{"id":628291,"date":"2024-07-19T15:08:12","date_gmt":"2024-07-19T12:08:12","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/billions-of-google-redirects-to-stop-working-next-year\/"},"modified":"2024-07-19T15:08:12","modified_gmt":"2024-07-19T12:08:12","slug":"billions-of-google-redirects-to-stop-working-next-year","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/billions-of-google-redirects-to-stop-working-next-year\/","title":{"rendered":"#Billions of Google redirects to stop working next year"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3650b60c947\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3650b60c947\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/billions-of-google-redirects-to-stop-working-next-year\/#Google_announced_its_URL_shortener_service_will_stop_working_completely_on_August_25_2025\" >Google announced its URL shortener service will stop working completely on August 25, 2025.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Google_announced_its_URL_shortener_service_will_stop_working_completely_on_August_25_2025\"><\/span>Google announced its URL shortener service will stop working completely on August 25, 2025.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\nGoogle\u2019s URL shortener service will stop serving completely on August 25, 2025, which will result in billions of redirected URLs to stop working after that date. <\/p>\n<p>Google <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/developers.googleblog.com\/en\/transitioning-google-url-shortener-to-firebase-dynamic-links\/\">stopped<\/a> allowing us to make new redirects with this service back in March 2019, the service initially launched in 2009.<\/p>\n<p>\u201cStarting August 23, 2024, goo.gl links will start displaying an interstitial page for a percentage of existing links notifying your users that the link will no longer be supported after August 25th, 2025 prior to navigating to the original target page,\u201d Google <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/developers.googleblog.com\/en\/google-url-shortener-links-will-no-longer-be-available\/\">wrote<\/a>.<\/p>\n<p><strong>What it will look like. <\/strong>Starting August 23, 2024 those clicking on those redirected URLs will get this notice, this interstitial:<\/p>\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"820\" height=\"364\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/goog-gl-links-no-longer-work-1721332212.png.webp\" alt=\"Goog Gl Links No Longer Work 1721332212\" class=\"wp-image-444281\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/goog-gl-links-no-longer-work-1721332212.png.webp 820w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/goog-gl-links-no-longer-work-1721332212-600x266.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/goog-gl-links-no-longer-work-1721332212-800x355.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/goog-gl-links-no-longer-work-1721332212-200x89.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/goog-gl-links-no-longer-work-1721332212-768x341.png.webp 768w\" sizes=\"(max-width: 820px) 100vw, 820px\"><\/figure>\n<p>Then August 25, 2025, that notice will go away and the URLs will stop working completely and just serve a 404 not found error.<\/p>\n<p><strong>More details. <\/strong>Google wrote the following details around this service shutting down.<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\n\u201cOver time the percentage of links that will show the interstitial page will increase until the shutdown date. This interstitial page should help you track and adjust any affected links that you will need to transition as part of this change. We will continue to display this interstitial page until the shutdown date after which all links served will return a 404 response.<\/p>\n<p>Note that the interstitial page may cause disruptions in the current flow of your goo.gl links. For example, if you are using other 302 redirects, the interstitial page may prevent the redirect flow from completing correctly. If you\u2019ve embedded <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">social<\/a> metadata in your destination page, the interstitial page will likely cause these to no longer show up where the initial link is displayed. For this reason, we advise transitioning these links as soon as possible.<\/p>\n<p>Note: In the event the interstitial page is disrupting your use cases, you can suppress it by adding the query param \u201csi=1\u201d to existing goo.gl links.\u201d\n<\/p><\/blockquote>\n<p><strong>Billions of redirects to vanish. <\/strong>According to Majestic, a third-party link tracking tool, billions of Google shortener URLs are still on the web, linked to in content, and those will stop working. \u201cIt\u2019s ok, there\u2019s only 3.6 billion http:\/\/goo.gl links that Majestic has picked up. And 36 billion historically. August 25 will be very interesting,\u201d <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/x.com\/glenngabe\/status\/1814021705112686716\">Glenn Gabe wrote on X<\/a>.<\/p>\n<p>He shared this report from the tool:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1106\" height=\"709\" alt=\"Majestic Goog Gl 1721332233\" class=\"wp-image-444282\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233.png.webp 1106w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233-527x338.png.webp 527w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233-800x513.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233-176x113.png.webp 176w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233-768x492.png.webp 768w\" data-lazy-sizes=\"(max-width: 1106px) 100vw, 1106px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233.png.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1106\" height=\"709\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233.png.webp\" alt=\"Majestic Goog Gl 1721332233\" class=\"wp-image-444282\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233.png.webp 1106w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233-527x338.png.webp 527w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233-800x513.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233-176x113.png.webp 176w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/majestic-goog-gl-1721332233-768x492.png.webp 768w\" sizes=\"auto, (max-width: 1106px) 100vw, 1106px\"><\/figure>\n<p><strong>Why we care. <\/strong>It would probably be a big undertaking to go through all those linking to you with these goo.gl redirects but if you have time, you may want to ask those who are linking to you with that service to update those URLs to link directly to the source.<\/p>\n<p>Either way, we have about a year until these URL redirects completely stop working.\n<\/p><\/div>\n<p><\/p>\n<div class=\"about-author\">\n    About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n                        <img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Barry Schwartz\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/images\/authors\/BarrySchwartz-lg.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/images\/authors\/BarrySchwartz-lg.jpg\" alt=\"Barry Schwartz\" width=\"140\" height=\"140\">\n                                            <\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n                            <strong>Barry Schwartz<\/strong>\n                        <\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto twitter\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/follow?original_referer=https%3A%2F%2Fsearchengineland.com%2F&amp;region=follow_link&amp;screen_name=rustybrick&amp;tw_p=followbutton&amp;variant=2.0\" aria-label=\"opens in a new tab\"><i class=\"fab fa-x-twitter\"><\/i><\/a>\n                            <\/div>\n<div class=\"col-auto\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"http:\/\/www.linkedin.com\/in\/rustybrick\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n                                <\/div>\n<\/p><\/div>\n<p>                        Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.rustybrick.com\/\">RustyBrick<\/a>, a NY based web consulting firm. He also runs <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.seroundtable.com\/\">Search Engine Roundtable<\/a>, a popular search blog on very advanced SEM topics.<\/p>\n<p>In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the &#8220;US Search Personality Of The Year,&#8221; you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O&#8217;Clock.<\/p>\n<p>Barry can be followed\u00a0<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/rustybrick\/\">on X here<\/a>\u00a0and you can learn more about\u00a0<a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.rustybrick.com\/barry\">Barry Schwartz over here<\/a> or on her <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.barryschwartz.org\/\">personal site<\/a>.                 <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/billions-of-google-redirects-to-stop-working-next-year-444279\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google announced its URL shortener service will stop working completely on August 25, 2025. Google\u2019s URL shortener service will stop serving completely on August 25, 2025, which will result in billions of redirected URLs to stop working after that date. Google stopped allowing us to make new redirects with this service back in March 2019,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":628292,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/google-rain-1920.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[147868,78070],"class_list":["post-628291","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-google-seo","tag-seo"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/628291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=628291"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/628291\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/628292"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=628291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=628291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=628291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}