{"id":602518,"date":"2023-12-26T16:00:00","date_gmt":"2023-12-26T13:00:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/"},"modified":"2023-12-26T16:00:00","modified_gmt":"2023-12-26T13:00:00","slug":"google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/","title":{"rendered":"#Google algorithm updates 2023 in review: Core, reviews, helpful content, spam and beyond"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a2ea22f1d946\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2ea22f1d946\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/#In_2023_we_had_nine_official_and_confirmed_Google_algorithm_updates_%E2%80%93_which_was_on_less_than_the_previous_two_years\" >In 2023, we had nine official and confirmed Google algorithm updates &#8211; which was on less than the previous two years.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/#Google_confirmed_algorithm_update_summary\" >Google confirmed algorithm update summary<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/#Four_Google_core_updates_in_2023\" >Four Google core updates in 2023<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/#Product_reviews_update_to_reviews_update\" >Product reviews update to reviews update<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/#Helpful_content_update_that_shook_the_industry\" >Helpful content update that shook the industry<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/#A_spam_update_in_the_middle\" >A spam update in the middle<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/google-algorithm-updates-2023-in-review-core-reviews-helpful-content-spam-and-beyond\/#Other_Google_algorithm_changes_updates_tweaks_or_topics\" >Other Google algorithm changes, updates, tweaks or topics<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"In_2023_we_had_nine_official_and_confirmed_Google_algorithm_updates_%E2%80%93_which_was_on_less_than_the_previous_two_years\"><\/span>In 2023, we had nine official and confirmed Google algorithm updates &#8211; which was on less than the previous two years.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\nGoogle launched nine confirmed algorithmic updates in 2023, as well as a new AI search engine, the Search Generative Experience.<\/p>\n<p>In 2022 and 2021, Google had 10 confirmed algorithmic updates. Unless Google rolls out a new update this week, Google would have rolled out one less update in 2023 than it did in 2022 and 2021.<\/p>\n<p><!-- \/1038259\/SEL_Post-text --><\/p>\n<div id=\"div-gpt-ad-1693000027709-0\"><\/div>\n<div id=\"post-break\"><\/div>\n<h2 class=\"wp-block-heading\" id=\"h-google-confirmed-algorithm-update-summary\"><span class=\"ez-toc-section\" id=\"Google_confirmed_algorithm_update_summary\"><\/span>Google confirmed algorithm update summary<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>We whipped up this timeline documenting all the confirmed Google search algorithm updates in 2023, so you can visualize the updates over the year.<\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" fetchpriority=\"high\" width=\"1888\" height=\"1185\" alt=\"Google Updates Inforgraphic 2023 1\" class=\"wp-image-435854\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1.png.webp 1888w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-539x338.png.webp 539w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-800x502.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-180x113.png.webp 180w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-768x482.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-1536x964.png 1536w\" data-lazy-sizes=\"(max-width: 1888px) 100vw, 1888px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1.png.webp\"><noscript><img decoding=\"async\" fetchpriority=\"high\" width=\"1888\" height=\"1185\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1.png.webp\" alt=\"Google Updates Inforgraphic 2023 1\" class=\"wp-image-435854\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1.png.webp 1888w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-539x338.png.webp 539w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-800x502.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-180x113.png.webp 180w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-768x482.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/Google-updates-inforgraphic-2023-1-1536x964.png 1536w\" sizes=\"(max-width: 1888px) 100vw, 1888px\"><\/noscript><\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-four-google-core-updates-in-2023\"><span class=\"ez-toc-section\" id=\"Four_Google_core_updates_in_2023\"><\/span>Four Google core updates in 2023<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google had a whopping four core updates in 2023, compared to only two in 2022. We had core updates in March, August, October and November.<\/p>\n<p><strong>March 2023 core update. <\/strong>The Google March 2023 core update started rolling out March 15, took 13 days to complete, and finished on March 28. Overall, the volatility was about the same as previous core updates according to some data providers.<\/p>\n<p>Here is one chart we shared back then comparing that volatility:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1314\" alt=\"Semrush March Core Data Compare\" class=\"wp-image-394998\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-527x338.png.webp 527w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-800x513.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-176x113.png.webp 176w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-768x493.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-1536x985.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-150x96.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1314\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare.png.webp\" alt=\"Semrush March Core Data Compare\" class=\"wp-image-394998\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-527x338.png.webp 527w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-800x513.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-176x113.png.webp 176w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-768x493.