{"id":656714,"date":"2025-03-11T09:24:12","date_gmt":"2025-03-11T06:24:12","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/8-common-seo-mistakes-to-avoid\/"},"modified":"2025-03-11T09:24:12","modified_gmt":"2025-03-11T06:24:12","slug":"8-common-seo-mistakes-to-avoid","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/","title":{"rendered":"#8 common SEO mistakes to avoid"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a2404c074203\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2404c074203\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#Are_you_sabotaging_your_SEO_efforts_Avoid_these_blunders_%E2%80%93_from_blaming_algorithms_to_misusing_canonical_tags_%E2%80%93_and_optimize_smarter\" >Are you sabotaging your SEO efforts? Avoid these blunders \u2013 from blaming algorithms to misusing canonical tags \u2013 and optimize smarter.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#1_Treating_organic_traffic_as_the_end_goal\" >1. Treating organic traffic as the end goal<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#2_Forgetting_about_the_user\" >2. Forgetting about the user<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#3_Implementing_short-term_strategies\" >3. Implementing short-term strategies<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#4_Blaming_the_algorithms_without_reason\" >4. Blaming the algorithms without reason<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#5_Basing_decisions_on_flawed_data\" >5. Basing decisions on flawed data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#6_Assuming_Google_lies\" >6. Assuming Google lies<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#7_Using_the_robotstxt_to_control_indexing\" >7. Using the robots.txt to control indexing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#8_Using_conflicting_signals\" >8. Using conflicting signals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/buradabiliyorum.com\/en\/8-common-seo-mistakes-to-avoid\/#Learn_from_others_mistakes\" >Learn from others\u2019 mistakes<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Are_you_sabotaging_your_SEO_efforts_Avoid_these_blunders_%E2%80%93_from_blaming_algorithms_to_misusing_canonical_tags_%E2%80%93_and_optimize_smarter\"><\/span>Are you sabotaging your SEO efforts? Avoid these blunders \u2013 from blaming algorithms to misusing canonical tags \u2013 and optimize smarter.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>We\u2019re all looking to improve our organic performance.\u00a0<\/p>\n<p>We want the latest <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a>, tips, and thought leadership to help push our website past the competition. That\u2019s why we\u2019re here!<\/p>\n<p>However, the less glamorous side of staying current in SEO is learning from others\u2019 mistakes.\u00a0<\/p>\n<p>This article looks at eight common mistakes you can easily avoid.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-1-treating-organic-traffic-as-the-end-goal\"><span class=\"ez-toc-section\" id=\"1_Treating_organic_traffic_as_the_end_goal\"><\/span>1. Treating organic traffic as the end goal<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It makes sense to use organic traffic as a key metric to measure SEO success. It\u2019s one of the easiest to define.\u00a0<\/p>\n<p>However, it\u2019s not the reason your company employs you.<\/p>\n<p>Traffic doesn\u2019t pay the bills. In reality, it costs money when you factor in hosting and tools.<\/p>\n<p>Growing organic traffic isn\u2019t necessarily a bad goal, but it needs to be more defined.\u00a0<\/p>\n<p>You could be ranking for keywords that will never convert or attracting visitors who leave im<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">media<\/a>tely. That\u2019s not helping your business grow.<\/p>\n<p>Instead of viewing increased organic traffic as proof your SEO efforts are working, treat it as an indicator \u2013\u00a0one that matters only if the traffic is well-qualified.<\/p>\n<p>Ask key stakeholders what they report on each month.<\/p>\n<p>If you\u2019re speaking to the board of directors, they care about the company\u2019s financial health.\u00a0<\/p>\n<p>Consider SEO\u2019s impact on revenue as a better measure of success than simply saying, \u201cOrganic traffic is increasing.