{"id":641354,"date":"2024-10-11T17:00:00","date_gmt":"2024-10-11T14:00:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/how-to-find-the-best-core-web-vitals-opportunities\/"},"modified":"2024-10-11T17:00:00","modified_gmt":"2024-10-11T14:00:00","slug":"how-to-find-the-best-core-web-vitals-opportunities","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/","title":{"rendered":"#How to find the \u2018best\u2019 Core Web Vitals opportunities"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a27b8c46cdb8\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a27b8c46cdb8\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/#Prioritize_Core_Web_Vitals_improvements_by_identifying_URLs_with_the_biggest_lift_potential_to_boost_rankings_and_revenue_across_your_site\" >Prioritize Core Web Vitals improvements by identifying URLs with the biggest lift potential to boost rankings and revenue across your site.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/#Qualitative_vs_quantitative_SEO_priorities\" >Qualitative vs. quantitative SEO priorities<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/#Meet_the_Core_Web_Vitals_%E2%80%98best_opportunity_map\" >Meet the Core Web Vitals \u2018best opportunity\u2019 map<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/#How_to_identify_URLs_with_the_%E2%80%98biggest_lift_potential\" >How to identify URLs with the \u2018biggest lift potential\u2019<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/#Getting_started_on_qualitative_analysis_for_quantitative_changes\" >Getting started on qualitative analysis for quantitative changes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/#A_few_tips_for_analyzing_URLs_in_Google_Page_Speed_Insights\" >A few tips for analyzing URLs in Google Page Speed Insights<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/#A_few_tips_for_analyzing_URLs_in_WebPageTestorg\" >A few tips for analyzing URLs in WebPageTest.org<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/buradabiliyorum.com\/en\/how-to-find-the-best-core-web-vitals-opportunities\/#Whats_next\" >What\u2019s next?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Prioritize_Core_Web_Vitals_improvements_by_identifying_URLs_with_the_biggest_lift_potential_to_boost_rankings_and_revenue_across_your_site\"><\/span>Prioritize Core Web Vitals improvements by identifying URLs with the biggest lift potential to boost rankings and revenue across your site.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\nA big challenge for many SEO professionals is identifying what needs to change to move the needle.\u00a0<\/p>\n<p>This article recaps a topic from my SMX Advanced presentation on determining which URLs you should prioritize for Core Web Vitals.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-qualitative-vs-quantitative-seo-priorities\"><span class=\"ez-toc-section\" id=\"Qualitative_vs_quantitative_SEO_priorities\"><\/span>Qualitative vs. quantitative SEO priorities<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I\u2019m a big fan of quantitative SEO changes impacting thousands of URLs simultaneously (especially for enterprise-level websites).\u00a0<\/p>\n<p>However, making quantitative improvements on thousands of URLs doesn\u2019t mean the changes you make will actually improve the URLs, causing low or poor performance.\u00a0<\/p>\n<p>That\u2019s where the Core Web Vitals opportunity map comes into play.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-meet-the-core-web-vitals-best-opportunity-map\"><span class=\"ez-toc-section\" id=\"Meet_the_Core_Web_Vitals_%E2%80%98best_opportunity_map\"><\/span>Meet the Core Web Vitals \u2018best opportunity\u2019 map<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To determine which action to take, you must locate which URLs have scores that lower your Core Web Vitals metrics.\u00a0<\/p>\n<p>Taking it one step further, examine URLs that have the biggest lift potential.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"481\" alt=\"Various data segments to consider for Core Web Vitals improvements\" class=\"wp-image-447423\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements.png.webp 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-600x180.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-800x241.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-200x60.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-768x231.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-1536x462.png 1536w\" data-lazy-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements.png.webp\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"481\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements.png.webp\" alt=\"Various data segments to consider for Core Web Vitals improvements\" class=\"wp-image-447423\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements.png.webp 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-600x180.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-800x241.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-200x60.