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-1536x985.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-march-core-data-compare-150x96.png.webp 150w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/noscript><\/figure>\n<p><strong>August 2023 core update. <\/strong>The Google August 2023 core update started rolling out August 22, took 16 days to complete, and finished on September 7. Overall, the volatility was <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/general\/\" data-internallinksmanager029f6b8e52c=\"3\" title=\"General\" target=\"_blank\" rel=\"noopener\">general<\/a>ly less than previous updates, feeling more muted than what we expected according to data providers.<\/p>\n<p>Here is one chart we shared back then comparing that volatility:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1314\" alt=\"Semrush Aug Core Update Compare\" class=\"wp-image-431852\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare.png 2048w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-527x338.png 527w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-800x513.png 800w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-176x113.png 176w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-768x493.png 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-1536x985.png 1536w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-150x96.png 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare.png\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1314\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare.png\" alt=\"Semrush Aug Core Update Compare\" class=\"wp-image-431852\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare.png 2048w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-527x338.png 527w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-800x513.png 800w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-176x113.png 176w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-768x493.png 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-1536x985.png 1536w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/09\/semrush-aug-core-update-compare-150x96.png 150w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/noscript><\/figure>\n<p><strong>October 2023 core update. <\/strong>The Google October 2023 core update started rolling out Oct. 5, took 14 days to complete, and finished on Oct. 19. Overall, the volatility was hard to measure because it overl<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ed with the October spam update, but the volatility was felt in a big way, according to several data providers.<\/p>\n<p>Here is one chart we shared back then comparing that volatility:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1314\" alt=\"Semrush\" class=\"wp-image-433700\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-527x338.png.webp 527w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-800x513.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-176x113.png.webp 176w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-768x493.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-1536x985.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-150x96.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1314\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush.png.webp\" alt=\"Semrush\" class=\"wp-image-433700\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-527x338.png.webp 527w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-800x513.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-176x113.png.webp 176w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-768x493.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-1536x985.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/semrush-150x96.png.webp 150w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/noscript><\/figure>\n<p><strong>November 2023 core update. <\/strong>The Google November 2023 core update started rolling out on Nov. 2, took 26 days to complete, and finished on Nov. 19. Overall, the volatility was even greater than October spam update, according to data providers. But this update also overlapped with the November reviews update.<\/p>\n<p>Here is one chart we shared back then comparing that volatility:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1314\" alt=\"Semrush Trend\" class=\"wp-image-435496\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-527x338.png.webp 527w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-800x513.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-176x113.png.webp 176w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-768x493.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-1536x985.png 1536w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1314\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend.png.webp\" alt=\"Semrush Trend\" class=\"wp-image-435496\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-527x338.png.webp 527w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-800x513.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-176x113.png.webp 176w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-768x493.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/semrush-trend-1536x985.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/noscript><\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-product-reviews-update-to-reviews-update\"><span class=\"ez-toc-section\" id=\"Product_reviews_update_to_reviews_update\"><\/span>Product reviews update to reviews update<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google renamed the Product reviews update to the reviews update. That\u2019s because Google is now looking at all types of review-related content, not just product review content. <\/p>\n<p>We had three reviews updates this year. The November 2023 reviews update is the last update of its kind that will be confirmed going forward, Google said.<\/p>\n<p><strong>February 2023 product reviews update. <\/strong>The\u00a0Google February 2023 product reviews update\u00a0started Feb. 21, took 14 days to complete, and finished on March 7. Overall, the volatility showed that update was more significant that previous product reviews updates, according to some data providers. Also, this was the last product product reviews update before it was renamed the reviews update.