{"id":609354,"date":"2024-02-19T23:53:09","date_gmt":"2024-02-19T20:53:09","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/google-analytics-4-bug-causes-data-gaps-in-reports\/"},"modified":"2024-02-19T23:53:09","modified_gmt":"2024-02-19T20:53:09","slug":"google-analytics-4-bug-causes-data-gaps-in-reports","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-analytics-4-bug-causes-data-gaps-in-reports\/","title":{"rendered":"#Google Analytics 4 bug causes data gaps in reports"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a2780bcbeb03\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2780bcbeb03\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-analytics-4-bug-causes-data-gaps-in-reports\/#Data_is_missing_in_User_Acquisition_and_Traffic_Acquisition_reports_specifically_for_dates_before_September_6\" >Data is missing in User Acquisition and Traffic Acquisition reports, specifically for dates before September 6.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Data_is_missing_in_User_Acquisition_and_Traffic_Acquisition_reports_specifically_for_dates_before_September_6\"><\/span>Data is missing in User Acquisition and Traffic Acquisition reports, specifically for dates before September 6.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\nGoogle Analytics 4 is allegedly missing data from User Acquisition and Traffic Acquisition reports due to a bug.<\/p>\n<p>Users report that data prior to September 6 is no longer available, despite it having been in place for at least two years prior, as demonstrated in the screenshot below:<\/p>\n<p><!-- \/1038259\/SEL_Post-text --><\/p>\n<div id=\"div-gpt-ad-1693000027709-0\"><\/div>\n<div id=\"post-break\"><\/div>\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"395\" alt=\"Ga4 Missing Data\" class=\"wp-image-437672\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-800x395.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-600x296.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-200x99.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-768x379.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-1536x759.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data.png.webp 1872w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-800x395.png.webp\"><noscript><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"395\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-800x395.png.webp\" alt=\"Ga4 Missing Data\" class=\"wp-image-437672\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-800x395.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-600x296.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-200x99.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-768x379.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data-1536x759.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/ga4-missing-data.png.webp 1872w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript><\/figure>\n<p>The screenshot was shared in the Google Analytics <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/support.google.com\/analytics\/thread\/257365316\/missing-data-from-the-user-acquisition-and-traffic-acquisition-reports-prior-to-september-2023?hl=en\">Help Center<\/a>. <\/p>\n<p>In response, 15 others confirmed they were experiencing the same issue:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"766\" height=\"535\" alt=\"GA4 Issues\" class=\"wp-image-437675\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/GA4-issues.png.webp 766w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/GA4-issues-484x338.png.webp 484w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/GA4-issues-162x113.png.webp 162w\" data-lazy-sizes=\"(max-width: 766px) 100vw, 766px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/GA4-issues.png.webp\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"766\" height=\"535\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/GA4-issues.png.webp\" alt=\"GA4 Issues\" class=\"wp-image-437675\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/GA4-issues.png.webp 766w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/GA4-issues-484x338.png.webp 484w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/GA4-issues-162x113.png.webp 162w\" sizes=\"auto, (max-width: 766px) 100vw, 766px\"><\/noscript><\/figure>\n<p><strong>Why we care.<\/strong> If you are experiencing this problem, rest assured that the bug has been submitted to Google in <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/issuetracker.google.com\/issues\/323414368\">Issue Tracker<\/a>. Additionally, your data is not lost \u2013 you can still generate reports on traffic in Exploration reports or Standard reports using a different dimension such as source\/medium.<\/p>\n<p><strong>What Google is saying<\/strong>. Google did not im<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">media<\/a>tely respond to Search Engine Land\u2019s request for comment.<\/p>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\"><!-- START INLINE FORM --><br \/>\n<!-- END INLINE FORM --><\/p>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\"><strong>Deep dive<\/strong>. Read the full <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/support.google.com\/analytics\/thread\/257365316\/missing-data-from-the-user-acquisition-and-traffic-acquisition-reports-prior-to-september-2023?hl=en\">thread<\/a> on the Google Analytics Help Center for more information.\n<\/div>\n<p><\/p>\n<div class=\"about-author\">\n    About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n                        <img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Nicola Agius\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/nicola_agius\"><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/nicola_agius\" alt=\"Nicola Agius\" width=\"140\" height=\"140\"><\/noscript>\n                                            <\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n                            <strong>Nicola Agius<\/strong>\n                        <\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto twitter\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/follow?original_referer=https%3A%2F%2Fsearchengineland.com%2F&amp;region=follow_link&amp;screen_name=nicola_agius&amp;tw_p=followbutton&amp;variant=2.0\" aria-label=\"opens in a new tab\"><i class=\"fab fa-x-twitter\"><\/i><\/a>\n                            <\/div>\n<div class=\"col-auto\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/nicola-agius-8b330956\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n                                <\/div>\n<\/p><\/div>\n<p>                        Nicola Agius is Paid Media Editor of Search Engine Land after joining in 2023. She covers paid media, retail media and more. Prior to this, she was SEO Director at Jungle Creations (2020-2023), overseeing the company&#8217;s editorial strategy for multiple websites. She has over 15 years of experience in journalism and has previously worked at OK! Magazine (2010-2014), Mail Online (2014-2015), Mirror (2015-2017), Digital Spy (2017-2018) and The Sun (2018-2020). She also previously teamed up with SEO agency Blue Array to co-author Amazon bestselling book Mastering In-House SEO.                   <\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-analytics-4-bug-missing-data-437671\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Data is missing in User Acquisition and Traffic Acquisition reports, specifically for dates before September 6. Google Analytics 4 is allegedly missing data from User Acquisition and Traffic Acquisition reports due to a bug. Users report that data prior to September 6 is no longer available, despite it having been in place for at least&#8230;<\/p>\n","protected":false},"author":1,"featured_media":609355,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/shutterstock_2048187920.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[26293,133415,147878,107942],"class_list":["post-609354","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-google","tag-google-analytics","tag-paid-social","tag-ppc"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/609354","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=609354"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/609354\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/609355"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=609354"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=609354"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=609354"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}