{"id":615241,"date":"2024-04-02T15:00:00","date_gmt":"2024-04-02T12:00:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/"},"modified":"2024-04-02T15:00:00","modified_gmt":"2024-04-02T12:00:00","slug":"how-to-improve-your-saas-onboarding-experience-to-retain-more-customers","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/","title":{"rendered":"#How to improve your SaaS onboarding experience to retain more customers"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3d509bcc1f9\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3d509bcc1f9\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Tips_to_optimize_user_experience_increase_trial-to-paid_conversions_and_maximize_customer_lifetime_value\" >Tips to optimize user experience, increase trial-to-paid conversions and maximize customer lifetime value.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Why_you_should_prioritize_customer_onboarding\" >Why you should prioritize customer onboarding<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Bowling_alley_framework_for_product-led_onboarding\" >Bowling alley framework for product-led onboarding<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Narrow_your_onboarding_focus\" >Narrow your onboarding focus<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Determine_your_users_desired_outcome\" >Determine your user\u2019s desired outcome<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Make_onboarding_a_straight_line\" >Make onboarding a straight line<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Add_bumpers\" >Add bumpers<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Tips_for_using_onboarding_bumpers\" >Tips for using onboarding bumpers<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Improve_your_process_with_user_feedback\" >Improve your process with user feedback<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers\/#Onboarding_success_is_vital_for_customer_success\" >Onboarding success is vital for customer success<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Tips_to_optimize_user_experience_increase_trial-to-paid_conversions_and_maximize_customer_lifetime_value\"><\/span>Tips to optimize user experience, increase trial-to-paid conversions and maximize customer lifetime value.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\nA successful SaaS onboarding experience does two things:\u00a0<\/p>\n<ul>\n<li>Quickly helps new users overcome a product\u2019s learning curve.<\/li>\n<li>Demonstrates how well the product meets the user\u2019s needs.\u00a0<\/li>\n<\/ul>\n<p>A poor experience, on the other hand, is like a bad first date. You might have a great product, but if the initial encounter is unpleasant, you won\u2019t get a second chance.\u00a0<\/p>\n<p>This article explores how SaaS companies can improve customer onboarding to retain customers and achieve product-led growth.<\/p>\n<p><!-- \/1038259\/SEL_Post-text --><\/p>\n<div id=\"div-gpt-ad-1693000027709-0\"><\/div>\n<div id=\"post-break\"><\/div>\n<h2 class=\"wp-block-heading\" id=\"h-why-you-should-prioritize-customer-onboarding\"><span class=\"ez-toc-section\" id=\"Why_you_should_prioritize_customer_onboarding\"><\/span>Why you should prioritize customer onboarding<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Your onboarding experience impacts multiple business metrics, including:<\/p>\n<ul>\n<li><strong>Trial-to-paid conversion rate:<\/strong> 74% of participants said a complicated onboarding process would cause them to switch to other solutions, according to <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/userpilot.com\/blog\/customer-onboarding-statistics-saas\/\">Userpilot<\/a>. If your free trial to paid conversion rate is low, your onboarding might leave users with more questions than answers.<\/li>\n<li><strong>Customer health score:<\/strong> Customer health score predicts how likely a customer is to churn, renew, or expand their sub<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">script<\/a>ion based on user behavior and frequency of use. If your onboarding doesn\u2019t encourage users to take key actions with regular frequency, they may give up before they find what they signed up for.<\/li>\n<li><strong>Customer lifetime value:<\/strong> A smooth onboarding experience builds user trust by proving your product meets expectations as soon as possible. If users haven\u2019t fully experienced the features they signed up for, they\u2019ll be less likely to upgrade their accounts or extend their subscriptions.<\/li>\n<\/ul>\n<p>So, how can you leverage your onboarding process to make your SaaS product an indispensable part of your customers\u2019 daily lives? <\/p>\n<p>In short, you\u2019ll want to identify the biggest problem that led the user to your product and show them how to solve it as quickly as possible, removing any obstacles or detours obstructing progress.<\/p>\n<p>Let\u2019s unpack what that might look like using a popular onboarding framework.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-bowling-alley-framework-for-product-led-onboarding\"><span class=\"ez-toc-section\" id=\"Bowling_alley_framework_for_product-led_onboarding\"><\/span>Bowling alley framework for product-led onboarding<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In bowling, you roll a ball down the center of your lane and try to knock down the 10 pins at the end. Avoiding gutter balls, however, is easier said than done \u2013 especially for beginners. <\/p>\n<p>If you\u2019ve ever gone bowling with a child, you\u2019ve probably used bumpers to increase their success rate. Nobody wants a beginner to walk away feeling defeated.