<\/p>\n<p>Here is one chart we shared back then comparing that volatility:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1269\" alt=\"Semrush Pru Change Compare\" class=\"wp-image-394106\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-545x338.png.webp 545w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-800x496.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-182x113.png.webp 182w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-768x476.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-1536x952.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-150x93.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1269\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare.png.webp\" alt=\"Semrush Pru Change Compare\" class=\"wp-image-394106\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-545x338.png.webp 545w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-800x496.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-182x113.png.webp 182w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-768x476.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-1536x952.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/03\/semrush-pru-change-compare-150x93.png.webp 150w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/noscript><\/figure>\n<p><strong>April 2023 reviews update. <\/strong>Now we move into the realm of reviews updates with the Google April 2023 reviews update, it started on April 12 and took 13 days to roll out, completing on April 25. again, this update went beyond product reviews and included services and businesses, destinations, <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">media<\/a> and other review content.  Overall, the volatility was more widespread that previous updates, simply because it impacted more categories of review content.<\/p>\n<p>Here is one chart we shared back then comparing that volatility:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"751\" height=\"462\" alt=\"Semrush Compare By Niche\" class=\"wp-image-398846\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche.png.webp 751w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche-549x338.png.webp 549w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche-184x113.png.webp 184w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche-150x92.png.webp 150w\" data-lazy-sizes=\"(max-width: 751px) 100vw, 751px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"751\" height=\"462\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche.png.webp\" alt=\"Semrush Compare By Niche\" class=\"wp-image-398846\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche.png.webp 751w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche-549x338.png.webp 549w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche-184x113.png.webp 184w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/04\/semrush-compare-by-niche-150x92.png.webp 150w\" sizes=\"auto, (max-width: 751px) 100vw, 751px\"><\/noscript><\/figure>\n<p><strong>November 2023 reviews update. <\/strong>Now we move into the realm of reviews updates with the Google November 2023 reviews update, it started on Nov. 8 and took 29 days to roll out, completing on Dec. 7. Again, this update went beyond product reviews and included services and businesses, destinations, media and other review content. I was unable to get data that compared the volatility of this update to previous ones because the November core update overlapped with this update and the data was too messy to separate. <\/p>\n<h2 class=\"wp-block-heading\" id=\"h-helpful-content-update-that-shook-the-industry\"><span class=\"ez-toc-section\" id=\"Helpful_content_update_that_shook_the_industry\"><\/span>Helpful content update that shook the industry<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The\u00a0Google September 2023 helpful content update started on Sept. 14 and took 14 days to roll out, ending on Sept. 28. While we only had one helpful content update in 2023, this update was big. In fact, SEOs are still talking about this update today and how much of an impact it had on their businesses and clients.<\/p>\n<p>The volatility was very big, especially if you zoomed into the SEO chatter (what SEO forums were saying). It seemed like this was the helpful content update we expected Google to launch in 2022 but never did. <\/p>\n<p>I believe this update was felt more within the SEO industry niche, maybe sites designed to rank well in search engines, more so than typical sites that take into account more than just search engines.\u00a0<\/p>\n<p>Here is one chart we shared back then comparing that volatility:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"592\" height=\"466\" alt=\"Rankranger Hcu Top Results Compare\" class=\"wp-image-432841\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare.png.webp 592w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare-429x338.png.webp 429w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare-144x113.png.webp 144w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare-150x118.png.webp 150w\" data-lazy-sizes=\"(max-width: 592px) 100vw, 592px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"592\" height=\"466\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare.png.webp\" alt=\"Rankranger Hcu Top Results Compare\" class=\"wp-image-432841\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare.png.webp 592w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare-429x338.png.webp 429w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare-144x113.png.webp 144w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/rankranger-hcu-top-results-compare-150x118.png.webp 150w\" sizes=\"auto, (max-width: 592px) 100vw, 592px\"><\/noscript><\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-a-spam-update-in-the-middle\"><span class=\"ez-toc-section\" id=\"A_spam_update_in_the_middle\"><\/span>A spam update in the middle<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>And we had a spam update in the middle of all of these updates, the October 2023 spam update.  