{"id":579134,"date":"2023-06-18T13:00:00","date_gmt":"2023-06-18T10:00:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/how-ai-is-changing-the-2024-election\/"},"modified":"2023-06-18T13:00:00","modified_gmt":"2023-06-18T10:00:00","slug":"how-ai-is-changing-the-2024-election","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/how-ai-is-changing-the-2024-election\/","title":{"rendered":"#How AI is changing the 2024 election"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/thehill.com\/wp-content\/uploads\/sites\/2\/2023\/06\/twitterAI_061623_getty_AI.jpg?w=900\" \/><\/p>\n<div>\n<p>As the generative artificial intelligence (AI) industry booms, the 2024 election cycle is shaping up to be a watershed moment for the <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a>\u2019s role in political campaigns.<\/p>\n<p>The proliferation of AI \u2014 a technology that can create text, image and video \u2014 raises concerns about the spread of misinformation and how voters will react to artificially generated content in the politically polarized environment.<\/p>\n<aside class=\"ad-unit ad-unit--mr1_ab\"><\/aside>\n<p>Already, the presidential campaigns for former President Trump and Florida Gov. Ron DeSantis (R) have produced high-profile videos with AI.<\/p>\n<p>Paul Barrett, deputy director of the NYU Stern Center for Business and Human Rights, said the proliferation of the AI systems available to the public, awareness of how simple it is to use them and the \u201cerosion of the sense that creating things like deepfakes is something that good, honest people would never do\u201d will make 2024 a \u201csignificant turning point\u201d for how AI is used in campaigns.<\/p>\n<p>\u201cI think now, increasingly, there\u2019s an attitude that, \u2018Well, it\u2019s just the way it goes, you can\u2019t tell what\u2019s true anymore,\u2019\u201d Barrett said.<\/p>\n<p>The use of AI-generated campaign videos is already becoming more normalized in the Republican primary.<\/p>\n<p>After DeSantis announced his campaign during a <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Twitter<\/a> Spaces conversation with company CEO Elon Musk, Trump posted a deepfake video \u2014 which is a digital representation made from AI that fabricates realistic-looking images and sounds \u2014 parodying the announcement on Truth Social. Donald Trump Jr. posted a deepfake video of DeSantis edited into a scene from the television show \u201cThe Office,\u201d and the former president has shared AI images of himself.<\/p>\n<div class=\"nlp-ignore-block article-content rich-text\">\n<div class=\"nlp-ignore-block article-content rich-text\">\n<aside class=\"promo-link\">\n        The Hill Elections 2024 coverage<br \/>\n<\/aside>\n<\/div>\n<\/div>\n<p>Last week, DeSantis\u2019s campaign released an ad that used seemingly AI-produced images of Trump embracing Anthony Fauci, the former director of the National Institute of Allergy and Infectious Diseases. \u00a0<\/p>\n<aside class=\"ad-unit ad-unit--mr2_ab\"><\/aside>\n<p>\u201cIf you proposed that 10 years ago, I think people would have said, \u2018That\u2019s crazy, that will just backfire,\u2019\u201d Barrett said. \u201cBut today, it just h<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ens as if it\u2019s normal.\u201d<\/p>\n<p>Critics noted that DeSantis\u2019s use of the generated photo of Trump and Fauci was deceptive because the video does not disclose the use of AI technology.<\/p>\n<p>\u201cUsing AI to create an ominous background or strange pictures, that\u2019s not categorically different than what advertising has long been,\u201d said Robert Weissman, president of the progressive consumer rights advocacy group Public Citizen. \u201cIt doesn\u2019t involve any deception of voters.\u201d<\/p>\n<aside class=\"ad-unit ad-unit--mr3_ab\"><\/aside>\n<p>\u201c[The DeSantis ad] is fundamentally deceptive,\u201d he said. \u201cThat\u2019s the big worry that voters will be tricked into believing things are true that are not.\u201d<\/p>\n<p>Someone familiar with DeSantis\u2019s operation noted that the governor\u2019s presidential campaign was not the only campaign using AI in videos.<\/p>\n<p>\u201cThis was not an ad, it was a social media post,\u201d the person familiar with the operation said. \u201cIf the Trump team is upset about this, I\u2019d ask them why they have been continuously posting fake images and false talking points to smear the governor.\u201d<\/p>\n<aside class=\"ad-unit ad-unit--mr4_ab\"><\/aside>\n<p>While proponents of AI acknowledge the risks of the technology, they argue it will eventually play a consequential role in campaigning.<\/p>\n<p>\u201cI believe there\u2019s going to be new tools that streamline content creation and deployment, and likely tools that help with data-intensive tasks like understanding voter sentiment,\u201d said Mike Nellis, founder and CEO of the progressive agency Authentic.<\/p>\n<p>Nellis has teamed up with Higher Ground Labs to establish Quiller.ai, which is an AI tool that has the ability to write and send campaign fundraising emails.<\/p>\n<aside class=\"ad-unit ad-unit--mr5_ab\"><\/aside>\n<p>\u201cAt the end of the day, Quiller is going to help us write better content faster,\u201d Nellis told The Hill. \u00a0\u201cWhat happens on a lot of campaigns is they hire young people, teach them to write fundraising emails, and then ask them to write hundreds more, and it\u2019s not sustainable. Tools like Quiller get us to a better place and it improves the efficiency of our campaigns.\u201d<\/p>\n<p>As generative AI text and video become more common \u2014 and increasingly difficult to discern as the generated content appears more plausible \u2014 there\u2019s also a concern that voters will become more skeptical about all content AI generates.