{"id":604558,"date":"2024-01-12T17:00:00","date_gmt":"2024-01-12T14:00:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/google-business-profile-performance-insights-what-you-need-to-know\/"},"modified":"2024-01-12T17:00:00","modified_gmt":"2024-01-12T14:00:00","slug":"google-business-profile-performance-insights-what-you-need-to-know","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/","title":{"rendered":"#Google Business Profile performance insights: What you need to know"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a35e1b4a07ee\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a35e1b4a07ee\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Learn_how_to_access_and_understand_your_Google_Business_Profiles_performance_See_metrics_for_views_calls_directions_bookings_and_more\" >Learn how to access and understand your Google Business Profile&#8217;s performance. See metrics for views, calls, directions, bookings, and more.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#How_to_access_your_Business_Profiles_performance_insights\" >How to access your Business Profile\u2019s performance insights<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Performance_metrics_for_your_Google_Business_Profile\" >Performance metrics for your Google Business Profile\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Overview\" >Overview<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#How_people_discovered_you\" >How people discovered you<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Calls\" >Calls<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Messages\" >Messages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Bookings\" >Bookings<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Directions\" >Directions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Menu\" >Menu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Food_orders\" >Food orders<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Website_clicks\" >Website clicks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Booking_clicks\" >Booking clicks<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/buradabiliyorum.com\/en\/google-business-profile-performance-insights-what-you-need-to-know\/#Keep_tabs_on_your_GBP_performance\" >Keep tabs on your GBP performance<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Learn_how_to_access_and_understand_your_Google_Business_Profiles_performance_See_metrics_for_views_calls_directions_bookings_and_more\"><\/span>Learn how to access and understand your Google Business Profile&#8217;s performance. See metrics for views, calls, directions, bookings, and more.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\nIf you have a Google Business Profile, it\u2019s a good idea to frequently check and see how your it\u2019s performing. <\/p>\n<p>Just like your website\u2019s analytics, checking your GBP\u2019s performance helps you understand:<\/p>\n<p><!-- \/1038259\/SEL_Post-text --><\/p>\n<div id=\"div-gpt-ad-1693000027709-0\"><\/div>\n<div id=\"post-break\"><\/div>\n<ul>\n<li>How many calls you\u2019re getting.<\/li>\n<li>How people are finding your listing.<\/li>\n<li>How many users are getting directions to your business.<\/li>\n<li>And more.\u00a0<\/li>\n<\/ul>\n<p>Let\u2019s look at how you can get these performance insights from your Google Business Profile to track how people interact with your listing.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-how-to-access-your-business-profile-s-performance-insights\"><span class=\"ez-toc-section\" id=\"How_to_access_your_Business_Profiles_performance_insights\"><\/span>How to access your Business Profile\u2019s performance insights<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>On desktop, you can access performance insights directly from your Google Business Profile by clicking <em>Performance<\/em>.\u00a0<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" fetchpriority=\"high\" width=\"786\" height=\"604\" alt=\"Click performance\" class=\"wp-image-436471\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance.png.webp 786w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance-440x338.png.webp 440w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance-781x600.png.webp 781w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance-147x113.png.webp 147w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance-768x590.png.webp 768w\" data-lazy-sizes=\"(max-width: 786px) 100vw, 786px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance.png.webp\"><noscript><img decoding=\"async\" fetchpriority=\"high\" width=\"786\" height=\"604\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance.png.webp\" alt=\"Click performance\" class=\"wp-image-436471\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance.png.webp 786w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance-440x338.png.webp 440w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance-781x600.png.webp 781w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance-147x113.png.webp 147w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/click-performance-768x590.png.webp 768w\" sizes=\"(max-width: 786px) 100vw, 786px\"><\/noscript><\/figure>\n<\/div>\n<p>If you\u2019re on a mobile device, open the Google Maps <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a> and go to your Business Profile. Tap on <em>Performance<\/em>, then<em> See More<\/em> to expand.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1189\" height=\"1080\" alt=\"Mobile Performance 1\" class=\"wp-image-436473\" style=\"aspect-ratio:1.1009259259259259;width:637px;height:auto\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1.png.webp 1189w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1-372x338.png.webp 372w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1-661x600.png.webp 661w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1-124x113.png.webp 124w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1-768x698.png.webp 768w\" data-lazy-sizes=\"(max-width: 1189px) 100vw, 1189px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1189\" height=\"1080\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1.png.webp\" alt=\"Mobile Performance 1\" class=\"wp-image-436473\" style=\"aspect-ratio:1.1009259259259259;width:637px;height:auto\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1.png.webp 1189w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1-372x338.png.webp 372w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1-661x600.png.webp 661w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1-124x113.png.webp 124w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Mobile-performance-1-768x698.png.webp 768w\" sizes=\"auto, (max-width: 1189px) 100vw, 1189px\"><\/noscript><\/figure>\n<\/div>\n<p>You can select a date range from the past six months.