion. To see a house like Chanel bring that much life to clothes, it\u2019s exciting. I loved it. It\u2019s so magical visiting these lots. It\u2019s such a time warp or a time portal back into old Hollywood and the genesis of the industry. People always draw correlations between costumes and fashion. The costuming process is integral for both the audience and the actor. For the audience to get a greater understanding of who that character is and for the actor to exit themselves and step into the identity of someone else, to get to celebrate the two worlds combining by having this fashion show in the studio lot feels magical.\u201d<\/p>\n

\n After the runway show, Snoop Dogg hit the stage for a set that brought the crowd to its feet. Marion Cotillard, with a glass of Champagne in hand, rapped along to \u201cDrop It Like It\u2019s Hot\u201d and \u201cNuthin\u2019\u00a0but a \u2018G\u2019 Thang.\u201d<\/p>\n

\n \u201cYa\u2019ll having a good time tonight?\u201d he asked the crowd. \u201cWe\u2019re going to turn this party up just a little bit the Chanel way. Shout out to my family in the house tonight. I\u2019ve got my beautiful wife, my son, my daughter, my granddaughter, my father, some beautiful people in the house tonight.\u201d<\/p>\n

\n \u201cJust to let ya\u2019ll know\u2026\u201d he continued. \u201cThis is my first fashion show. So I\u2019m going to bring the hood to the fashion show because this is how we do it in the hood. We do it just like this \u2026\u201d He then launched into his hit \u201cThe Next Episode.\u201d<\/p>\n

\n He later surprised the crowd by bringing Anderson .Paak onto the stage to perform \u201cSmokin Out the Window.\u201d<\/p>\n

\n \u201cDo you understand how big of a treat this is?\u201d Anderson .Paak asked the audience. \u201cGive it up for Snoop!\u201d He then teased, \u201cYa\u2019ll make some noise for Bruno Mars\u201d before adding, \u201cHe\u2019s not here. My bad.\u201d<\/p>\n

\n This is the second time Chanel has shown its resort collection on the West Coast. The house previously unveiled its Cruise 2007\/08 show at Barker Hangar in Santa Monica, where models emerged from Chanel-emblazoned jets. Chanel\u2019s resort collections are famously shown in remote locations with the Cruise 2022\/23 runway show staged at Monte-Carlo Beach in Monaco and replicated in Miami Beach last November.<\/p>\n

\n True to tradition, the Cruise 2023\/24 runway show\u2019s production value was on par with any major film \u2014 which the French fashion house knows a thing or two about having contributed pieces to memorable film moments over the years including, according to a recent press release from the brand, Greta Gerwig\u2019s upcoming Barbie<\/em> movie as well as this year\u2019s Cannes Film Festival opening night film, Ma\u00efwenn\u2019s Jeanne<\/em> du Barry<\/em>.<\/p>\n

\n No question, Chanel and Hollywood have long been synonymous, but it\u2019s safe to say the label is having a major moment. Earlier this month, Chanel played a large role as a sponsor of the Met Gala\u2019s Karl Lagerfeld: A Line of Beauty<\/em>\u2013 themed soiree, for which Gisele B\u00fcndchen and Nicole Kidman wore archival pieces from Lagerfeld\u2019s decades-long career with the French fashion house. Shortly after, the label turned their attention to the West Coast with artwork created by Andr\u00e9 plastered around town \u2014 in the style of movie posters \u2014 teasing its runway show with celebrity names and cryptic messaging that read \u201cOne Night Only.\u201d<\/p>\n

\n A day ahead of the show, attendees were hand-delivered a bedazzled collector\u2019s pouch and T-shirt specially designed for the Cruise 2023\/24 show as well as invitations that mimicked the ubiquitous ads but personalized with each guest\u2019s own name appearing alongside Robbie, Cotillard, and other celebrity headliners.<\/p>\n

\n Chanel\u2019s relationship with film runs deep. Beyond its partnerships with leading ladies, the brand\u2019s Hollywood history dates back to its founder Gabrielle \u201cCoco\u201d Chanel\u2019s collaboration with studio head Samuel Goldwyn\u2019s on costumes for various United Artists films in 1931 including Mervyn LeRoy\u2019s Tonight or Never<\/em>, in which Chanel was tasked with designing actress Gloria Swanson\u2019s wardrobe.<\/p>\n

\n Current Chanel creative director Viard, who took the reigns at Chanel after Lagerfeld\u2019s passing in 2019, also has Hollywood origins; she started her career as a costume designer for Oscar-nominated director Krzysztof Kieslowski\u2019s Three Colors<\/em> films with French actresses Juliette Binoche and Julie Delpy.<\/p>\n

\n For its part, the brand has collaborated with filmmakers like Baz Luhrmann and Sofia Coppola on advertisements, while it often patronizes the arts through long-term partnerships. Chanel has hosted the Tribeca Film Festival\u2019s female mentorship series<\/a>, Through Her Lens: The Tribeca Chanel Women\u2019s Filmmaker Program, for the past 15 years.<\/p>\n

\n It also more recently launched the Chanel Women Writer\u2019s Network with the Toronto Film Festival for women and non-binary writers in Canada; First Frame, a film series spotlighting projects by female filmmakers, at First International Film Festival in Xining, Mainland China; the Chanel Award for Best Woman in Film at the Busan International Film Festival in Korea; and has partnered with the Dakar Court festival held in association with the French Institute of Senegal in Dakar.<\/p>\n

\n However, perhaps most notably Chanel recently partnered with the Academy of Motion Picture Arts and Science<\/a>s on the Academy Gold Fellowship for Women program in addition to their support of the current Academy exhibit featuring a retrospective of director Agn\u00e8s Varda\u2019s work. Among the guests last night at the show were AMPAS president Janet Yang and its CEO Bill Kramer.<\/p>\n

\n Not so coincidentally, the Cruise 2023\/24 show\u2019s timing also coincided with the May 5 unveiling of Chanel\u2019s largest boutique in the United States. Located in a new building erected on Rodeo Drive in Beverly Hills, the Peter Marino-designed, 30,000 square-foot space has four floors with unique details like a sculpture comprised of 215 hand-blown glass beads inspired by Chanel\u2019s use of pearls.<\/p>\n

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\"Chanel<\/div>\n<\/p><\/div>

The new Chanel flagship boutique in Beverly Hills designed by Peter Marino.<\/span><\/p>\n

Chanel<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n

\n With the label\u2019s ready-to-wear featured on the boutique\u2019s ground floor, it\u2019s only a matter of time before the label\u2019s new resort designs take center stage for the general<\/a> public\u2019s private viewing.<\/p>\n

\n Boynton for one can\u2019t wait. \u201cI cannot stop talking about the light up shoes,\u201d she said. \u201cI would wear them everywhere \u2014 with some of those very seventies outfits and the multicolored ones. There\u2019s nowhere I wouldn\u2019t wear light up shoes \u2014 especially by Chanel.\u201d<\/p>\n<\/p><\/div>\n