\u201d<\/p>\n<p><strong><em>Dig deeper: <\/em><\/strong><strong><em>Why SEO often fails before it even begins<\/em><\/strong><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-2-forgetting-about-the-user\"><span class=\"ez-toc-section\" id=\"2_Forgetting_about_the_user\"><\/span>2. Forgetting about the user<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Focusing more on traffic volume than the users behind it is a mistake.\u00a0<\/p>\n<p>If you create content only to generate traffic without a plan to meet visitors\u2019 needs once they arrive, you\u2019re wasting your energy.<\/p>\n<p>It\u2019s easy to see traffic as the end of an SEO\u2019s responsibility, but that\u2019s not the case.\u00a0<\/p>\n<p>A high-ranking page is only valuable if it attracts and engages the right audience.\u00a0<\/p>\n<p>Whether targeting users at the top or bottom of the funnel, have a clear plan for their next step and craft your copy to guide them there.<\/p>\n<p>Too often, I\u2019ve seen SEO strategies that begin and end with \u201cget more users to the site\u201d \u2013 with little thought about what h<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ens next.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-3-implementing-short-term-strategies\"><span class=\"ez-toc-section\" id=\"3_Implementing_short-term_strategies\"><\/span>3. Implementing short-term strategies<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When developing an SEO strategy, it\u2019s important to consider how far ahead you should plan.\u00a0<\/p>\n<p>A common mistake \u2013 one I\u2019ve made myself \u2013\u00a0is limiting an SEO strategy to just a few months due to uncertainty about the future of SEO.<\/p>\n<p>While it\u2019s wise to stay adaptable as new SERP features emerge or a new search engine gains popularity, planning less than a year ahead is likely neither ambitious nor realistic for long-term growth.<\/p>\n<p>Algorithm updates can affect progress and require adjustments to your approach.\u00a0<\/p>\n<p>However, if your strategy spans 12 months, your overarching goals will likely remain the same, even if specific tactics need to change.\u00a0<\/p>\n<p>For example, if your SEO strategy is designed to increase revenue through organic search for a new product launch, a Google algorithm update won\u2019t make that goal obsolete.\u00a0<\/p>\n<p>You may need to adjust certain activities, but the strategy itself will remain intact.<\/p>\n<p>The risk of short-term planning is that you\u2019re constantly shifting from one project to another, requiring frequent buy-in.\u00a0<\/p>\n<p>This approach can prevent genuine growth, making SEO more reactive than strategic.\u00a0<\/p>\n<p>You\u2019ll also be more susceptible to chasing trends instead of implementing sustainable tactics that drive long-term success.<\/p>\n<p><strong><em>Dig deeper: <\/em><\/strong><strong><em>5 SEO mistakes sacrificing quantity and quality (and how to fix them)<\/em><\/strong><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-4-blaming-the-algorithms-without-reason\"><span class=\"ez-toc-section\" id=\"4_Blaming_the_algorithms_without_reason\"><\/span>4. Blaming the algorithms without reason<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It\u2019s all too easy to blame traffic drops on algorithm updates.\u00a0<\/p>\n<p>We\u2019ve all been in meetings where an SEO confidently tells a stakeholder:<\/p>\n<ul class=\"wp-block-list\">\n<li>\u201cGoogle makes hundreds of algorithm changes each year, and we don\u2019t always know what\u2019s changed.\u201d\u00a0<\/li>\n<\/ul>\n<p>While true, this can also become a scapegoat.\u00a0<\/p>\n<p>Instead of investigating the actual cause, it\u2019s convenient to attribute the drop to a Google update \u2013 especially when stakeholders have no way to prove otherwise.<\/p>\n<p>Before jumping to \u201calgorithm update\u201d as the reason for a traffic drop, rule out other possibilities.\u00a0<\/p>\n<ul class=\"wp-block-list\">\n<li>Check if the decline is happening across multiple search engines. If it is, an algorithm update is less likely to be the cause.\u00a0<\/li>\n<li>Look for technical issues affecting crawling and indexing.\u00a0<\/li>\n<li>Consider whether shifts in user behavior or industry trends are impacting search demand.<\/li>\n<\/ul>\n<p>And remember: If you blame algorithms for traffic drops without proper investigation, you should also credit them when traffic goes up.\u00a0<\/p>\n<p>That probably won\u2019t sit well with your boss when they ask what impact your SEO efforts have had lately.<\/p>\n<p><!-- START INLINE FORM --><\/p>\n<p><!