{"id":630419,"date":"2024-08-09T15:00:00","date_gmt":"2024-08-09T12:00:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/evaluating-technical-seo-data-key-segmentation-approaches\/"},"modified":"2024-08-09T15:00:00","modified_gmt":"2024-08-09T12:00:00","slug":"evaluating-technical-seo-data-key-segmentation-approaches","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/","title":{"rendered":"#Evaluating technical SEO data: Key segmentation approaches"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3717c5b2a18\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3717c5b2a18\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Learn_commonly_used_and_lesser-known_data_segments_to_help_you_pinpoint_technical_SEO_patterns_and_trends_in_enterprise_websites\" >Learn commonly used and lesser-known data segments to help you pinpoint technical SEO patterns and trends in enterprise websites.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Commonly_used_data_segments\" >Commonly used data segments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Less_common_data_segments\" >Less common data segments<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#CMS_platform_instance\" >CMS platform instance\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Language_on_the_page\" >Language on the page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Product_line\" >Product line<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Pages_targeting_a_keyword_clustertopic\" >Pages targeting a keyword cluster\/topic<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Rarely_used_Core_Web_Vitals_data_segments\" >Rarely used Core Web Vitals data segments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Core_Web_Vitals_segments_by_country\" >Core Web Vitals segments by country<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/buradabiliyorum.com\/en\/evaluating-technical-seo-data-key-segmentation-approaches\/#Whats_next\" >What\u2019s next?\u00a0\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Learn_commonly_used_and_lesser-known_data_segments_to_help_you_pinpoint_technical_SEO_patterns_and_trends_in_enterprise_websites\"><\/span>Learn commonly used and lesser-known data segments to help you pinpoint technical SEO patterns and trends in enterprise websites.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\nWhen training new technical SEOs, I find they struggle to identify action items from tools like Google Search Console and site crawlers (e.g., Screaming Frog, Lumar, OnCrawl).\u00a0<\/p>\n<p>I presented on this topic at SMX Advanced 2024. For those who missed it, I\u2019m rec<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ing the presentation as a mini-<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/watch-movies-tv-seriess\/\" data-internallinksmanager029f6b8e52c=\"8\" title=\"Watch Movies &amp; TV Series\" target=\"_blank\" rel=\"noopener\">series<\/a> here on Search Engine Land.\u00a0<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-commonly-used-data-segments\"><span class=\"ez-toc-section\" id=\"Commonly_used_data_segments\"><\/span>Commonly used data segments<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When looking for action items in technical SEO data, you need to be able to segment the data. I like to analyze data in many different ways to identify locations, patterns, trends and fluctuations that create large volumes of errors.\u00a0<\/p>\n<p>Segmenting is essential for enterprise-level companies because:<\/p>\n<ul>\n<li>They need to pinpoint exactly where site trends have changed.\u00a0<\/li>\n<li>Identifying patterns in these changes offers a greater return on efforts.\u00a0<\/li>\n<\/ul>\n<p>Since most enterprise sites use templates or widgets that can generate errors across thousands or millions of pages, effective segmentation helps quickly locate and fix issues at scale.<\/p>\n<p>Common segments that most companies use include:<\/p>\n<ul>\n<li>Country (that the page targets).<\/li>\n<li>Subfolder\/directory.<\/li>\n<li>Template.<\/li>\n<li>Breadcrumb.<\/li>\n<li>Business division.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-less-common-data-segments\"><span class=\"ez-toc-section\" id=\"Less_common_data_segments\"><\/span>Less common data segments<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When evaluating SEO, you should dig deeper than the usual data segments, especially for troubleshooting traffic or ranking changes. These less common data segments are crucial for enterprise SEO.<\/p>\n<p>The following are the less common segments I recommend using.<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-cms-platform-instance-nbsp\"><span class=\"ez-toc-section\" id=\"CMS_platform_instance\"><\/span>CMS platform instance\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Many enterprise-level companies have multiple CMS platforms or multiple instances of the same CMS that generate the entire site.\u00a0<\/p>\n<p>For this reason, you should look at data across these platforms. Sometimes, a specific CMS causes the problem. From there, you can usually pinpoint it to a particular dev team. This makes it easier to identify the changes that may have created the problem(s).