\u00a0<\/p>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\"><!-- START INLINE FORM --><br \/>\n<!-- END INLINE FORM --><\/p>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\">\n<h2 class=\"wp-block-heading\" id=\"h-performance-metrics-for-your-google-business-profile-nbsp\"><span class=\"ez-toc-section\" id=\"Performance_metrics_for_your_Google_Business_Profile\"><\/span>Performance metrics for your Google Business Profile\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Let\u2019s examine the specific metrics you can look at. Remember that some of these are category-specific, so you may not have all these options.<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-overview\"><span class=\"ez-toc-section\" id=\"Overview\"><\/span>Overview<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The <em>Overview<\/em> section measures all interactions on your Google Business Profile \u2013 like when people call, message, make bookings, ask for directions and more.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1291\" height=\"697\" alt=\"Overview \" class=\"wp-image-436474\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview.png.webp 1291w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview-600x324.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview-800x432.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview-200x108.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview-768x415.png.webp 768w\" data-lazy-sizes=\"(max-width: 1291px) 100vw, 1291px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1291\" height=\"697\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview.png.webp\" alt=\"Overview \" class=\"wp-image-436474\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview.png.webp 1291w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview-600x324.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview-800x432.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview-200x108.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/overview-768x415.png.webp 768w\" sizes=\"auto, (max-width: 1291px) 100vw, 1291px\"><\/noscript><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-how-people-discovered-you\"><span class=\"ez-toc-section\" id=\"How_people_discovered_you\"><\/span>How people discovered you<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In the <em>Overview<\/em> section, you scroll down to see two other important pieces of information:\u00a0<\/p>\n<ul>\n<li>How people viewed your profile.<\/li>\n<li>The keywords people used to get to your listing.\u00a0<\/li>\n<\/ul>\n<p>Comparisons are only available for completed months.<\/p>\n<p><em>Views<\/em> show how many unique people saw your Business Profile on Google Search and Maps, with a breakdown between desktop and mobile.\u00a0<\/p>\n<p>Users can be counted a limited number of times if they visit your Business Profile on multiple devices and platforms, like desktop or mobile and Google Maps or Google Search.\u00a0<\/p>\n<p>A user can only be counted once a day per breakdown device and platform. Multiple daily visits aren\u2019t counted.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"577\" height=\"602\" alt=\"Viewed-gbp\" class=\"wp-image-436475\" style=\"aspect-ratio:0.9584717607973422;width:495px;height:auto\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp.png.webp 577w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp-324x338.png.webp 324w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp-575x600.png.webp 575w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp-108x113.png.webp 108w\" data-lazy-sizes=\"(max-width: 577px) 100vw, 577px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"577\" height=\"602\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp.png.webp\" alt=\"Viewed-gbp\" class=\"wp-image-436475\" style=\"aspect-ratio:0.9584717607973422;width:495px;height:auto\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp.png.webp 577w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp-324x338.png.webp 324w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp-575x600.png.webp 575w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/viewed-gbp-108x113.png.webp 108w\" sizes=\"auto, (max-width: 577px) 100vw, 577px\"><\/noscript><\/figure>\n<\/div>\n<p>It\u2019s also interesting to look at the keywords people used to find your Google Business Profile. <\/p>\n<p>The <em>Searches<\/em> metric is updated at the beginning of each month and shows the search terms people entered to show your Business Profile in search results.\u00a0<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"583\" height=\"624\" alt=\"Search terms \" class=\"wp-image-436476\" style=\"aspect-ratio:0.9342948717948718;width:501px;height:auto\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms.png.webp 583w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms-316x338.png.webp 316w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms-561x600.png.webp 561w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms-106x113.png.webp 106w\" data-lazy-sizes=\"(max-width: 583px) 100vw, 583px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"583\" height=\"624\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms.png.webp\" alt=\"Search terms \" class=\"wp-image-436476\" style=\"aspect-ratio:0.9342948717948718;width:501px;height:auto\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms.png.webp 583w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms-316x338.png.webp 316w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms-561x600.png.webp 561w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/search-terms-106x113.png.webp 106w\" sizes=\"auto, (max-width: 583px) 100vw, 583px\"><\/noscript><\/figure>\n<\/div>\n<p>Updates can take five days to show up, according to Google.<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-calls\"><span class=\"ez-toc-section\" id=\"Calls\"><\/span>Calls<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><em>Calls<\/em> show all calls made from your Google Business Profile. This obviously would only measure those calls on mobile devices made by people using the click-to-call button on your profile. <\/p>\n<p>This number would not include people on desktop devices who manually enter your phone number into their phone to call you.