{"id":668137,"date":"2025-05-09T16:25:28","date_gmt":"2025-05-09T13:25:28","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/swizz-beatz-launches-new-jewelry-collection\/"},"modified":"2025-05-09T16:25:28","modified_gmt":"2025-05-09T13:25:28","slug":"swizz-beatz-launches-new-jewelry-collection","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/swizz-beatz-launches-new-jewelry-collection\/","title":{"rendered":"Swizz Beatz Launches New Jewelry Collection"},"content":{"rendered":"
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Swizz Beatz is launching a brand new jewelry collection titled ARA x MR DEAN, which will include brooches, cufflinks, necklaces, chain bracelets and two-finger rings.<\/p>\n

In collaboration with Brazilian jeweller Ara Vartanian, the collection is described as \u201can exploration of structure, boldness and shared creative language,\u201d and is designed for daily wear versus strictly formal occasions. It also reflects Swizz\u2019s love of rubellites and emeralds.<\/p>\n

According to Something About Rocks<\/a><\/em>, the first launch will be a men\u2019s collection, but they\u2019re aiming for future releases \u201cwithout gender constraints.\u201d<\/p>\n

In a statement, Vartanian told SAR<\/em>: \u201cSwizz has a very strong creative presence. From the beginning, he was fully involved \u2014 contributing ideas, references and artistic sensitivity. He listens deeply and proposes clearly. The collaboration was fluid and intense. It\u2019s rare to find someone so committed to the process \u2014 someone who understands jewellery as language, as a cultural gesture.\u201d<\/p>\n

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The ARA x MR DEAN collection will be available online starting Thursday (May 8), then in limited editions at Ara Vartanian\u2019s flagship and selected retail locations later this month.<\/p>\n

In other news<\/a>, Swizz Beatz hinted at Verzuz\u2019 imminent return late last year after striking a controversial deal with Elon Musk\u2019s X last summer.<\/p>\n

In November, Swizz to his Instagram Story with a photo of what app<\/a>ears to be new merch for the beloved battle series<\/a> he launched with Timbaland in the 2020 pandemic.<\/p>\n

Over the pic, he added: \u201c2025 Loading.\u201d<\/p>\n

Timbaland and Swizz Beatz made their original announcement in a joint social media<\/a> post last June.<\/p>\n

\u201cWe are beyond thrilled to have found the best partner for Verzuz,\u201d\u00a0the\u00a0Ruff Ryders\u00a0beatmaker said. \u201cNot only are we excited to have Verzuz on X, we\u2019re excited to help X build the biggest entertainment company in the world. I would like to thank Elon Musk, Linda Yaccarino, Brett Weitz, Mitchell Smith and the entire X team for believing in the Verzuz vision. We can\u2019t wait to get to work.\u201d<\/p>\n

Timbo added: \u201cWe are thrilled to partner with X, the most innovative platform globally. Our goal has always been to bring Verzuz to the world which we can now do bigger than ever.\u201d<\/p>\n

The duo also stated that they plan on building new \u201cEntertainment Businesses\u201d on the platform.<\/p>\n

About the alliance, X chief executive officer Linda Yaccarino said: \u201cX is so proud to partner with trailblazing creators, artists, and entrepreneurs Swizz Beatz & Timbaland. Our platform stands at the forefront of innovation, and Verzuz defines the essence of an innovative content experience.<\/p>\n

\u201cAs we continue to work with the most exciting voices to bring premium content to X, there is no better fit than this series. Together we will redefine how consumers engage with their favorite entertainment, one Verzuz at a time.\u201d<\/p>\n

Unfortunately, many took to the comments to call the pair out for \u201cselling out;\u201d while others suggested they should have partnered with any other social media platform.<\/p>\n<\/div>\n

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Swizz Beatz is launching a brand new jewelry collection titled ARA x MR DEAN, which will include brooches, cufflinks, necklaces, chain bracelets and two-finger rings. In collaboration with Brazilian jeweller Ara Vartanian, the collection is described as \u201can exploration of structure, boldness and shared creative language,\u201d and is designed for daily wear versus strictly formal…<\/p>\n","protected":false},"author":1,"featured_media":668138,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/app.hiphopdx.com\/wp-content\/uploads\/2025\/05\/swizz-beatz-launches-jewelry-collection.jpg?w=1200","fifu_image_alt":"","footnotes":""},"categories":[17],"tags":[71276],"class_list":["post-668137","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-mediaa","tag-swizz-beatz"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/668137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=668137"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/668137\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/668138"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=668137"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=668137"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=668137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}