{"id":649432,"date":"2025-01-16T01:40:17","date_gmt":"2025-01-15T22:40:17","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes\/"},"modified":"2025-01-16T01:40:17","modified_gmt":"2025-01-15T22:40:17","slug":"whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes\/","title":{"rendered":"#WhatsApp in Google Ads: Everything you need to know about Message Assets in 3 minutes"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3eae9f94178\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3eae9f94178\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes\/#All_there_is_to_know_about_Googles_feature_enabling_potential_customers_to_initiate_WhatsApp_conversations_directly_from_ads\" >All there is to know about Google&#8217;s feature enabling potential customers to initiate WhatsApp conversations directly from ads.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes\/#What_is_a_message_asset_in_Google_Ads\" >What is a message asset in Google Ads?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes\/#Why_use_message_assets_in_Google_Ads\" >Why use message assets in Google Ads?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes\/#Requirements_to_use_message_assets_in_Google_Ads\" >Requirements to use message assets in Google Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes\/#How_to_set_up_message_assets_in_your_Google_Ads_account\" >How to set up message assets in your Google Ads account<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/whatsapp-in-google-ads-everything-you-need-to-know-about-message-assets-in-3-minutes\/#Important_considerations_for_using_message_assets\" >Important considerations for using message assets<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"All_there_is_to_know_about_Googles_feature_enabling_potential_customers_to_initiate_WhatsApp_conversations_directly_from_ads\"><\/span>All there is to know about Google&#8217;s feature enabling potential customers to initiate WhatsApp conversations directly from ads.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<div style=\"padding:177.78% 0 0 0;position:relative;\"><iframe loading=\"lazy\" src=\"https:\/\/searchengineland.com\/about:blank\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Google Ads WhatsApp Message Assets EXPLAINED | Google Ads Tips\" data-rocket-lazyload=\"fitvidscompatible\" data-lazy-src=\"https:\/\/player.vimeo.com\/video\/1046470162?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\"><\/iframe><noscript><iframe src=\"https:\/\/player.vimeo.com\/video\/1046470162?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Google Ads WhatsApp Message Assets EXPLAINED | Google Ads Tips\"><\/iframe><\/noscript><\/div>\n<p><script data-minify=\"1\" src=\"https:\/\/searchengineland.com\/wp-content\/cache\/min\/1\/api\/player.js?ver=1736814995\" data-rocket-defer defer><\/script><\/p>\n<p>Welcome to this week\u2019s edition of the weekly Search Engine Land <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/watch-movies-tv-seriess\/\" data-internallinksmanager029f6b8e52c=\"8\" title=\"Watch Movies &amp; TV Series\" target=\"_blank\" rel=\"noopener\">series<\/a>: Everything you need to know about Google Ads in less than 3 minutes. <\/p>\n<p>Every Wednesday, I\u2019m highlighting a different Google Ads feature, and what you need to know to get the best results from it \u2013 all in a quick 3-minute read.<\/p>\n<p>Today, we\u2019re discussing message assets. And no, this is <strong>not<\/strong> the same thing as the deprecated message extensions.<\/p>\n<p>Assets, previously called extensions, are optional pieces of information you can add to your Google Ads campaigns. There are more than a dozen assets to choose from, and <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">WhatsApp<\/a> message assets are the newest. <\/p>\n<p>I will cover:<\/p>\n<ul class=\"wp-block-list\">\n<li>What is a message asset in Google Ads?<\/li>\n<li>Why use message assets in Google Ads?<\/li>\n<li>Requirements to use message assets in Google Ads<\/li>\n<li>How to set up message assets in your Google Ads account<\/li>\n<li>Important considerations for using message assets<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-what-is-a-message-asset-in-google-ads\"><span class=\"ez-toc-section\" id=\"What_is_a_message_asset_in_Google_Ads\"><\/span>What is a message asset in Google Ads?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A message asset allows potential customers to initiate a WhatsApp conversation with potential customers directly from your Google Ads. <\/p>\n<p>If lead generation is a top priority for your business, and you\u2019re equipped to handle messages alongside traditional phone calls or lead form submissions, you should definitely test out message assets.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-why-use-message-assets-in-google-ads\"><span class=\"ez-toc-section\" id=\"Why_use_message_assets_in_Google_Ads\"><\/span>Why use message assets in Google Ads?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Picture this: <\/p>\n<p>Someone is searching for a product or service you offer. Your ad pops up alongside ads from your competitors.