\u00a0<\/p>\n<p>Now, apply this concept to your SaaS product. What problem drove your user to try your product? In Wes Bush\u2019s \u201c<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/productled.com\/blog\/user-adoption-framework-bowling-alley\">bowling alley framework<\/a>,\u201d the lane is the distance between where users are when they sign up and where they want to be after using your product. <\/p>\n<p>The target at the end is the problem they hope to solve. You\u2019ll want to ensure your onboarding experience keeps the new user moving in a straight line while adding bumpers to keep them out of the gutter.<\/p>\n<p><strong><em>Dig deeper: 10 SEO challenges faced by fast-growing SaaS companies<\/em><\/strong><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-narrow-your-onboarding-focus\"><span class=\"ez-toc-section\" id=\"Narrow_your_onboarding_focus\"><\/span>Narrow your onboarding focus<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Information overload is one of the biggest SaaS onboarding pitfalls. Your feature-rich SaaS product might solve many problems for many people, but if your users don\u2019t quickly learn how to solve their biggest problem, they will lose patience and look for other solutions.\u00a0<\/p>\n<p>If you\u2019ve created user personas, now would be a good time to consult them. What is the main problem your product solves for each persona and what steps do these users need to take to experience the solution?\u00a0<\/p>\n<p>To avoid overwhelming your users, focus your onboarding on solving the biggest problem first. Align specific product features with each persona\u2019s biggest pain point and make these features the focus of your onboarding. <\/p>\n<p>Quickly helping users do what they came to do will show them how your product fits into their lives and make them more excited to continue their customer journey.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-determine-your-user-s-desired-outcome\"><span class=\"ez-toc-section\" id=\"Determine_your_users_desired_outcome\"><\/span>Determine your user\u2019s desired outcome<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To learn a new user\u2019s desired outcome, include a brief welcome survey im<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">media<\/a>tely after signup. Then, send them to an onboarding workflow specifically tailored to their unique needs. <\/p>\n<p>The user\u2019s experience level, occupation and how they see your product fitting into their life are a few of the many factors to consider.<\/p>\n<p>If you\u2019re looking for a best-in-class example of an effective welcome survey, check out HubSpot. Before collecting important demographic information like a user\u2019s industry, job title and company size, HubSpot asks the user if they\u2019ve ever used CRM software before and know what problems they want to solve with HubSpot. They then use this information to create an onboarding checklist tailored to the user\u2019s experience level and role.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-make-onboarding-a-straight-line\"><span class=\"ez-toc-section\" id=\"Make_onboarding_a_straight_line\"><\/span>Make onboarding a straight line<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To make a straight line from where your users are today to where they want to be, outline the mission-critical steps from user signup to their desired outcome. <\/p>\n<ul>\n<li>What is the most direct route from the welcome screen or dashboard to the screen they\u2019ll see when they successfully complete the process? <\/li>\n<li>What parts of the interface must they pass through to get to their destination? What key actions must they take to reach their goal?\u00a0<\/li>\n<\/ul>\n<p>Then, go through your onboarding process yourself, documenting every step you take with notes and screenshots. Open every email. Click every link. <\/p>\n<p>Complete the onboarding checklist and product tour. Better yet, have an outsider go through the process so your proximity to your product doesn\u2019t cloud your perception of necessity.<\/p>\n<p>Finally, compare the steps you identified as mission-critical to those in your current onboarding process. <\/p>\n<p>Do you provide detailed instructions for every necessary step? Can you remove any steps that don\u2019t relate to the user\u2019s end goal? Resist the urge to include \u201cnice to know\u201d information before your new users are familiar with the basics.<\/p>\n<p><!-- START INLINE FORM --><\/p>\n<p><!-- END INLINE FORM --><\/p>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\">\n<h2 class=\"wp-block-heading\" id=\"h-add-bumpers\"><span class=\"ez-toc-section\" id=\"Add_bumpers\"><\/span>Add bumpers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Your onboarding experience should have two types of bumpers: conversational bumpers and product bumpers. You\u2019ll need bumpers on both ends to help trial users achieve their end goals before their trial or subscription expires.