{"id":634724,"date":"2024-09-08T23:00:00","date_gmt":"2024-09-08T20:00:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/the-try-guys-say-their-subscription-strategy-is-working\/"},"modified":"2024-09-08T23:00:00","modified_gmt":"2024-09-08T20:00:00","slug":"the-try-guys-say-their-subscription-strategy-is-working","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/the-try-guys-say-their-subscription-strategy-is-working\/","title":{"rendered":"#The Try Guys say their subscription strategy is working"},"content":{"rendered":"
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After a rough couple years, YouTube<\/a> creators The Try Guys said they\u2019re on-track to reach profitability, with subscript<\/a>ions to their three-month-old, ad-free service 2nd Try<\/a> now accounting for 20% of the company\u2019s revenue.<\/p>\n

Of course, those numbers also mean The Try Guys remain reliant on other revenue streams, including YouTube advertising. But in an interview with CNBC<\/a>, co-founder Zach Kornfeld said the service is exceeding expectations \u2014 and the goal is to keep growing until 2nd Try becomes their biggest source of money.<\/p>\n

Beyond their popular videos and series<\/a>, The Try Guys are also infamous for a scandal in which one of the group\u2019s co-founders was caught having an affair with an employee \u2014 a scandal that also damaged the group\u2019s relationship with advertisers.<\/p>\n

\u201cOur company was operating at a loss for essentially two years,\u201d Kornfeld said. \u201cWe got to a point where it cost more money for us to make the shows our audience loved than we got in from YouTube.\u201d<\/p>\n

Another group of popular YouTubers launched a separate subscription service, Watcher Entertainment, earlier this year, provoking fan backlash<\/a> over a plan to limit the amount of episodes released for free on YouTube.<\/p>\n<\/div>\n

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If you want to read more like this article, you can visit our Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n

Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

After a rough couple years, YouTube creators The Try Guys said they\u2019re on-track to reach profitability, with subscriptions to their three-month-old, ad-free service 2nd Try now accounting for 20% of the company\u2019s revenue. Of course, those numbers also mean The Try Guys remain reliant on other revenue streams, including YouTube advertising. But in an interview…<\/p>\n","protected":false},"author":1,"featured_media":634725,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/09\/try-guys-in-brief.jpg?resize=1200,675","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[151418,151443,136341],"class_list":["post-634724","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-in-brief","tag-media-entertainment","tag-the-try-guys"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/634724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=634724"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/634724\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/634725"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=634724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=634724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=634724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}