<\/p>\n<p>One thing to remember is that the Call History feature was recently deprecated and suddenly turned back on a few months later. <\/p>\n<p>Since then, the number of missed calls by weekday or time of day seems inaccurate. I\u2019m not sure if this is something that Google is going to eventually fix or not.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1285\" height=\"692\" alt=\"Calls\" class=\"wp-image-436477\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls.png.webp 1285w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls-600x323.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls-800x431.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls-200x108.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls-768x414.png.webp 768w\" data-lazy-sizes=\"(max-width: 1285px) 100vw, 1285px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1285\" height=\"692\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls.png.webp\" alt=\"Calls\" class=\"wp-image-436477\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls.png.webp 1285w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls-600x323.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls-800x431.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls-200x108.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/calls-768x414.png.webp 768w\" sizes=\"auto, (max-width: 1285px) 100vw, 1285px\"><\/noscript><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-messages\"><span class=\"ez-toc-section\" id=\"Messages\"><\/span>Messages<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The <em>Messages<\/em> section is for businesses that have turned on their GBP\u2019s Messages\/Chat feature. This metric shows how many messages have been sent from your Business Profile.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1290\" height=\"669\" alt=\"Messages.png\" class=\"wp-image-436478\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages.png.webp 1290w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages-600x311.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages-800x415.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages-200x104.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages-768x398.png.webp 768w\" data-lazy-sizes=\"(max-width: 1290px) 100vw, 1290px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1290\" height=\"669\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages.png.webp\" alt=\"Messages.png\" class=\"wp-image-436478\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages.png.webp 1290w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages-600x311.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages-800x415.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages-200x104.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/messages-768x398.png.webp 768w\" sizes=\"auto, (max-width: 1290px) 100vw, 1290px\"><\/noscript><\/figure>\n<\/div>\n<p>There\u2019s also a section that shows how <em>you<\/em> are performing at responding to chat messages you receive.\u00a0<\/p>\n<ul>\n<li>The message response rate shows how many messages you responded to.\u00a0<\/li>\n<li>The average response time shows how quickly you responded to your messages.<\/li>\n<\/ul>\n<p>Remember, you should strive to reply to messages you receive within 24 hours \u2013 or else Google could take the Messaging feature away from you!<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1277\" height=\"534\" alt=\"Chat performance \" class=\"wp-image-436479\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance.png.webp 1277w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance-600x251.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance-800x335.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance-200x84.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance-768x321.png.webp 768w\" data-lazy-sizes=\"(max-width: 1277px) 100vw, 1277px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1277\" height=\"534\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance.png.webp\" alt=\"Chat performance \" class=\"wp-image-436479\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance.png.webp 1277w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance-600x251.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance-800x335.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance-200x84.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/chat-performance-768x321.png.webp 768w\" sizes=\"auto, (max-width: 1277px) 100vw, 1277px\"><\/noscript><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-bookings\"><span class=\"ez-toc-section\" id=\"Bookings\"><\/span>Bookings<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Bookings measure the number of completed bookings by\u00a0customers. <\/p>\n<p>To get data for this metric, you must\u00a0set\u00a0up bookings through a <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.google.com\/maps\/reserve\/partners\">Google provider<\/a>. You won\u2019t get tracking data if you enter another booking software URL into your GBP listing (e.g., Calendly).<\/p>\n<p>Restaurant booking is another quirky insight that can be inaccurate depending on how you have your bookings set up.\u00a0<\/p>\n<p>For instance, if you\u2019re using a booking app but require that people put a deposit down to reserve a table, GBP restaurant booking insights won\u2019t track that reservation booking because the searcher is going outside of GBP to enter their credit card information.\u00a0<\/p>\n<p>So, depending on your situation, the Booking insights may not be accurate.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1452\" height=\"661\" alt=\"Bookings \" class=\"wp-image-436480\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings.png.webp 1452w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings-600x273.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings-800x364.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings-200x91.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings-768x350.png.webp 768w\" data-lazy-sizes=\"(max-width: 1452px) 100vw, 1452px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1452\" height=\"661\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings.png.webp\" alt=\"Bookings \" class=\"wp-image-436480\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings.png.webp 1452w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings-600x273.