That spam update started on Oct. 4 and lasted 15 days, ending Oct. 20. Yes, this update overlapped the October 2023 core update, making tracking the volatility of this specific update nearly impossible.<\/p>\n<p>Google said the October 2023 spam update \u201caims to clean up several types of spam that our community members reported in Turkish, Vietnamese, Indonesian, Hindi, Chinese, and other languages.\u201d Google added that update should \u201creduce the visible spam in search results, particularly when it comes to cloaking, hacked, auto-generated, and scraped spam.\u201d<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-other-google-algorithm-changes-updates-tweaks-or-topics\"><span class=\"ez-toc-section\" id=\"Other_Google_algorithm_changes_updates_tweaks_or_topics\"><\/span>Other Google algorithm changes, updates, tweaks or topics<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>In May, Google told us about a topic authority system it uses to better surface <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a> content. It was not a new algorithm system, Google just had not discussed it before. <\/li>\n<li>Google released an update, outside of the helpful content update, to reward hidden gems. Maybe this was released to the more personalized Google search experience.<\/li>\n<li>In November, Google adjusted its local ranking algorithm to strengthen the \u201copenness signal\u201d for non-navigational queries. <\/li>\n<li>From Oct. 5 to Oct. 31, Google had a bug with its core update that impacted Discover related traffic.<\/li>\n<li>In September, Google updated its language matching system. Google told us: \u201cOver the past few months, we\u2019ve also released a <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/watch-movies-tv-seriess\/\" data-internallinksmanager029f6b8e52c=\"8\" title=\"Watch Movies &amp; TV Series\" target=\"_blank\" rel=\"noopener\">series<\/a> of updates to improve our language matching systems, including the latest update about two weeks ago. Collectively, these should better match results to the language someone searches in, while still allowing for the flexibility multilingual searchers need to access results in multiple languages.\u201d<\/li>\n<li>Google dropped a bunch of its ranking systems help documentation but said while page experience is not a ranking system it is still a signal.<\/li>\n<li>Google also updated its search quality raters guidelines on Nov. 16 to focus more on user intent and do the search results meet the expectations of users.<\/li>\n<li>Google also relaunched its ranking updates page in March for better tracking purposes.<\/li>\n<\/ul>\n<\/div>\n<p><\/p>\n<div class=\"about-author\">\n    About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n                        <img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Barry Schwartz\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/images\/authors\/BarrySchwartz-lg.jpg\"><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/images\/authors\/BarrySchwartz-lg.jpg\" alt=\"Barry Schwartz\" width=\"140\" height=\"140\"><\/noscript>\n                                            <\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n                            <strong>Barry Schwartz<\/strong>\n                        <\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto twitter\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/follow?original_referer=https%3A%2F%2Fsearchengineland.com%2F&amp;region=follow_link&amp;screen_name=rustybrick&amp;tw_p=followbutton&amp;variant=2.0\" aria-label=\"opens in a new tab\"><i class=\"fab fa-x-twitter\"><\/i><\/a>\n                            <\/div>\n<div class=\"col-auto\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/www.linkedin.com\/in\/rustybrick\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n                                <\/div>\n<\/p><\/div>\n<p>                        Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.rustybrick.com\/\">RustyBrick<\/a>, a NY based web consulting firm. He also runs <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.seroundtable.com\/\">Search Engine Roundtable<\/a>, a popular search blog on very advanced SEM topics. Barry can be followed <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/rustybrick\/\">on Twitter here<\/a>.                  <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMLG0nwswvr63Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\">For forums sites go to <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/forum.buradabiliyorum.com\/\" target=\"_blank\" rel=\"noopener\">Forum.BuradaBiliyorum.Com<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-algorithm-updates-2023-recap-435846\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2023, we had nine official and confirmed Google algorithm updates &#8211; which was on less than the previous two years. Google launched nine confirmed algorithmic updates in 2023, as well as a new AI search engine, the Search Generative Experience. In 2022 and 2021, Google had 10 confirmed algorithmic updates. Unless Google rolls out&#8230;<\/p>\n","protected":false},"author":1,"featured_media":602519,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/12\/algorithm-updates-2023-search-engine-land.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[147960,26293,147961,147962,147963,78070],"class_list":["post-602518","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-core-update","tag-google","tag-google-algorithm-updates","tag-helpful-content-update","tag-reviews-update","tag-seo"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/602518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=602518"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/602518\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/602519"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=602518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=602518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=602518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}