<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-language-on-the-page\"><span class=\"ez-toc-section\" id=\"Language_on_the_page\"><\/span>Language on the page<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>We occasionally find that languages used for many pages can be the root source of issues, particularly when the content is duplicated across many countries.\u00a0<\/p>\n<p>Filtering by language can help identify if duplicate content within languages suddenly becomes a problem.\u00a0<\/p>\n<p>For example, one client experienced a drop in traffic to many country sites, but they all had the same language.\u00a0<\/p>\n<p>By examining the traffic for that language across the entire site, we saw it remained the same. This showed that one country\u2019s pages were cannibalizing traffic from other countries. The root cause was that the pages were caught in duplicate content filters.<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-product-line\"><span class=\"ez-toc-section\" id=\"Product_line\"><\/span>Product line<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>While these are usually smaller segments, I like to monitor large, top-priority product lines to ensure that drops do not impact their traffic.\u00a0<\/p>\n<p>Setting up this segment helps to rule out issues for key product lines quickly. This applies to B2B original equipment manufacturers (OEMs) with a wide range of product families.<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-pages-targeting-a-keyword-cluster-topic\"><span class=\"ez-toc-section\" id=\"Pages_targeting_a_keyword_clustertopic\"><\/span>Pages targeting a keyword cluster\/topic<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When traffic significantly changes, it\u2019s important to quickly confirm that core keyword topics\/clusters aren\u2019t impacted.\u00a0<\/p>\n<p>Many companies set this up in their rank tracking tool, which only monitors changes in pre-defined, targeted keywords. Instead, pulling traffic\/rankings from all keywords in a cluster is more effective.\u00a0<\/p>\n<p>One quick way to do this is in Google Search Console by searching for all keywords containing a particular modifier.\u00a0<\/p>\n<p>For example, a health and nutrition ecommerce store might quickly look at the \u201cprotein\u201d or \u201ccollagen\u201d segment.<\/p>\n<p>Remember to <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/support.google.com\/webmasters\/answer\/7576553\/#regex_filter&amp;zippy=%2Ccommon-regular-expressions\">use regex<\/a> to find all queries in a keyword cluster with two or more words:\u00a0<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"1184\" alt=\"GSC regex filter\" class=\"wp-image-444661\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter.png 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-457x338.png.webp 457w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-800x592.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-153x113.png.webp 153w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-768x568.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-1536x1137.png 1536w\" data-lazy-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter.png\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"1184\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter.png\" alt=\"GSC regex filter\" class=\"wp-image-444661\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter.png 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-457x338.png.webp 457w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-800x592.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-153x113.png.webp 153w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-768x568.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/GSC-regex-filter-1536x1137.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"><\/figure>\n<\/div>\n<p><!-- START INLINE FORM --><\/p>\n<p><!-- END INLINE FORM --><\/p>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\">\n<h2 class=\"wp-block-heading\" id=\"h-rarely-used-core-web-vitals-data-segments\"><span class=\"ez-toc-section\" id=\"Rarely_used_Core_Web_Vitals_data_segments\"><\/span>Rarely used Core Web Vitals data segments<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Many SEO teams aren\u2019t segmenting enough in Core Web Vitals.\u00a0<\/p>\n<p>When you don\u2019t segment deep enough, it\u2019s hard to figure out why metrics are so low and what you can do to improve them.<\/p>\n<p><strong>Common Core Web Vitals segments used by most companies:<\/strong><\/p>\n<ul>\n<li>Mobile.<\/li>\n<li>Desktop.<\/li>\n<\/ul>\n<p><strong>Other Core Web Vitals segments (only available via the Google CrUX API):<\/strong><\/p>\n<ul>\n<li>Country (all pages).<\/li>\n<li>Country (by Directory).<\/li>\n<li>Country (by Template).<\/li>\n<li>Segments from the Google CrUX API:\n<ul>\n<li>Desktop 4G.<\/li>\n<li>Desktop 3G.<\/li>\n<li>Mobile 4G.<\/li>\n<li>Mobile 3G.<\/li>\n<li>Navigation types.*<\/li>\n<li>Form factors.*<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong><em>*Note<\/em><\/strong><em>: Navigation types and form factors data became available in late April 2024.