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings-800x364.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings-200x91.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/bookings-768x350.png.webp 768w\" sizes=\"auto, (max-width: 1452px) 100vw, 1452px\"><\/noscript><figcaption class=\"wp-element-caption\"><em>Screenshot by Tim Capper<\/em><\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-directions\"><span class=\"ez-toc-section\" id=\"Directions\"><\/span>Directions<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The <em>Directions<\/em> performance metric shows everyone who used your Google Business Profile to get directions to your business location.\u00a0<\/p>\n<p>Note that if you are a service area business (SAB) and do not show your physical location in your GBP listing, you will not see this option in the Performance section.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1296\" height=\"675\" alt=\"Directions\" class=\"wp-image-436481\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions.png.webp 1296w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions-600x313.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions-800x417.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions-200x104.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions-768x400.png.webp 768w\" data-lazy-sizes=\"(max-width: 1296px) 100vw, 1296px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1296\" height=\"675\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions.png.webp\" alt=\"Directions\" class=\"wp-image-436481\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions.png.webp 1296w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions-600x313.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions-800x417.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions-200x104.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/directions-768x400.png.webp 768w\" sizes=\"auto, (max-width: 1296px) 100vw, 1296px\"><\/noscript><\/figure>\n<h3 class=\"wp-block-heading\" id=\"h-menu\"><span class=\"ez-toc-section\" id=\"Menu\"><\/span>Menu<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The <em>Menu<\/em> metric measures the number of people who viewed your restaurant\u2019s menu content. Menu content includes detailed dish information, menu photos and the menu link on your Business Profile.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1181\" height=\"652\" alt=\"Menu views\" class=\"wp-image-436482\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views.png.webp 1181w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views-600x331.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views-800x442.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views-200x110.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views-768x424.png.webp 768w\" data-lazy-sizes=\"(max-width: 1181px) 100vw, 1181px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1181\" height=\"652\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views.png.webp\" alt=\"Menu views\" class=\"wp-image-436482\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views.png.webp 1181w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views-600x331.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views-800x442.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views-200x110.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/menu-views-768x424.png.webp 768w\" sizes=\"auto, (max-width: 1181px) 100vw, 1181px\"><\/noscript><figcaption class=\"wp-element-caption\"><em>Screenshot by Claudia Tomina<\/em><\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-food-orders\"><span class=\"ez-toc-section\" id=\"Food_orders\"><\/span>Food orders<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The <em>Food orders<\/em> metric represents the number of orders placed for pickup or delivery directly from your Google Business Profile using an \u201cOrder with Google\u201d provider.\u00a0<\/p>\n<p>Food orders are only tracked if the restaurant has the menu items listed on their GBP listing and the person orders directly from one of the supported <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/support.google.com\/business\/answer\/10918858\">Google third-party providers<\/a>.\u00a0<\/p>\n<p>Other third-party apps like GrubHub or Doordash are not tracked here.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1183\" height=\"636\" alt=\"Food-orders.png\" class=\"wp-image-436483\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders.png.webp 1183w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders-600x323.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders-800x430.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders-200x108.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders-768x413.png.webp 768w\" data-lazy-sizes=\"(max-width: 1183px) 100vw, 1183px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1183\" height=\"636\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders.png.webp\" alt=\"Food-orders.png\" class=\"wp-image-436483\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders.png.webp 1183w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders-600x323.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders-800x430.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders-200x108.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/food-orders-768x413.png.webp 768w\" sizes=\"auto, (max-width: 1183px) 100vw, 1183px\"><\/noscript><figcaption class=\"wp-element-caption\"><em>Screenshot by Claudia Tomina<\/em><\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-website-clicks\"><span class=\"ez-toc-section\" id=\"Website_clicks\"><\/span>Website clicks<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><em>Website clicks<\/em> are the number of times people click on your link to your website from your Google Business Profile. This number does <strong>not<\/strong> include clicks to a Google Business Profile website.\u00a0<\/p>\n<p><strong>Note<\/strong>: Google Business Profile websites will be turned off in March 2024.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1298\" height=\"671\" alt=\"Website clicks\" class=\"wp-image-436484\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks.png.webp 1298w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks-600x310.