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-768x231.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Various-data-segments-to-consider-for-Core-Web-Vitals-improvements-1536x462.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"><\/figure>\n<\/div>\n<p>The chart above illustrates various data segments to consider for Core Web Vitals improvements.<\/p>\n<p>Notice it\u2019s the last two segments on the right that have the opportunity to grow traffic if Core Web Vitals metrics improve:<\/p>\n<ul class=\"wp-block-list\">\n<li>URLs with an opportunity to improve organic rankings if real user monitoring (RUM) scores improve.<\/li>\n<li>URLs with the biggest lift potential.<\/li>\n<\/ul>\n<p>Below is a handy resource to help you understand each segment and identify the segment that warrants your qualitative attention.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1182\" alt=\"Core Web Vitals \" best opportunity map class=\"wp-image-447422\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22.png.webp 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-458x338.png.webp 458w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-800x591.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-153x113.png.webp 153w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-768x567.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-1536x1135.png 1536w\" data-lazy-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22.png.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1182\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22.png.webp\" alt=\"Core Web Vitals \" best opportunity map class=\"wp-image-447422\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22.png.webp 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-458x338.png.webp 458w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-800x591.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-153x113.png.webp 153w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-768x567.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Core-Web-Vitals-22Best-Opportunity-Map22-1536x1135.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\"><\/figure>\n<\/div>\n<p>To summarize the table above:<\/p>\n<ul class=\"wp-block-list\">\n<li>Many SEOs look at Core Web Vitals for any indexable URL. In reality, you should prioritize (and analyze) Core Web Vitals URLs that have RUM Data in Google CrUX. Unfortunately, this segment has too many URLs that won\u2019t experience an increase in rankings and revenue.<\/li>\n<li>Many SEOs focus on any indexable URL with low-scoring Core Web Vitals metrics from CrUX. However, this segment also has too many URLs that won\u2019t increase rankings and revenue.<\/li>\n<li>The best <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>roach is to identify a segment of URLs with:\n<ul class=\"wp-block-list\">\n<li>RUM data in Google CrUX with scores of \u201cNeeds Improvement\u201d or \u201cPoor.\u201d<\/li>\n<li>An opportunity to improve rankings if Core Web Vitals Metrics improve.\u00a0<\/li>\n<li>Keywords mapped to the URL with high search volume (which translates to high traffic and revenue potential).<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><!-- START INLINE FORM --><\/p>\n<p><!-- END INLINE FORM --><\/p>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\">\n<h2 class=\"wp-block-heading\" id=\"h-how-to-identify-urls-with-the-biggest-lift-potential\"><span class=\"ez-toc-section\" id=\"How_to_identify_URLs_with_the_%E2%80%98biggest_lift_potential\"><\/span>How to identify URLs with the \u2018biggest lift potential\u2019<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>URLs with the biggest lift potential are those with an opportunity to increase traffic and revenue. Attributes of these URLs include (but are not limited to):<\/p>\n<ul class=\"wp-block-list\">\n<li>The URL is not already a top ranker for targeted keywords with high search volume.<\/li>\n<li>Page copy that is keyword-rich, likely because it was optimized.<\/li>\n<li>For a given targeted keyword: The top rankers\u2019 scores are high, but your URL mapped to the keyword has low Core Web Vitals scores.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-getting-started-on-qualitative-analysis-for-quantitative-changes\"><span class=\"ez-toc-section\" id=\"Getting_started_on_qualitative_analysis_for_quantitative_changes\"><\/span>Getting started on qualitative analysis for quantitative changes<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>How to conduct a qualitative analysis for quantitative changes is beyond the scope of this article. But, to get you started, here are the next steps:<\/p>\n<ul class=\"wp-block-list\">\n<li>Segment the URLs into groupings of shared code (e.g., Category Page, Product Grid Page, Product Detail Page, Article, etc.).<\/li>\n<li>Analyze URLs in each grouping via Google Page Speed Insights and WebPageTest.org. Remember to log in when using WebPageTest.org; it will save all your test results.