{"id":661513,"date":"2025-04-08T19:40:43","date_gmt":"2025-04-08T16:40:43","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/google-search-console-updates-its-merchant-opportunities-report\/"},"modified":"2025-04-08T19:40:43","modified_gmt":"2025-04-08T16:40:43","slug":"google-search-console-updates-its-merchant-opportunities-report","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-search-console-updates-its-merchant-opportunities-report\/","title":{"rendered":"Google Search Console updates its Merchant opportunities report"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a25e8c99262c\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a25e8c99262c\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-search-console-updates-its-merchant-opportunities-report\/#This_was_previously_named_the_Search_Console_Shopping_tab_listings_report\" >This was previously named the Search Console Shopping tab listings report.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"This_was_previously_named_the_Search_Console_Shopping_tab_listings_report\"><\/span>This was previously named the Search Console Shopping tab listings report.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>Google announced it has refreshed and renamed the Search Console report now known as the Merchant opportunities report. Previously, this report was named the Search Console Shopping tab listings report, when it was introduced in November 2022.<\/p>\n<p>The Merchant opportunities report within Google Search Console can show you recommendations for improving how your online shop <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ears on Google.<\/p>\n<p><strong>What Google said. <\/strong>Google <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/posts\/googlesearchcentral_today-were-refreshing-the-search-console-activity-7315313105914241024-Qanb\/\">posted<\/a> on LinkedIn about this report saying:<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cToday we\u2019re refreshing the Search Console Shopping tab listings report to also include details about payments methods and store ratings. To bring the report name in line with its functionality, we\u2019re renaming it to be the \u201cMerchant opportunities report\u201d.<\/p>\n<p>Check it out and make sure to add important info about your store, so customers can see it when shopping on Google.\u201d<\/p>\n<\/blockquote>\n<p><strong>The report. <\/strong>Here is a screenshot of this report:<\/p>\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1564\" height=\"1358\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/04\/google-merchant-opp-report.jpg.webp\" alt=\"Google Merchant Opp Report\" class=\"wp-image-454124\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/04\/google-merchant-opp-report.jpg.webp 1564w,https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/04\/google-merchant-opp-report-389x338.jpg.webp 389w,https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/04\/google-merchant-opp-report-691x600.jpg.webp 691w,https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/04\/google-merchant-opp-report-130x113.jpg.webp 130w,https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/04\/google-merchant-opp-report-768x667.jpg.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/04\/google-merchant-opp-report-1536x1334.jpg 1536w\" sizes=\"(max-width: 1564px) 100vw, 1564px\"><\/figure>\n<p>As you can see, this report will tell you what you are missing when it comes to Google Merchant Center and your fields in that area. The help document goes on to <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/support.google.com\/webmasters\/answer\/12429106\">explain<\/a>:<\/p>\n<p>Adding store information can improve the display of your products and help people when they\u2019re shopping on Google. If you\u2019ve created and associated your Merchant Center account under Merchant opportunities in Search Console, you\u2019ll see suggested opportunities, including:\u00a0<\/p>\n<ul class=\"wp-block-list\">\n<li>Add\u00a0<a rel=\"nofollow\" target=\"_blank\" href=\"http:\/\/support.google.com\/webmasters\/answer\/14907594\"><u>shipping and returns<\/u><\/a><\/li>\n<li>Set up\u00a0<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/support.google.com\/google-ads\/answer\/2375474?hl=en&amp;sjid=5907989561599429243-NC#:~:text=purchase%20a%20product.-,How%20to%20participate,-Getting%20started%20with\"><u>store ratings<\/u><\/a><\/li>\n<li>Add\u00a0<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/support.google.com\/merchants\/answer\/14187023?sjid=5666572285063225757-NC\"><u>payment methods<\/u><\/a><\/li>\n<\/ul>\n<p>You can return to the report to see if your information is pending, approved, or flagged for issues that need fixing.<\/p>\n<p><strong>Why we care. <\/strong>If you sell product on your site, this is a report you want to make sure to review and see what opportunities you are missing with your e-commerce site setup. You can then plug those items and hopefully get more exposure within Google Search, Shopping and even local results.<\/p>\n<\/div>\n<p><\/p>\n<div class=\"about-author\">\n<p>About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Barry Schwartz\" width=\"140\" height=\"140\" src=\"https:\/\/searchengineland.com\/images\/authors\/BarrySchwartz-lg.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/searchengineland.com\/images\/authors\/BarrySchwartz-lg.jpg\" alt=\"Barry Schwartz\" width=\"140\" height=\"140\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<div class=\"name\">\n\t\t\t\t\t\t\t<strong>Barry Schwartz<\/strong>\n\t\t\t\t\t\t<\/div>\n<div class=\"row g-2 pt-2\">\n<div class=\"col-auto twitter\">\n\t\t\t\t\t\t\t\t\t<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/follow?original_referer=https%3A%2F%2Fsearchengineland.com%2F&amp;region=follow_link&amp;screen_name=rustybrick&amp;tw_p=followbutton&amp;variant=2.0\" rel=\"me\" target=\"_blank\" aria-label=\"opens in a new tab\"><i class=\"fab fa-x-twitter\"><\/i><\/a>\n\t\t\t\t\t\t\t<\/div>\n<div class=\"col-auto\">\n\t\t\t\t\t\t\t\t\t<a rel=\"nofollow\" target=\"_blank\" href=\"http:\/\/www.linkedin.com\/in\/rustybrick\" target=\"_blank\" aria-label=\"opens in a new tab\"><i class=\"fab fa-linkedin\"><\/i><\/a>\n\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<p>\t\t\t\t\t\tBarry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.rustybrick.com\/\" rel=\"nofollow\">RustyBrick<\/a>, a NY based web consulting firm. He also runs <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.seroundtable.com\/\" rel=\"nofollow\">Search Engine Roundtable<\/a>, a popular search blog on very advanced SEM topics.<\/p>\n<p>In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the &#8220;US Search Personality Of The Year,&#8221; you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O&#8217;Clock.<\/p>\n<p>Barry can be followed\u00a0<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/twitter.com\/rustybrick\/\">on X here<\/a>\u00a0and you can learn more about\u00a0<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.rustybrick.com\/barry\">Barry Schwartz over here<\/a> or on his <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.barryschwartz.org\/\">personal site<\/a>.\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-search-console-updates-its-merchant-opportunities-report-454123\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This was previously named the Search Console Shopping tab listings report. Google announced it has refreshed and renamed the Search Console report now known as the Merchant opportunities report. Previously, this report was named the Search Console Shopping tab listings report, when it was introduced in November 2022. The Merchant opportunities report within Google Search&#8230;<\/p>\n","protected":false},"author":1,"featured_media":661514,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/07\/google-warehouse-1920.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[141362,147868,148826,78070],"class_list":["post-661513","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-google-search-console","tag-google-seo","tag-google-shopping","tag-seo"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/661513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=661513"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/661513\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/661514"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=661513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=661513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=661513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}