{"id":660277,"date":"2025-04-03T01:47:27","date_gmt":"2025-04-02T22:47:27","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/the-impact-of-chatgpt-and-generative-ai-on-search\/"},"modified":"2025-04-03T01:47:27","modified_gmt":"2025-04-02T22:47:27","slug":"the-impact-of-chatgpt-and-generative-ai-on-search","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/the-impact-of-chatgpt-and-generative-ai-on-search\/","title":{"rendered":"The impact of ChatGPT and generative AI on search"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a40d410eb356\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a40d410eb356\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/the-impact-of-chatgpt-and-generative-ai-on-search\/#Discover_how_AI-powered_search_is_reshaping_SEO_and_what_your_brand_needs_to_do_to_thrive\" >Discover how AI-powered search is reshaping SEO and what your brand needs to do to thrive.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Discover_how_AI-powered_search_is_reshaping_SEO_and_what_your_brand_needs_to_do_to_thrive\"><\/span>Discover how AI-powered search is reshaping SEO and what your brand needs to do to thrive.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" alt=\"Join Our Webinar Save Your Seat\" class=\"wp-image-446552\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-800x450.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-600x338.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-200x113.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-768x432.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-1536x864.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat.png.webp 1920w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-800x450.png.webp\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-800x450.png.webp\" alt=\"Join Our Webinar Save Your Seat\" class=\"wp-image-446552\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-800x450.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-600x338.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-200x113.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-768x432.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat-1536x864.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat.png.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/figure>\n<p>AI-powered search is changing fast. Are you ready?<\/p>\n<p>Join our expert panelists for <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.bigmarker.com\/third-door-media\/the-impact-of-chatgpt-and-generative-ai-on-search-insights-from-industry-experts?utm_bmcr_source=sitepost\"><strong>The Impact of ChatGPT and Generative AI on Search: Insights from Industry Experts<\/strong><\/a> where they will dive deep into the evolving landscape of AI and search marketing. In this insightful session you\u2019ll discover:<\/p>\n<ul class=\"wp-block-list\">\n<li>How AI search is reshaping SEO and what it means for your strategy.<\/li>\n<li>Practical tips to optimize your content for AI tools<\/li>\n<li>Why brand awareness and authoritative content are crucial for success in AI-powered search.<\/li>\n<\/ul>\n<p>Whether you\u2019re an SEO professional, marketer, or business leader, this webinar offers the strategic insights you need to stay competitive in an AI-driven digital world. <strong><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.bigmarker.com\/third-door-media\/the-impact-of-chatgpt-and-generative-ai-on-search-insights-from-industry-experts?utm_bmcr_source=sitepost\">Save your spot today!<\/a><\/strong><\/p>\n<\/p>\n<\/div>\n<p><\/p>\n<div class=\"about-author\">\n<p>About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Edna Chavira\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/02\/headshot-ec.png.webp\"><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/02\/headshot-ec.png.webp\" alt=\"Edna Chavira\" width=\"140\" height=\"140\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n\t\t\t\t\t\t\t<strong>Edna Chavira<\/strong>\n\t\t\t\t\t\t<\/div>\n<div class=\"row g-2 pt-2\"><\/div>\n<p>\t\t\t\t\t\t<span style=\"color: #212529; font-family: Roboto; font-size: 16px;\">Edna Chavira is the Senior Director of Marketing Services at Third Door <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Media<\/a>. She has over 20 years of experience helping B2B companies generate leads and acquire customers.<\/span>\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/the-impact-of-chatgpt-and-generative-ai-on-search-453868\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover how AI-powered search is reshaping SEO and what your brand needs to do to thrive. AI-powered search is changing fast. Are you ready? Join our expert panelists for The Impact of ChatGPT and Generative AI on Search: Insights from Industry Experts where they will dive deep into the evolving landscape of AI and search&#8230;<\/p>\n","protected":false},"author":1,"featured_media":660279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Join-our-webinar-save-your-seat.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[141199,78070,147870],"class_list":["post-660277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-openai","tag-seo","tag-sponsored-white-papers-webinars"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/660277","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=660277"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/660277\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/660279"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=660277"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=660277"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=660277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}