\u00a0<\/li>\n<li>If you\u2019re savvy enough to use the CrUX API, getting data at scale will be much easier.<\/li>\n<\/ul>\n<p>Use these tools to analyze individual URLs and identify improvements that can be applied at scale. This enables you to make quantitative changes across hundreds or thousands of URLs simultaneously.<\/p>\n<p>The key outcome of this analysis is that it will find the \u201cbest opportunities\u201d for improving URLs with the biggest lift potential (greatest traffic and revenue increase opportunities).<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-a-few-tips-for-analyzing-urls-in-google-page-speed-insights\"><span class=\"ez-toc-section\" id=\"A_few_tips_for_analyzing_URLs_in_Google_Page_Speed_Insights\"><\/span>A few tips for analyzing URLs in Google Page Speed Insights<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul class=\"wp-block-list\">\n<li>Confirm that the Core Web Vitals data reported is for the URL, <strong>not<\/strong> the origin. This is easily missed by less experienced SEOs and developers, causing them to evaluate origin data rather than URL data.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1532\" height=\"688\" alt=\"Confirm CWV data reported is for the URL\" class=\"wp-image-447424\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL.png 1532w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL-600x269.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL-800x359.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL-200x90.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL-768x345.png.webp 768w\" data-lazy-sizes=\"(max-width: 1532px) 100vw, 1532px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1532\" height=\"688\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL.png\" alt=\"Confirm CWV data reported is for the URL\" class=\"wp-image-447424\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL.png 1532w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL-600x269.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL-800x359.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL-200x90.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Confirm-CWV-data-reported-is-for-the-URL-768x345.png.webp 768w\" sizes=\"auto, (max-width: 1532px) 100vw, 1532px\"><\/figure>\n<\/div>\n<ul class=\"wp-block-list\">\n<li>Determine which metrics need improvement and use the filters to identify recommendations for improving the metric.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1342\" height=\"410\" alt=\"Use the filters to identify recommendations\" class=\"wp-image-447425\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations.png 1342w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations-600x183.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations-800x244.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations-200x61.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations-768x235.png.webp 768w\" data-lazy-sizes=\"(max-width: 1342px) 100vw, 1342px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1342\" height=\"410\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations.png\" alt=\"Use the filters to identify recommendations\" class=\"wp-image-447425\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations.png 1342w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations-600x183.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations-800x244.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations-200x61.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-filters-to-identify-recommendations-768x235.png.webp 768w\" sizes=\"auto, (max-width: 1342px) 100vw, 1342px\"><\/figure>\n<\/div>\n<ul class=\"wp-block-list\">\n<li>Use the treemap to identify unused code.\u00a0<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1316\" height=\"590\" alt=\"Use the treemap\" class=\"wp-image-447426\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap.png.webp 1316w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap-600x269.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap-800x359.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap-200x90.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap-768x344.png.webp 768w\" data-lazy-sizes=\"(max-width: 1316px) 100vw, 1316px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap.png.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1316\" height=\"590\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap.png.webp\" alt=\"Use the treemap\" class=\"wp-image-447426\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap.png.webp 1316w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap-600x269.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap-800x359.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap-200x90.