<\/p>\n<p>With a message asset, that user can instantly send you a WhatsApp message to inquire or learn more. This opens up a direct line of communication, allowing you to connect with potential customers in real time and provide immediate support.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-requirements-to-use-message-assets-in-google-ads\"><span class=\"ez-toc-section\" id=\"Requirements_to_use_message_assets_in_Google_Ads\"><\/span>Requirements to use message assets in Google Ads<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are a few things you need to know in order to set up message assets in Google Ads:<\/p>\n<ul class=\"wp-block-list\">\n<li>You\u2019ll need a WhatsApp Business account for your phone number to work with message assets.<\/li>\n<li>Message assets are only compatible with Search or Performance Max campaigns (at least right now).<\/li>\n<li>Message assets are still in beta. If you don\u2019t see them as an option in your account, make sure you\u2019ve completed advertiser verification, and that you\u2019re not operating in a restricted industry. Even still, it\u2019s possible that, for whatever reason, they haven\u2019t rolled out to your account yet.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-how-to-set-up-message-assets-in-your-google-ads-account\"><span class=\"ez-toc-section\" id=\"How_to_set_up_message_assets_in_your_Google_Ads_account\"><\/span>How to set up message assets in your Google Ads account<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You can create a message asset from the Assets tab, whether you\u2019re in a campaign or looking at your account-level view.<\/p>\n<ol class=\"wp-block-list\">\n<li>Tap the + button, and choose message asset.<\/li>\n<li>Select whether you want to\u00a0create the asset at the account, campaign or ad group level.<\/li>\n<li>Enter the required details: phone number, starter message, call-to-action and call-to-action description.<\/li>\n<\/ol>\n<p>That\u2019s it! You\u2019re all set to start receiving WhatsApp messages from your Google Ads. <\/p>\n<p>Once it starts serving, you\u2019ll see the standard performance metrics to track the performance of your message assets.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-important-considerations-for-using-message-assets\"><span class=\"ez-toc-section\" id=\"Important_considerations_for_using_message_assets\"><\/span>Important considerations for using message assets<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Here are a few things to keep in mind if you decide to test out message assets:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Conversion actions. <\/strong>If driving messages is a key goal, include the \u201cconversation started\u201d conversion action in your account or campaign-specific goals.<\/li>\n<li><strong>Beta feature.<\/strong> Keep in mind that message assets are still in beta, so they may not be available in all accounts just yet, and could change\/go away at any time.<\/li>\n<li><strong>Eligibility.<\/strong> Certain restricted industries or unverified accounts may not have access to this message assets.<\/li>\n<li><strong>Device and country compatibility. <\/strong>Message assets can serve on both Android and iOS devices; countries are more limited on the iOS side.<\/li>\n<\/ul>\n<p>I\u2019m bullish on message assets, and excited to have a small business owner-friendly way to gather leads from your Google Ads. <\/p>\n<p>If you\u2019re looking to boost your lead generation efforts, give them a try and see how they work for your business.<\/p>\n<\/div>\n<p><\/p>\n<div class=\"about-author\">\n<p>About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Jyll Saskin Gales\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/jyll-saskin-gales\"><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/jyll-saskin-gales\" alt=\"Jyll Saskin Gales\" width=\"140\" height=\"140\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n\t\t\t\t\t\t\t<strong>Jyll Saskin Gales<\/strong>\n\t\t\t\t\t\t<\/div>\n<div class=\"row g-2 pt-2\"><\/div>\n<div class=\"row\" style=\"box-sizing: border-box; --bs-gutter-x: 1.5rem; --bs-gutter-y: 0; display: flex; flex-wrap: wrap; margin-top: calc(-1 * var(--bs-gutter-y)); color: #212529; font-family: Roboto; font-size: 16px; margin-right: 0px !important; margin-left: 0px !important;\">\n<div class=\"col-md-12 agenda-item-speakers\" style=\"box-sizing: border-box; flex: 0 0 auto; width: 766.193px; max-width: 100%; padding-right: calc(var(--bs-gutter-x) * .5); padding-left: calc(var(--bs-gutter-x) * .5); margin-top: var(--bs-gutter-y);\">\n<div class=\"card border-0 mb-3\" style=\"box-sizing: border-box; --bs-card-spacer-y: 1rem; --bs-card-spacer-x: 1rem; --bs-card-title-spacer-y: 0.5rem; --bs-card-border-width: 1px; --bs-card-border-color: var(--bs-border-color-translucent); --bs-card-border-radius: 0.375rem; --bs-card-inner-border-radius: calc(0.375rem - 1px); --bs-card-cap-padding-y: 0.5rem; --bs-card-cap-padding-x: 1rem; --bs-card-cap-bg: