{"id":653303,"date":"2025-02-13T02:15:15","date_gmt":"2025-02-12T23:15:15","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/reddit-hints-at-expanded-ai-powered-search\/"},"modified":"2025-02-13T02:15:15","modified_gmt":"2025-02-12T23:15:15","slug":"reddit-hints-at-expanded-ai-powered-search","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/reddit-hints-at-expanded-ai-powered-search\/","title":{"rendered":"#Reddit hints at expanded AI-powered search"},"content":{"rendered":"
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Reddit<\/a> CEO Steve Huffman said that, over this year, Reddit plans to launch an upgraded search experience that\u2019ll help users navigate the social network, but also answer \u201csubjective, hard, [and] interesting questions.\u201d <\/p>\n

The company plans to achieve this by integrating Reddit Answers, its feature that allows visitors to ask questions and receive curated summaries of relevant responses and threads from across its platform, into Reddit\u2019s existing search.<\/p>\n

\u201c[In Reddit] conversations, for 20 years, our users have left this absolutely massive corpus of information, so we\u2019re starting to unlock that with Answers,\u201d Huffman said during Reddit\u2019s Q4 2024 earnings call on Wednesday. \u201cWe\u2019ll continue to iterate on this product.\u201d<\/p>\n

Reddit\u2019s CFO, Drew Vollero, added during the call that Reddit is recruiting engineers to build a \u201csmall search team\u201d focused on these capabilities.<\/p>\n

Reddit is increasingly embracing AI as it seeks to grow. Last year, the platform\u00a0brought\u00a0AI-powered translation to dozens of new territories, with more planned for this year, and rolled out AI-powered insights for brands. Reddit also began testing AI-powered search results pages, which summarize and recommend content across different Reddit communities.<\/p>\n

Investors were disapp<\/a>ointed in Reddit\u2019s fiscal Q4 metrics, which were impacted in part by changes to Google\u2019s search algorithm<\/a>. Daily active unique users on Reddit were up 39% year-over-year to 101.7 million users, missing investors\u2019 estimates of 103.1 million.<\/p>\n

Huffman hinted at making Reddit search a part of the platform onboarding process to drive growth, retention, and ultimately revenue.<\/p>\n

\u201cI think helping the user be able to search directly on Reddit, refine their queries on Reddit, eventually come directly to Reddit for those types of queries, and even integrating search into something like onboarding over time \u2014 I think [these are] really interesting things,\u201d he said. \u201cIt\u2019s amazing for us to pick up on that signal [\u2026] and of course, that signal is incredible monetization potential.\u201d<\/p>\n<\/div>\n

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Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Reddit CEO Steve Huffman said that, over this year, Reddit plans to launch an upgraded search experience that\u2019ll help users navigate the social network, but also answer \u201csubjective, hard, [and] interesting questions.\u201d The company plans to achieve this by integrating Reddit Answers, its feature that allows visitors to ask questions and receive curated summaries of…<\/p>\n","protected":false},"author":1,"featured_media":653304,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/05\/reddit-ipo-v2.webp?resize=1200,674","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[77337,5055,134741,154335,5005,153102,31059],"class_list":["post-653303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-ai","tag-apps","tag-earnings","tag-q4-2024","tag-reddit","tag-search","tag-social"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/653303","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=653303"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/653303\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/653304"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=653303"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=653303"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=653303"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}