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Use-the-treemap-768x344.png.webp 768w\" sizes=\"auto, (max-width: 1316px) 100vw, 1316px\"><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"h-a-few-tips-for-analyzing-urls-in-webpagetest-org\"><span class=\"ez-toc-section\" id=\"A_few_tips_for_analyzing_URLs_in_WebPageTestorg\"><\/span>A few tips for analyzing URLs in WebPageTest.org<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>WebPageTest.org is a treasure trove of insights for improving the entire page speed experience. Here are just a few tips for using WebPageTest.org for Core Web Vitals.<\/p>\n<ul class=\"wp-block-list\">\n<li>Don\u2019t wait until the last minute. All tests go in a queue, and at the end of the month and certain times of the day, tests can take some time to run.<\/li>\n<li>The films<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/trip-and-travel\/\" data-internallinksmanager029f6b8e52c=\"10\" title=\"Trip &amp; Travel\" target=\"_blank\" rel=\"noopener\">trip<\/a> view is fantastic for developers. They can see how the page loads visually, and beneath it is a waterfall chart showing what loaded when.<\/li>\n<\/ul>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"806\" height=\"418\" alt=\"Filmstrip view in WebPageTest.org\" class=\"wp-image-447427\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_.png.webp 806w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_-600x311.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_-800x415.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_-200x104.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_-768x398.png.webp 768w\" data-lazy-sizes=\"(max-width: 806px) 100vw, 806px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_.png.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"806\" height=\"418\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_.png.webp\" alt=\"Filmstrip view in WebPageTest.org\" class=\"wp-image-447427\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_.png.webp 806w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_-600x311.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_-800x415.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_-200x104.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-in-WebPageTest.org_-768x398.png.webp 768w\" sizes=\"auto, (max-width: 806px) 100vw, 806px\"><\/figure>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1530\" height=\"1144\" alt=\"Filmstrip view with waterfall chart in WebPageTest.org\" class=\"wp-image-447428\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_.png.webp 1530w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_-452x338.png.webp 452w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_-800x598.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_-151x113.png.webp 151w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_-768x574.png.webp 768w\" data-lazy-sizes=\"(max-width: 1530px) 100vw, 1530px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_.png.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1530\" height=\"1144\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_.png.webp\" alt=\"Filmstrip view with waterfall chart in WebPageTest.org\" class=\"wp-image-447428\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_.png.webp 1530w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_-452x338.png.webp 452w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_-800x598.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_-151x113.png.webp 151w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Filmstrip-view-with-waterfall-chart-in-WebPageTest.org_-768x574.png.webp 768w\" sizes=\"auto, (max-width: 1530px) 100vw, 1530px\"><\/figure>\n<\/div>\n<ul class=\"wp-block-list\">\n<li>Use the Web Vitals page as a highlights reel for explaining the most important issues to address. It\u2019s a very nice summary page. It does not cover all your opportunities, but it\u2019s a good start for common issues.<br \/><img loading=\"lazy\" decoding=\"async\" width=\"427\" height=\"299\" alt=\"AD 4nXcEjfStKGUmhiFRayhm6i Nl4KYw XWSn5hhrK7LYwRfN  Axls4CtuE6NxY7ZTK0E841 U2EsmA5PIqiAiU9MYfJVgMeUN3rrCmIaNaZaLFGIWxZKySysqo1muWLKzoMGV24It LdqYqyvqfloTb J9tey?key=gI6tlScuSJBb4EACBW19KQ\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXcEjfStKGUmhiFRayhm6i-nl4KYw-XWSn5hhrK7LYwRfN-_Axls4CtuE6NxY7ZTK0E841_u2EsmA5PIqiAiU9MYfJVgMeUN3rrCmIaNaZaLFGIWxZKySysqo1muWLKzoMGV24It-LdqYqyvqfloTb_j9tey?key=gI6tlScuSJBb4EACBW19KQ\"><img loading=\"lazy\" decoding=\"async\" width=\"427\" height=\"299\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXcEjfStKGUmhiFRayhm6i-nl4KYw-XWSn5hhrK7LYwRfN-_Axls4CtuE6NxY7ZTK0E841_u2EsmA5PIqiAiU9MYfJVgMeUN3rrCmIaNaZaLFGIWxZKySysqo1muWLKzoMGV24It-LdqYqyvqfloTb_j9tey?key=gI6tlScuSJBb4EACBW19KQ\" alt=\"AD 4nXcEjfStKGUmhiFRayhm6i Nl4KYw XWSn5hhrK7LYwRfN  Axls4CtuE6NxY7ZTK0E841 U2EsmA5PIqiAiU9MYfJVgMeUN3rrCmIaNaZaLFGIWxZKySysqo1muWLKzoMGV24It LdqYqyvqfloTb J9tey?key=gI6tlScuSJBb4EACBW19KQ\"><\/li>\n<li>The Web Vitals view page allows you to easily see where the CLS issue(s) are. This is great visual for developers to understand the problem quickly.