-- END INLINE FORM --><\/p>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\">\n<h2 class=\"wp-block-heading\" id=\"h-5-basing-decisions-on-flawed-data\"><span class=\"ez-toc-section\" id=\"5_Basing_decisions_on_flawed_data\"><\/span>5. Basing decisions on flawed data<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Another major mistake is making other SEO decisions without solid data.\u00a0<\/p>\n<p>Most SEOs understand that data is key to a successful strategy, yet errors in data handling are all too common.<\/p>\n<p>For example, poorly designed tests can lead to misleading conclusions.\u00a0<\/p>\n<p>Running a test on meta descriptions to measure their impact on click-through rates is pointless if you don\u2019t verify which descriptions were actually displayed in the SERPs.\u00a0<\/p>\n<p>Similarly, evaluating sitewide performance metrics instead of analyzing specific pages, topics, or templates can obscure important insights.<\/p>\n<p>These issues often stem from:<\/p>\n<ul class=\"wp-block-list\">\n<li>Using the wrong metrics.<\/li>\n<li>Relying on mislabeled data.<\/li>\n<li>Failing to segment data properly.\u00a0<\/li>\n<\/ul>\n<p>A common error is pulling a Google Search Console report without accounting for variations in traffic by country or device.\u00a0<\/p>\n<p>Averages can smooth out meaningful peaks and troughs, leading to flawed conclusions.<\/p>\n<p><strong><em>Dig deeper: <\/em><\/strong><strong><em>SEO shortcuts gone wrong: How one site tanked \u2013 and what you can learn<\/em><\/strong><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-6-assuming-google-lies\"><span class=\"ez-toc-section\" id=\"6_Assuming_Google_lies\"><\/span>6. Assuming Google lies<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>This mistake is surprisingly common in the SEO industry \u2013 the assumption that \u201cGoogle lies.\u201d\u00a0<\/p>\n<p>But when you really think about it, that idea doesn\u2019t make much sense.\u00a0<\/p>\n<p>It would require a coordinated effort from every Google representative we hear from to deliberately mislead SEOs.\u00a0<\/p>\n<p>For what purpose, exactly?<\/p>\n<p>I don\u2019t believe Google lies about SEO.\u00a0<\/p>\n<p>What would Google employees gain from misleading us about things like whether Googlebot respects robots.txt or if there\u2019s a way to encourage Googlebot to crawl a site?\u00a0<\/p>\n<p>More often than not, what people perceive as \u201cGoogle lying\u201d is actually a misunderstanding of extremely complex topics.<\/p>\n<p>Google Search is powered by intricate algorithms involving machine learning, information retrieval, and technical systems that most of us will never fully grasp.\u00a0<\/p>\n<p>Naturally, some details get lost in communication.\u00a0<\/p>\n<p>Google\u2019s representatives try to simplify, explain, and troubleshoot an incredibly advanced system, which can sometimes lead to confusion.<\/p>\n<p>That\u2019s why we should test everything Google tells us \u2013 not because they\u2019re trying to deceive us, but because testing helps us better understand how to optimize our sites so Googlebot can find and serve our content effectively.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-7-using-the-robots-txt-to-control-indexing\"><span class=\"ez-toc-section\" id=\"7_Using_the_robotstxt_to_control_indexing\"><\/span>7. Using the robots.txt to control indexing<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Since we\u2019re on the topic of helping Googlebot find and serve content, let\u2019s talk about a common mistake \u2013 misusing robots.txt.<\/p>\n<p>Robots.txt is meant to guide bots on what they can and cannot crawl, not what they can index.\u00a0<\/p>\n<p>A common misconception is that blocking a page in robots.txt prevents it from appearing in search results. That\u2019s not how it works.<\/p>\n<p>If a search engine bot has never crawled a page, it won\u2019t see its content and likely won\u2019t rank it well.\u00a0<\/p>\n<p>But that doesn\u2019t mean it won\u2019t index the page at all.\u00a0<\/p>\n<p>If a search engine finds links to the page and the context of those links provides enough information, the page can still appear in relevant search results.<\/p>\n<p>If a page was previously crawled and indexed, and then a disallow rule was added to robots.txt, it can still rank based on the last version Google saw.\u00a0<\/p>\n<p>Essentially, you\u2019ve given search engines a snapshot of the page before blocking it, and that\u2019s what they will continue to rank.<\/p>\n<p>A related mistake is adding a noindex tag to a page while also blocking it in robots.txt.