rgba(0, 0, 0, 0.03); --bs-card-bg: #fff; --bs-card-img-overlay-padding: 1rem; --bs-card-group-margin: 0.75rem; position: relative; display: flex; flex-direction: column; min-width: 0px; height: var(--bs-card-height); overflow-wrap: break-word; background-color: var(--bs-card-bg); background-clip: border-box; border: 0px !important; border-radius: var(--bs-card-border-radius); margin-bottom: 1rem !important;\">\n<div class=\"row g-0\" style=\"box-sizing: border-box; --bs-gutter-x: 0; --bs-gutter-y: 0; display: flex; flex-wrap: wrap; margin-top: calc(-1 * var(--bs-gutter-y)); margin-right: 0px !important; margin-left: 0px !important;\">\n<div class=\"col-md-10\" style=\"box-sizing: border-box; flex: 0 0 auto; width: 618.501px; max-width: 100%; padding-right: calc(var(--bs-gutter-x) * .5); padding-left: calc(var(--bs-gutter-x) * .5); margin-top: var(--bs-gutter-y);\">\n<div class=\"card-body spkr-bio\" style=\"box-sizing: border-box; flex: 1 1 auto; padding: var(--bs-card-spacer-y) var(--bs-card-spacer-x); color: var(--bs-card-color);\">\n<div class=\"pt-2\" style=\"box-sizing: border-box; padding-top: 0.5rem !important;\">\n<p dir=\"ltr\" style=\"box-sizing: border-box; margin-top: 0pt; margin-bottom: 0pt; font-size: 1.125rem; line-height: 1.38;\"><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #222222; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;\">Jyll Saskin Gales is a <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/jyll.ca\/pages\/google-ads-coach\" style=\"box-sizing: border-box; color: #1c57a4; text-decoration-line: none;\"><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #1155cc; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;\">Google Ads coach<\/span><\/a><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #222222; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;\">, teacher and consultant. She advises everyone from startups and small business owners to marketing agencies and Fortune 100 companies, helping them get the most profitable return on investment from their marketing efforts. Jyll currently teaches at Google for Startups, Camp Tech, Jelly Academy, boutique agencies, Fortune 100 companies and her own \u201c<\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/learn.jyll.ca\/iga\" style=\"box-sizing: border-box; color: #1c57a4; text-decoration-line: none;\"><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #1155cc; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;\">Inside Google Ads<\/span><\/a><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #222222; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;\">\u201d and \u201c<\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/learn.jyll.ca\/google-ads-for-beginners\" style=\"box-sizing: border-box; color: #1c57a4; text-decoration-line: none;\"><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #1155cc; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;\">Google Ads for Beginners<\/span><\/a><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #222222; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;\">\u201d courses. She hosts the <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/jyll.ca\/insidegoogleads\" style=\"box-sizing: border-box; color: #1c57a4; text-decoration-line: none;\"><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #1155cc; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;\">Inside Google Ads podcast<\/span><\/a><span style=\"box-sizing: border-box; font-size: 11pt; font-family: Arial, sans-serif; color: #222222; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;\">, and is TikTok\u2019s resident @the_google_pro with 63,000 followers. Jyll worked at Google for 6 years and has an MBA from Harvard Business School.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/whatsapp-google-ads-message-assets-450630\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>All there is to know about Google&#8217;s feature enabling potential customers to initiate WhatsApp conversations directly from ads. Welcome to this week\u2019s edition of the weekly Search Engine Land series: Everything you need to know about Google Ads in less than 3 minutes. Every Wednesday, I\u2019m highlighting a different Google Ads feature, and what you&#8230;<\/p>\n","protected":false},"author":1,"featured_media":649433,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/01\/google-ads-whatsapp-message-assets-explained-800x450.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[142591,107942],"class_list":["post-649432","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-google-ads","tag-ppc"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/649432","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=649432"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/649432\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/649433"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=649432"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=649432"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=649432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}