{"id":619628,"date":"2024-05-07T16:51:59","date_gmt":"2024-05-07T13:51:59","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/disney-looking-selectively-at-licensing-content-to-third-parties-outside-of-netflix\/"},"modified":"2024-05-07T16:51:59","modified_gmt":"2024-05-07T13:51:59","slug":"disney-looking-selectively-at-licensing-content-to-third-parties-outside-of-netflix","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/disney-looking-selectively-at-licensing-content-to-third-parties-outside-of-netflix\/","title":{"rendered":"#Disney \u201cLooking Selectively\u201d at Licensing Content to Third Parties Outside of Netflix"},"content":{"rendered":"
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\n Disney is exploring licensing some of its content to third parties outside of Netflix.\u00a0<\/p>\n

\n \u201cWe\u2019re already doing some licensing with Netflix, and we\u2019re looking selectively at other possibilities. I don\u2019t want to declare that it\u2019s a direction we\u2019ll go more aggressively or not. But we certainly are taking a look at it and being expansive in our thinking about it,\u201d Disney CEO Bob Iger said on the company\u2019s earnings call Tuesday.\u00a0<\/p>\n

\n In the past, Iger had eschewed the thought of licensing to third parties, and specifically to Netflix, saying in a January 2022 interview with The New York Times<\/em> that it would be like \u201cselling nuclear weapons technology<\/a> to a Third World country, and now they\u2019re using it against us.\u201d\u00a0<\/p>\n

\n However, in November 2023, Iger said that while the company won\u2019t \u201cchase bucks,\u201d it was already licensing some content to Netflix and would continue to do so. At the time Iger said he would not expect to license Disney\u2019s \u201ccore brands.\u201d\u00a0<\/p>\n

\n On Tuesday, Iger said while he does not expect Disney to do a \u201csignificant amount\u201d of licensing, they are looking at it with an \u201copen mind.\u201d\u00a0<\/p>\n

\n \u201cWe had previously thought that exclusivity, meaning our own product and our own platforms, had huge value. It definitely does have some value. But we\u2019re also watching as some studios have licensed content to third party streamers, and that then creates more traction, more awareness. And the fact increases not only the value of the content from a financial perspective, but just in terms of traction. So we\u2019re looking at it with an open mind, but I don\u2019t think you should expect that we\u2019ll do a significant amount of it,\u201d Iger said.\u00a0<\/p>\n

\n This comes as Disney nears profitability in its streaming business. The company reported that its combined direct-to-consumer businesses of Disney+, Hulu and ESPN+ lost only $18 million last quarter, on revenues of $6.2 billion. And, when ESPN+ is removed from that equation, the entertainment streaming business was profitable, with revenues of $5.6 billion and a net profit of $47 million. The entire streaming division is expected to be fully in the black in the fiscal fourth quarter.\u00a0<\/p>\n

\n The streaming profits will also likely be helped by a continued password crackdown, which is set to begin next month, \u201cin very select markets,\u201d ahead of a broader rollout in September.\u00a0<\/p>\n

\n \u201cWe feel quite bullish about it. Obviously, we\u2019re heartened by the results that Netflix has delivered in their password sharing initiative and believe that will be one of the contributors to growth, as [CFO Hugh Johnston] noted going forward,\u201d Iger said.\u00a0<\/p>\n<\/p><\/div>\n

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Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Disney is exploring licensing some of its content to third parties outside of Netflix.\u00a0 \u201cWe\u2019re already doing some licensing with Netflix, and we\u2019re looking selectively at other possibilities. I don\u2019t want to declare that it\u2019s a direction we\u2019ll go more aggressively or not. But we certainly are taking a look at it and being expansive…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-619628","post","type-post","status-publish","format-standard","hentry","category-social-mediaa"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/619628","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=619628"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/619628\/revisions"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=619628"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=619628"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=619628"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}