\u00a0<\/p>\n<p>If the page is blocked, Googlebot can\u2019t crawl it to see the noindex tag \u2013 so the page may stay in search results despite your efforts to remove it.<\/p>\n<p><strong><em>Dig deeper: <\/em><\/strong><strong><em>5 SEO content pitfalls that could be hurting your traffic<\/em><\/strong><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-8-using-conflicting-signals\"><span class=\"ez-toc-section\" id=\"8_Using_conflicting_signals\"><\/span>8. Using conflicting signals<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Sending search engines mixed signals can lead to indexing and ranking issues. This happens in several ways:<\/p>\n<ul class=\"wp-block-list\">\n<li>Adding a noindex tag to a page while also canonicalizing it to another page.<\/li>\n<li>Linking to the non-canonical version of a page, making it unclear which URL should be indexed.<\/li>\n<li>Combining hreflang tags with noindex, preventing localized versions from being properly indexed.<\/li>\n<li>Pointing a canonical tag to a page that has a noindex tag, sending contradictory instructions.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-learn-from-others-mistakes\"><span class=\"ez-toc-section\" id=\"Learn_from_others_mistakes\"><\/span>Learn from others\u2019 mistakes<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>These are just a few common SEO pitfalls, but there are many more.\u00a0<\/p>\n<p>Experienced SEOs have often learned these lessons the hard way \u2013 by making mistakes. You don\u2019t have to.\u00a0<\/p>\n<p>By recognizing these issues early, you can avoid them and refine your SEO strategy for better results.<\/p>\n<p><strong><em>Dig deeper: <\/em><\/strong><strong><em>The top 5 strategic SEO mistakes enterprises make (and how to avoid them)<\/em><\/strong><\/p>\n<\/p>\n<\/div>\n<p><\/p>\n<div class=\"about-author\">\n<p>About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Helen Pollitt\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/12\/Helen-Pollitt-scaled.jpg.webp\"><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/12\/Helen-Pollitt-scaled.jpg.webp\" alt=\"Helen Pollitt\" width=\"140\" height=\"140\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n\t\t\t\t\t\t\t<strong>Helen Pollitt<\/strong>\n\t\t\t\t\t\t<\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto twitter\">\n\t\t\t\t\t\t\t\t\t<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/follow?original_referer=https%3A%2F%2Fsearchengineland.com%2F&amp;region=follow_link&amp;screen_name=HelenPollitt1&amp;tw_p=followbutton&amp;variant=2.0\" rel=\"me\" target=\"_blank\" aria-label=\"opens in a new tab\"><i class=\"fab fa-x-twitter\"><\/i><\/a>\n\t\t\t\t\t\t\t<\/div>\n<div class=\"col-auto\">\n\t\t\t\t\t\t\t\t\t<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/helen-p-b19500163\/\" target=\"_blank\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<p>\t\t\t\t\t\tHelen is a senior SEO with over a decade&#8217;s experience in the industry. She has a passion for equipping teams and training individuals in SEO strategy and tactics. Helen is often seen on stage at conferences delivering talks about digital marketing.\t\t\t\t\t<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/avoid-seo-mistakes-453061\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you sabotaging your SEO efforts? Avoid these blunders \u2013 from blaming algorithms to misusing canonical tags \u2013 and optimize smarter. We\u2019re all looking to improve our organic performance.\u00a0 We want the latest news, tips, and thought leadership to help push our website past the competition. That\u2019s why we\u2019re here! However, the less glamorous side&#8230;<\/p>\n","protected":false},"author":1,"featured_media":656715,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/03\/8-common-SEO-mistakes-to-avoid.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[26293,78070],"class_list":["post-656714","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-google","tag-seo"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/656714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=656714"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/656714\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/656715"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=656714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=656714"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=656714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}