<\/p>\n<p>Conversational bumpers happen outside your product\u2019s interface and serve the purpose of educating the user, reminding them why they signed up for a trial, providing opportunities for personalized support, bringing them back into your product\u2019s interface and notifying them when their trial period is nearing expiration.\u00a0<\/p>\n<p>Conversational bumper examples:<\/p>\n<ul>\n<li>Onboarding email sequence<\/li>\n<li>Knowledge base and explainer videos<\/li>\n<li>Personal outreach<\/li>\n<\/ul>\n<p>Product bumpers happen within your product itself. A successful product bumper doesn\u2019t just tell users how your product can help them; it walks them through the steps they must take to help themselves.<\/p>\n<p>Product bumper examples:<\/p>\n<ul>\n<li>Product tours<\/li>\n<li>Progress bars and checklists<\/li>\n<li>Tooltips<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"h-tips-for-using-onboarding-bumpers\"><span class=\"ez-toc-section\" id=\"Tips_for_using_onboarding_bumpers\"><\/span>Tips for using onboarding bumpers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Add educational resources to your welcome email<\/strong><\/p>\n<p>The welcome email is valuable real estate. New users are the most likely to engage with a brand immediately after signup. <\/p>\n<p>Your welcome email should both give them a compelling reason to engage while your product is still fresh on their mind and set the tone for what they can expect from you going forward.\u00a0<\/p>\n<p>Some value items to consider adding to your welcome email:<\/p>\n<ul>\n<li>Instructions for viewing tours or using specific features.<\/li>\n<li>Helpful links from your knowledge base.<\/li>\n<li>Content recommendations (video or text) specific to the user\u2019s needs.<\/li>\n<li>A meeting link to book a more personalized onboarding experience.<\/li>\n<\/ul>\n<p><strong>Optimize your knowledge base for search engines and humans<\/strong><\/p>\n<p>A knowledge base is a self-service resource that empowers users to learn at their own pace by anticipating FAQs and providing solutions. <\/p>\n<p>A comprehensive knowledge base with intuitive navigation can also be an SEO goldmine if implemented correctly. Some tips for achieving success:\u00a0<\/p>\n<ul>\n<li><strong>Use pillar pages and topic clusters:<\/strong> Make your most important pages easy to find for both humans and search engines by organizing your knowledge base with pillar pages and topic clusters. Your pillar pages might be different product features or parts of your interface, while the topic clusters would be detailed instructions or suggestions based on user feedback.<\/li>\n<li><strong>Don\u2019t be afraid to acknowledge your shortcomings:<\/strong> If users have pointed out a specific problem you don\u2019t have a solution to yet, don\u2019t be afraid to make a page acknowledging your awareness of the issue while linking to a related knowledge base article to let them know what your current capabilities are.<\/li>\n<li><strong>Avoid thin content:<\/strong> If you find yourself creating a lot of pages with short answers, your page indexation might begin to suffer. Look for opportunities to consolidate similar or related questions into a longer page with a table of contents. Structure it like an FAQ page, and you might win a coveted \u201cPeople Also Ask\u201d spot.<\/li>\n<li><strong>Optimize for internal site search:<\/strong> If you\u2019ve set up site search in your GA4 enhanced measurement settings, you can see what users search for on your site by clicking the view_search_results event in your Events report. Knowing what users search for helps you identify content gaps, and optimizing your knowledge base article titles and headings to match the most popular searches will ensure users find the page they\u2019re looking for.<\/li>\n<\/ul>\n<p><strong>Encourage habitual use with event-based notifications<\/strong><\/p>\n<p>After your initial welcome email, your job is to make your product indispensable. To do this, you need to establish habitual usage. <\/p>\n<p>Email and in-app notifications are great for pulling users back into your interface. However, in a world where the average user receives a seemingly endless stream of notifications daily, you\u2019ll want to make sure your notifications add value to the customer experience or you risk being blocked or sent to spam.\u00a0<\/p>\n<p>To remain helpful, harness the power of automation to trigger relevant email and in-app sequences at different milestones in the onboarding process. If a user completes part of their onboarding checklist, send them a note of congratulations with suggested reading options to deepen their knowledge of what they just learned.<\/p>\n<p>You can also send reminders if a user becomes inactive for a set period of time. For example, if a user begins a process but doesn\u2019t complete it, you can send an email reminding them where they left off with a video testimonial from a user who benefited from using the feature.<\/p>\n<p><strong>Use microlearning to avoid overwhelming users<\/strong><\/p>\n<p>If your SaaS solution is complex, your users will likely go through the onboarding process over the span of several days or weeks. Give them built-in moments to pause and reflect by breaking your onboarding checklist into microlearning modules.