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks-800x414.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks-200x103.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks-768x397.png.webp 768w\" data-lazy-sizes=\"(max-width: 1298px) 100vw, 1298px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1298\" height=\"671\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks.png.webp\" alt=\"Website clicks\" class=\"wp-image-436484\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks.png.webp 1298w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks-600x310.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks-800x414.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks-200x103.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/website-clicks-768x397.png.webp 768w\" sizes=\"auto, (max-width: 1298px) 100vw, 1298px\"><\/noscript><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-booking-clicks\"><span class=\"ez-toc-section\" id=\"Booking_clicks\"><\/span>Booking clicks<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><em>Booking clicks<\/em> tell you how many clicks your <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/support.google.com\/hotelprices\/answer\/10472393\">free hotel booking link<\/a> received.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1446\" height=\"657\" alt=\"Booking clicks\" class=\"wp-image-436485\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks.png.webp 1446w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks-600x273.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks-800x363.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks-200x91.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks-768x349.png.webp 768w\" data-lazy-sizes=\"(max-width: 1446px) 100vw, 1446px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1446\" height=\"657\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks.png.webp\" alt=\"Booking clicks\" class=\"wp-image-436485\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks.png.webp 1446w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks-600x273.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks-800x363.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks-200x91.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/hotel-booking-clicks-768x349.png.webp 768w\" sizes=\"auto, (max-width: 1446px) 100vw, 1446px\"><\/noscript><figcaption class=\"wp-element-caption\"><em>Screenshot credit by Tim Capper<\/em><\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"h-keep-tabs-on-your-gbp-performance\"><span class=\"ez-toc-section\" id=\"Keep_tabs_on_your_GBP_performance\"><\/span>Keep tabs on your GBP performance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Marketing is all about measuring your performance. <\/p>\n<p>Check your Google Business Profile performance insights and see how you\u2019re doing every month.\u00a0<\/p>\n<p>Find ways to improve the engagement you have with visitors.\n<\/p><\/div>\n<p><\/p>\n<div class=\"about-author\">\n    About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n                        <img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Sherry Bonelli\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/sherry-bonelli-3\"><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/sherry-bonelli-3\" alt=\"Sherry Bonelli\" width=\"140\" height=\"140\"><\/noscript>\n                                            <\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n                            <strong>Sherry Bonelli<\/strong>\n                        <\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto twitter\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/follow?original_referer=https%3A%2F%2Fsearchengineland.com%2F&amp;region=follow_link&amp;screen_name=sherrybonelli&amp;tw_p=followbutton&amp;variant=2.0\" aria-label=\"opens in a new tab\"><i class=\"fab fa-x-twitter\"><\/i><\/a>\n                            <\/div>\n<div class=\"col-auto\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/sherrybonelli\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n                                <\/div>\n<\/p><\/div>\n<p>                        Sherry Bonelli is a search engine optimization (SEO) and digital marketing professional with 25+ years of experience. She is the owner of <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/earlybirddigitalmarketing.com\/\">early bird digital marketing<\/a>, a digital marketing agency that serves clients all over the U.S. Bonelli is a Google Business Profile Platinum Product Expert and columnist for leading marketing websites. She received Search Engine Land&#8217;s SEO Contributor of the Year Award in 2018. A recognized presenter and speaker at leading digital marketing conferences, Bonelli holds a Master&#8217;s Degree in Internet Marketing. She is also a LinkedIn Learning Instructor, Adjunct Instructor at several colleges and universities and is the host of The Marketing Plan Podcast.                    <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-business-profile-performance-insights-what-you-need-to-know-436468\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to access and understand your Google Business Profile&#8217;s performance. See metrics for views, calls, directions, bookings, and more. If you have a Google Business Profile, it\u2019s a good idea to frequently check and see how your it\u2019s performing. Just like your website\u2019s analytics, checking your GBP\u2019s performance helps you understand: How many calls&#8230;<\/p>\n","protected":false},"author":1,"featured_media":604559,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/01\/Google-Business-Profile-performance-insights-What-you-need-to-know.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[141624,139156,78070],"class_list":["post-604558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-google-business-profile","tag-local","tag-seo"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/604558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=604558"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/604558\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/604559"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=604558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=604558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=604558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}