<\/p>\n<p>Sarah Kreps, director of the Cornell Tech Policy Institute, said people may start to either \u201cassume that nothing is true\u201d or \u201cjust believe their partisan cues.\u201d<\/p>\n<aside class=\"ad-unit ad-unit--mr6_ab\"><\/aside>\n<p>\u201cNeither one of those is really helpful for democracy. If you don\u2019t believe anything, this whole pillar of trust we really on for democracy is eroded,\u201d Kreps said.<\/p>\n<p>ChatGPT, which is OpenAI\u2019s AI-powered chatbot, burst onto the scene with an exponential rise in use since its November launch, along with rival products like Google\u2019s Bard chatbot and image and video-based tools. These products have the administration and Congress scrambling to consider how to address the industry while staying competitive on a global scale.<\/p>\n<p>But as Congress mulls regulation, between scheduled Senate briefings and a <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/watch-movies-tv-seriess\/\" data-internallinksmanager029f6b8e52c=\"8\" title=\"Watch Movies &amp; TV Series\" target=\"_blank\" rel=\"noopener\">series<\/a> of hearings, the industry has been largely left to create the rules of the road. On the campaign front, the rise of AI-generated content is magnifying the already prevalent concerns of election misinformation spreading on social media.<\/p>\n<aside class=\"ad-unit ad-unit--mr7_ab\"><\/aside>\n<p>Meta, the parent company of Facebook and Instagram, released a blog post in January 2020 stating it would remove \u201cmisleading manipulated media\u201d that meets certain criteria, including content that is the \u201cproduct of artificial intelligence or machine learning\u201d that \u201creplaces or superimposes content onto a video, making it appear to be authentic.\u201d<\/p>\n<p>Ultimately, though, Barrett said the burden of deciphering what is AI-generated or not will fall on voters.<\/p>\n<p>\u201cThis kind of stuff will be disseminated, even if it is restricted in some way; it\u2019ll probably be out in the world for a while before it is restricted or labeled, and people have to be wary,\u201d he said.<\/p>\n<p>Others point out that it\u2019s still too difficult to predict how AI will be integrated into campaigns and other organizations.<\/p>\n<p>\u201cI think the real story is that new technologies should integrate into business at a deliberate and careful pace, and that the inappropriate\/almost immoral uses are the ones that are going to get all the attention in the first inning, but it\u2019s a long <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/game\/\" data-internallinksmanager029f6b8e52c=\"7\" title=\"Game\" target=\"_blank\" rel=\"noopener\">game<\/a> and most of the productive useful integrations will evolve more slowly and hardly even be noticed,\u201d said Nick Everhart, a Republican political consultant in Ohio and president of Content Creative Media.<\/p>\n<p>Weissman noted that Public Citizen has asked the Federal Election Commission to issue a rule to the extent of its authority to prohibit the use of deceptive deepfakes.<\/p>\n<p>\u201cWe think that the agency has authority as it regards candidates but not political committees or others,\u201d Weissman said. \u201cThat would be good, but it\u2019s not enough.\u201d<\/p>\n<p>However, it remains unclear how quickly campaigns will adopt AI technology this cycle.<\/p>\n<p>\u00a0\u201cA lot of people are saying this is going to be the AI election,\u201d Nellis said. \u201cI\u2019m not entirely sure that\u2019s true. The smart and innovative campaigns will embrace AI, but a lot of campaigns are often slow to adopt new and emerging technology. I think 2026 will be the real AI election.\u201d<\/p>\n<\/div>\n<p>Copyright 2023 Nexstar Media Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.<\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">News<\/a> articles, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/news\/\" target=\"_blank\" rel=\"noopener\">News category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/thehill.com\/homenews\/campaign\/4054333-how-ai-is-changing-the-2024-election\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As the generative artificial intelligence (AI) industry booms, the 2024 election cycle is shaping up to be a watershed moment for the technology\u2019s role in political campaigns. The proliferation of AI \u2014 a technology that can create text, image and video \u2014 raises concerns about the spread of misinformation and how voters will react to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":579135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/thehill.com\/wp-content\/uploads\/sites\/2\/2023\/06\/twitterAI_061623_getty_AI.jpg?w=1280","fifu_image_alt":"","footnotes":""},"categories":[70897],"tags":[135206,78209,70937,134343,134418,134353,4941,74269,10574,39394,134661,124783,29102,134345],"class_list":["post-579134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-2024-gop-presidential-primary","tag-2024-presidential-election","tag-artificial-intelligence","tag-campaign","tag-congress-blog","tag-court-battles","tag-donald-trump","tag-donald-trump-jr","tag-education","tag-elon-musk","tag-energy-environment","tag-international","tag-ron-desantis","tag-state-watch"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/579134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=579134"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/579134\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/579135"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=579134"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=579134"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=579134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}