{"id":574061,"date":"2023-05-11T20:50:49","date_gmt":"2023-05-11T17:50:49","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/iatse-creates-commission-to-study-artificial-intelligence\/"},"modified":"2023-05-11T20:50:49","modified_gmt":"2023-05-11T17:50:49","slug":"iatse-creates-commission-to-study-artificial-intelligence","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/iatse-creates-commission-to-study-artificial-intelligence\/","title":{"rendered":"#IATSE Creates Commission to Study Artificial Intelligence"},"content":{"rendered":"
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\n As the technology<\/a> rapidly develops, crew union IATSE is launching a commission to study the evolution of artificial intelligence and its effect on the Hollywood workforce.<\/p>\n

\n The group, comprised of union members and representatives as well as academics and tech workers, will be tasked with determining the \u201cchallenges and opportunities\u201d that AI poses to the union, international president Matthew Loeb announced on Thursday. The commission will begin convening immedia<\/a>tely and will present on its work at the union\u2019s 2023 general<\/a> executive board midsummer meeting, beginning July 31.<\/p>\n

\n \u201cAs AI continues to evolve and proliferate, it is critical that our union is at the forefront of understanding its impact on our members and industry,\u201d Loeb said in a statement. \u201cJust as when silent films became talkies and as the big screen went from black-and-white to full color, the IATSE Commission on Artificial Intelligence is part of our commitment to embracing new technologies.\u201d He added that the commission will seek to \u201cequip our members with the skills to navigate this technological advancement\u201d as well as make sure that the industry\u2019s embrace of the technology \u201cprioritizes the interests and well-being of our members and all entertainment workers.\u201d<\/p>\n

\n Artificial intelligence is already being used at multiple levels of the industry, including in work covered under IATSE contracts, such as in editing and operations on animated projects. The technology is being increasingly used in visual effects work, a largely non-union area that IATSE is currently endeavoring to organize. The rapid development of certain generative AI tools since late last year, however, has accelerated conversations in Hollywood about how to incorporate the technology into industry workflows \u2014 and also how it might pose a threat to certain roles in Hollywood.<\/p>\n

\n AI has become a major sticking point in the Writers Guild of America\u2019s ongoing negotiations with the Alliance of Motion Picture and Television Producers, the group that negotiates on behalf of studios and streamers with all industry labor groups, including IATSE. The WGA, which is now on strike over this impasse and others, proposed that AI couldn\u2019t write or rewrite what is considered \u201cliterary material\u201d under the contract and couldn\u2019t be used as original work that human writers must then adapt. The WGA claims that the AMPTP countered by offering an annual meeting to discuss technology; in their own statement, the AMPTP says the technology \u201craises hard, important creative and legal questions for everybody\u201d and \u201crequires a lot more discussion.\u201d<\/p>\n

\n That exchange has alarmed members of separate unions in the industry, with multiple members of the Directors Guild of America telling THR that they are hoping their union will address the issue in its current contract negotiations.<\/p>\n

\n With its commission, IATSE wants to \u201cconsider how contract provisions, legislation, and training programs can be adapted to ensure the fruits of increased productivity through AI are shared equitably among all stakeholders,\u201d the group said in its statement. IATSE\u2019s current Basic Agreement covering the union\u2019s West Coast Locals expires July 31, 2024.<\/p>\n<\/p><\/div>\n