\u00a0<\/em><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-core-web-vitals-segments-by-country\"><span class=\"ez-toc-section\" id=\"Core_Web_Vitals_segments_by_country\"><\/span>Core Web Vitals segments by country<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Sometimes it\u2019s useful to go one step further with Core Web Vitals segmentation and look at the metrics by country.\u00a0<\/p>\n<p>You won\u2019t need these all the time, but they can be very useful when troubleshooting, auditing and looking for Core Web Vitals tech solutions.<\/p>\n<p><strong>Very rarely used Core Web Vitals segments (by country):<\/strong><\/p>\n<ul>\n<li>Desktop 4G (by country).<\/li>\n<li>Desktop 3G (by country).<\/li>\n<li>Mobile 4G (by country).<\/li>\n<li>Mobile 3G (by country).<\/li>\n<\/ul>\n<p>We found these segments useful for a global B2B client selling high-ticket products in a small market with lower total traffic.\u00a0<\/p>\n<p>One Core Web Vitals metric was unusually low, but tests showed no issues. However, analyzing connection speeds by country revealed that a single small country had very low scores.\u00a0<\/p>\n<p>Because of its small traffic volume, this skewed the overall metric. All other countries had acceptable scores.\u00a0<\/p>\n<p>Unless the score for this small country was fixed, the metric would stay low. In SEO, sometimes you have to accept minor issues.\u00a0<\/p>\n<p>In this case, product managers understood the situation and decided whether to fix it or focus on other SEO opportunities.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-what-s-next-nbsp-nbsp\"><span class=\"ez-toc-section\" id=\"Whats_next\"><\/span>What\u2019s next?\u00a0\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Next, review your technical SEO tools to identify useful segments for troubleshooting site issues. Set these up now to easily analyze trends and patterns during future traffic fluctuations.<\/p>\n<p>While you define your segments, I\u2019ll work on part 2 of this series, which will list the minimum technical SEO metrics you need to review.\n<\/p><\/div>\n<p><\/p>\n<div class=\"about-author\">\n    About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n                        <img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Jessica Bowman\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/images\/authors\/JessicaBowman-lg.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/images\/authors\/JessicaBowman-lg.jpg\" alt=\"Jessica Bowman\" width=\"140\" height=\"140\">\n                                            <\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n                            <strong>Jessica Bowman<\/strong>\n                        <\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto twitter\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/follow?original_referer=https%3A%2F%2Fsearchengineland.com%2F&amp;region=follow_link&amp;screen_name=jessicabowman&amp;tw_p=followbutton&amp;variant=2.0\" aria-label=\"opens in a new tab\"><i class=\"fab fa-x-twitter\"><\/i><\/a>\n                            <\/div>\n<div class=\"col-auto\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/jessicabowman\/\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n                                <\/div>\n<\/p><\/div>\n<p>                        Enterprise SEO in-house has been putting food on Jessica Bowman&#8217;s table since 2002. She&#8217;s the trusted advisor for some of the biggest brands in the world and quickly mobilizes teams company-wide to start taking action on SEO within days from developers to product managers to merchandisers. Jessica created the only online, enterprise-level company-wide SEO training uniquely designed for large corporations to mobilize an SEO army across all roles, company-wide. Jessica founded SEOinhouse.com, a consultancy focused on doing SEO in-house and she literally wrote the playbook on doing SEO at a large company.                   <\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/evaluating-technical-seo-data-segmentation-444659\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn commonly used and lesser-known data segments to help you pinpoint technical SEO patterns and trends in enterprise websites. When training new technical SEOs, I find they struggle to identify action items from tools like Google Search Console and site crawlers (e.g., Screaming Frog, Lumar, OnCrawl).\u00a0 I presented on this topic at SMX Advanced 2024&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":630420,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Evaluating-technical-SEO-data-Key-segmentation-approaches.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[78070],"class_list":["post-630419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-seo"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/630419","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=630419"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/630419\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/630420"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=630419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=630419"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=630419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}