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"490\" height=\"348\" alt=\"Web Vitals view page for CLS issues\" class=\"wp-image-447429\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Web-Vitals-view-page-for-CLS-issues.gif\"><img loading=\"lazy\" decoding=\"async\" width=\"490\" height=\"348\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Web-Vitals-view-page-for-CLS-issues.gif\" alt=\"Web Vitals view page for CLS issues\" class=\"wp-image-447429\"><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"h-what-s-next\"><span class=\"ez-toc-section\" id=\"Whats_next\"><\/span>What\u2019s next?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Begin evaluating Core Web Vitals data differently, prioritizing your attention on URLs with the biggest lift potential.\u00a0<\/p>\n<p>To get this data, you need to access the CrUX API and curate it into meaningful segments to analyze (using shared code\/templates).<\/p>\n<p>Then, start looking for patterns of problems to analyze that will improve Core Web Vitals metrics across many URLs. You often only need to look at a few URLs to spot clear action items.<\/p>\n<p>This was the fourth article in my <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/watch-movies-tv-seriess\/\" data-internallinksmanager029f6b8e52c=\"8\" title=\"Watch Movies &amp; TV Series\" target=\"_blank\" rel=\"noopener\">series<\/a> recapping my SMX presentation on identifying action items in technical SEO data. You might find Part 1, Part 2 and Part 3 useful, especially for the up-and-coming technical SEOs on your team looking to accelerate their skills.<\/p>\n<p>The next (and final) article in this series will discuss technical SEO use cases and how to use tools for various scenarios to uncover problems.<\/p>\n<\/div>\n<p><\/p>\n<div class=\"about-author\">\n    About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n                        <img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Jessica Bowman\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/images\/authors\/JessicaBowman-lg.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/images\/authors\/JessicaBowman-lg.jpg\" alt=\"Jessica Bowman\" width=\"140\" height=\"140\">\n                                            <\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n                            <strong>Jessica Bowman<\/strong>\n                        <\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto twitter\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/follow?original_referer=https%3A%2F%2Fsearchengineland.com%2F&amp;region=follow_link&amp;screen_name=jessicabowman&amp;tw_p=followbutton&amp;variant=2.0\" aria-label=\"opens in a new tab\"><i class=\"fab fa-x-twitter\"><\/i><\/a>\n                            <\/div>\n<div class=\"col-auto\">\n                                    <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/jessicabowman\/\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n                                <\/div>\n<\/p><\/div>\n<p>                        Enterprise SEO in-house has been putting food on Jessica Bowman&#8217;s table since 2002. She&#8217;s the trusted advisor for some of the biggest brands in the world and quickly mobilizes teams company-wide to start taking action on SEO within days from developers to product managers to merchandisers. Jessica created the only online, enterprise-level company-wide SEO training uniquely designed for large corporations to mobilize an SEO army across all roles, company-wide. Jessica founded SEOinhouse.com, a consultancy focused on doing SEO in-house and she literally wrote the playbook on doing SEO at a large company.                   <\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/technology\/\" target=\"_blank\" rel=\"noopener\">Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/find-core-web-vitals-opportunities-447421\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prioritize Core Web Vitals improvements by identifying URLs with the biggest lift potential to boost rankings and revenue across your site. A big challenge for many SEO professionals is identifying what needs to change to move the needle.\u00a0 This article recaps a topic from my SMX Advanced presentation on determining which URLs you should prioritize&#8230;<\/p>\n","protected":false},"author":1,"featured_media":641355,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/How-to-find-the-\u2018best-Core-Web-Vitals-opportunities.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[75885,78070,148084],"class_list":["post-641354","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-enterprise","tag-seo","tag-technical-optimization"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/641354","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=641354"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/641354\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/641355"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=641354"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=641354"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=641354"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}