<\/p>\n<p>Microlearning is a corporate training framework that can easily be applied to customer onboarding or any instructional context. Microlearning breaks down large, complex topics into small, digestible units punctuated by brief informal knowledge checks. Microlearning is based on <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC6716752\/\">cognitive science<\/a> and has proven effective in boosting information recall.<\/p>\n<p>The best thing about using microlearning for onboarding is that you have an endless stream of valuable tips to share with users as they gain a better understanding of your product.<\/p>\n<p><strong>Motivate progress with gamification<\/strong><\/p>\n<p>Everybody loves a good challenge. Gamification elements such as leaderboards, trophies, badges, points and daily streaks validate a user\u2019s progress while making the onboarding experience fun. <\/p>\n<p>Giving users an opportunity to return to a previous module and try again also ensures they pick up the basics before getting lost on more advanced features.\u00a0<\/p>\n<p>If you\u2019re interested in gamifying your onboarding and looking for inspiration, check out the language learning app Duolingo. Duolingo knows how to leverage gamification to pull users back into their interface day after day, awarding them gems for participation that can be exchanged for additional perks.\u00a0<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-improve-your-process-with-user-feedback\"><span class=\"ez-toc-section\" id=\"Improve_your_process_with_user_feedback\"><\/span>Improve your process with user feedback<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Your user onboarding process will evolve along with your product. To ensure your process continues to guide users to their desired outcome without unnecessary friction, you\u2019ll want to keep an eye on user engagement and leave room for customer feedback.<\/p>\n<p>Engagement trends to look into for former users:<\/p>\n<ul>\n<li>How long did they remain active?<\/li>\n<li>What features did they use most?<\/li>\n<li>What features didn\u2019t they use?<\/li>\n<li>At what point did they stop using your product?<\/li>\n<\/ul>\n<p>How to ask users for direct feedback:<\/p>\n<ul>\n<li>Include a feedback request at the end via survey, email, or phone call.<\/li>\n<li>Add short surveys that trigger at different points in the onboarding process.<\/li>\n<li>Don\u2019t be afraid to follow up with users who canceled their subscription.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-onboarding-success-is-vital-for-customer-success\"><span class=\"ez-toc-section\" id=\"Onboarding_success_is_vital_for_customer_success\"><\/span>Onboarding success is vital for customer success<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Your onboarding process has a significant impact on a new user\u2019s customer experience. Kick off the engagement the right way and build loyalty to your brand.<\/p>\n<p><strong><em>Dig deeper: B2B SaaS SEO: Mapping your keywords to the customer journey<\/em><\/strong><\/p>\n<\/div>\n<p><\/p>\n<div class=\"about-author\">\n    About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n                        <img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Daryl Fanelli\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/06\/Daryl-Fanelli.jpeg.webp\"><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/06\/Daryl-Fanelli.jpeg.webp\" alt=\"Daryl Fanelli\" width=\"140\" height=\"140\">\n                                            <\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n                            <strong>Daryl Fanelli<\/strong>\n                        <\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/darylfanelli\/\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n                                <\/div>\n<\/p><\/div>\n<p>                        Daryl Fanelli is Marketing Director at <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/reachum.com\/\">REACHUM<\/a>, an instructional design and video conferencing platform with a mission to make education more accessible and inclusive. Daryl has been a content writer from the moment she could lift a writing apparatus but began her journey into digital marketing almost a decade ago. Daryl has specialized in SEO for the past 8 years before expanding her knowledge of paid, social, and email channels as a one-person marketing team. When she\u2019s not jamming big ideas into 160 characters or less, Daryl can be found writing poetry, painting or curled up on the couch watching horror <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/watch-movies-tv-seriess\/\" data-internallinksmanager029f6b8e52c=\"8\" title=\"Watch Movies &amp; TV Series\" target=\"_blank\" rel=\"noopener\">movies<\/a> with her husband and cat.                 <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology<\/a><\/span> category.<\/strong>\n<\/p><\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/how-to-improve-your-saas-onboarding-experience-to-retain-more-customers-438845\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tips to optimize user experience, increase trial-to-paid conversions and maximize customer lifetime value. A successful SaaS onboarding experience does two things:\u00a0 Quickly helps new users overcome a product\u2019s learning curve. Demonstrates how well the product meets the user\u2019s needs.\u00a0 A poor experience, on the other hand, is like a bad first date. 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